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Affordable Advertising for Your Home Business
Affordable Advertising for Your Home Business © Terri Seymour of www.seymourproducts.com Marketing and advertising a home business takes a lot of time, commitment and work. Those who say all you need to do is put up a website and watch the cash...
Don't let your business bleed to death
Don't Let Your Business Bleed to Death By John Stafford There it is.... YOUR business lying cold on the ground, another company killed before it even began.. Today we are going to cover three fatal wounds to your business and what you can do to...
How to Get That All-Important Email Address
Hey, I just noticed something. I've been sitting here filling out a bajillion forms, submitting my dang article about alexa's changed-up toolbar til I'm blue in the face (vent much? yes.), and I realized what makes me give out my real email address....
Ten Secrets for Getting FREE Advertising
The opportunities for getting free advertising for your product or services are only limited by your imagination and energy. There are so many proven ways to promote without cost it’s truly mind-boggling! Here are ten proven methods. 1. Write an...
What's in a Listing? Do a Search of your Site or Ezine.
Recently while doing a search for content to put in my ezine, I thought I might see just how many listings I had for my ezine,"Dee's Helpful Info." I typed my ezine name into the search bar and hit enter. I was amazed with the results. There...
 
Top 10 Ways to Promote Your Practice Using an E-mail Newsletter

If you publish an e-mail newsletter, or "e-zine," it's
important to realize that it WON'T attract and keep
subscribers without offering practical content. If you
only drone on about how wonderful you and your
services are, your readers won't stick around for
long.

But you CAN toot your own horn, as long as you don't
drown out the useful content your readers are looking
for. This careful balance is the key to increasing
your response rates and increasing business.

Here are my top 10 tips on how to accomplish this:

1) Make sure your MAIN ARTICLE always provides
information that your readers will find valuable.

By having a main article as the foundation of your
issue, readers will feel they got what they came for -
helpful information. Try a "how-to" article, a list of
resources, a list of top 10 tips, a review of a trend
in the industry - that sort of thing.

2) Begin each issue with an "EDITOR'S NOTE" or
"PUBLISHER'S NOTE."

I have found this is the perfect place to let readers
know about what's happening with me and my business,
give them a taste of my personality, and announce any
upcoming events or workshops. Because this is a
personal message from you to them, and because it's
NOT your main content, you have more leeway in being
direct and self-promotional.

3) In your article, throw in LINKS to related articles
you've written or been featured in, when appropriate.

Your readers will appreciate the additional
information and resources, and it's one more chance
for you to demonstrate your expertise and credibility.

4) Make sure your links are "clickable."

To ensure your links come through as hyperlinks on
your reader's end, make sure you put the "http://"
prefix before them. And to make any e-mail addresses
clickable, insert the prefix "mailto:" before them,
with no space in between.

5) Directly after your article, give a quick PROMO
BLURB, mentioning your services, books, reports, or
workshops.

Why right after the article and before anything else?
If someone reads your article and says to themselves,
"Gee, that was great information!" They'll be ready to
hear what else you have to share on that subject.

A great lead-in for your blurb is: "Did you like
today's article? If you did, you'll LOVE my


[services,
book, report, upcoming workshop, etc.]..."

6) In each issue, offer a TESTIMONIAL or success story
from one of your clients.

I saw another e-zine publisher doing this last year
and thought, "What a great idea! She's giving her
readers further reason to try her services."

After your article and promo blurb, put a small
section that says "What My Clients Are Saying." In
each issue, feature a short but raving testimonial
from one of your clients here.

7) Tell us what YOU'RE all about!

At the end of your e-zine, take at least 10 lines and
give a concise description of YOU, what you have to
offer your readers, why they should hire you, and what
they should do next (e.g. call you or e-mail you).

8) End your e-zine with a "call to action."

What would you like your readers to do next? Call you
for a free consultation? Sign up for your teleclass?
Buy your book online? Tell them what to do and they'll
be more likely to do it.

9) Don't forget your contact information!

This may seem like a "duh-duh," but it's amazing how
many e-zines I've seen that don't tell me how to
contact the publisher. Give us your name, title,
business name, phone number, e-mail address, Web site
URL, and street address (optional). The phone number
is important, because some folks will want to speak
with you instead of writing you.

10) Occasionally, make a special announcement in a
SOLO MAILING.

If you have something very special to announce, send
it out separately from your regular issues as a solo
mailing. A solo mailing is any mailing you make to
your e-zine subscriber list that is NOT a regular
issue of your e-zine. Keep these to a minimum of two a
month, and make sure your announcements are truly
newsworthy. Perhaps one of your special discounts is
coming to an end, you need your readers' help, or
you're offering a last-minute workshop and need to
fill seats. Get the idea?

About the Author

Alexandria K. Brown, "The E-zine Queen," is author of
the award-winning manual, "Boost Business With Your
Own E-zine," available at http://www.ezinequeen.com.
For *hundreds* more great tips like these, visit her
site and sign up for her FREE biweekly newsletter,
"Tips from the E-zine Queen." Don't miss the next
issue -- subscribe today!

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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  • how to create your ezine ad campaign part 1 evaluating ezines

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  • how to profit when your product isnt selling

  • how to promote your business a 10 step guide for beginners

  • how to promote your small business without spending a fortune

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  • how to properly use ezine advertising conclusion

  • how to properly use ezine advertising part one

  • how to properly use ezine advertising part three

  • how to properly use ezine advertising part two

  • how to publish your own highly demand ezine

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  • how to use your google api key as your secret weapon part two

  • how to write and craft your online classified ads

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  • hunting for niches

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  • importance of marketing offline

  • improve email deliverability 15 tips for successful email marketing

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  • index

  • industry pro interview insider secrets to building your pr campaign

  • industry pro interview marketing beyond the basics

  • inner directed marketing a new way to prosper in tough times

  • insights to advertising

  • insurance and financial services sales tactics

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  • internet 101 hitch your wagon to a star for internet success

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  • internet marketing is confusing isnt it

  • internet marketing i dont know everything neither do you

  • internet marketing or whats that you say

  • internet marketing requires lots of patience

  • internet marketing strategy the advertising co op

  • internet marketing success requires a business plan part ii

  • internet marketing success the easy way

  • internet promotion ezines

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  • interviews one of the easiest products to create

  • interviews with successful ezine publishers david geer

  • interviews with successful ezine publishers eva browne paterson

  • interviews with successful ezine publishers james mcewen

  • interviews with successful ezine publishers jan tallent dandridge

  • interviews with successful ezine publishers jan wallen

  • interviews with successful ezine publishers pamela geiss

  • interviews with successful ezine publishers paul becker

  • interviews with successful ezine publishers renee kennedy

  • interviews with successful ezine publishers thomas olin

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  • interview with an ezine marketing pro alexandria k brown

  • interview with ezine publisher terry telford

  • interview with michael murray autoresponder basics

  • introduce to pluginnetproefit com marketing strategies that empower success course

  • introduction to autoresponders

  • is a home business right for you

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  • i want to do an ezine part 1 what is an ezine

  • i want to do an ezine part 2 how do i start

  • i want to do an ezine part 3 what is content

  • i want to do an ezine part 4 how do i promote

  • i want to do an ezine part 5 more promoting

  • johnny appleseed a lesson in sowing and reaping

  • joint ventures your path to success

  • joint venture 101 the quickest way to build your ebusiness

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  • marketing basics gather it all up

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  • mind set that helps you get new clients

  • mini persuaders six steps to successful classified ads

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  • most commonly asked questions about ezine publishing

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  • my cybernet life story the life and trials of an internet junkie

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  • newbies guide to writing and submitting ezine articles

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  • nine power words to punch up your ads

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  • offline marketing part 1 drawings

  • offline promotion 45 places your url should be seen or heard

  • offline promotion matters too

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  • on your honor 3 steps to building the e trust factor

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  • payment processing basics

  • pay per click fraud exposed

  • pay per click search engines get the most bang for your buck

  • personalizing your emails an amazing technique that doubles your click throughs and profits

  • personal profile of the week bob osgoodby

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  • politicians are like car sales people

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  • postcards with an edge 7 ways to use postcards in your marketing campaign

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