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Adsense Isn't the Only PPC Game in Town
© 2004, John Calder http://www.TheEzine.net Since Google announced their revenue-sharing Adsense program in mid-2003, Internet marketers and other webmasters alike have embraced the program wholeheartedly. For content-heavy, non-commercially...
Email Marketing Tips
If you don`t know it yet, you will probably learn over time, that email marketing is probably THE most effective way of marketing online. That is, IF you do it the right way. Here`s a couple of hints and tips that have worked for me: ...
I WANT To Be An Online Marketer!
Where do I start if I want to be an online marketer? Tough question, huh? There are lots of ways to begin your way on the bumpy journey. Just make sure you are aware that it WILL be a bumpy ride. First things first: do a lot of...
Putting Some Pizzazz In Your Ads
The media bombards us with thousands of images, messages, and logos everyday. In fact, the average person in the United States watches between two and four hours of television on a daily basis. (www.mediafamily.org) Does it surprise you that we...
"Recycle Your Articles and Gain Tons of New Subscribers"
While there are many effective ways to promote your e-zine and gain subscribers, the one I've had the MOST success with is to write and submit articles for use in OTHER people's e-zines. "But wait a minute," you say. "Aren't I supposed to be ...
 
What Are 7 Psychological Triggers That Make People Buy?

Did you know that there are seven psychological techniques
that literary persuade people to buy?

When I first used them in my sales letter I increased the
response rate by 257% overnight! You can use them not only
in your sales letter but also in your ads, headlines, and
even newsletter.

Trigger #1: Reason Why

Tell people WHY you're doing something. Don't be a mystery
for your customers. People are more likely to buy from an
ordinary person they know something about.

Are you giving 25% discount on your product? Give the people
honest reason why. Are you limiting the number of products
you want to sell?
Tell people why.

If you tell your visitors about the reasons of doing
something they will be more likely to trust you and to buy
from you.

Trigger #2: Specifics

Tell the specifics. "How I made $1,057 in a week" sounds
more believable than "How I made $1,000 in a week".

People are sceptic. If you include specifics people will be
more likely to believe you.

If you state a fact, make it specific. General numbers never
sounded plausible.

Trigger #3: Curiosity

We all are extremely curious. We want to know answers to our
questions. Tell people not to open this email and they will
open it. Because they want to know what's inside.

Headlines like "Discover the hidden secret of free ezine
advertising" are always producing great results. You
immediately want to know "What secret?".

Curiosity trigger is a great way to get your email opened.
It also works great in ads and in articles. Like the title
of this article:
"What Are 7 Psychological Triggers That Make People Buy?" :)

Trigger #4: Fear to Lose Something

People are most likely to buy from you if they are motivated
by fear to lose something than if they are motivated


by
desire to gain something. That's why deadlines and limited
production numbers works well.

Use deadlines in your copy. Run 3 days specials or limit the
number of products you want to sell. Make people act now by
letting them know that it is a limited time offer.

Trigger #5: Questions

Ask questions. By asking questions you get people involved,
they automatically start to think to answer your question
and become more responsive to your message.

What headline would grab your attention:

"You are wasting money on ezine advertising" or
"Are you wasting money on ezine advertising?"

Trigger #6: Stories

Nothing can be better than a good story. It's easy to
influence people just by telling them a good story.

A lot of famous copywriters used this method in their sales
letters. You can tell a true story about your customer. Or
about yourself.

A real life story about something the product has done to
improve someone's life will build your credibility and
motivate people to buy.

Trigger #7: Facing a Problem

Every product is a solution to particular problem. Don't
rush into presenting the solution you have, make sure you
first make your visitors to face the problem.

Present the problem and agitate it so people would feel the
pain of situation. Spell out the problem, tell them how it
feels. Only after you've got readers interest present your
product that provides the solution.

Apply these seven psychological techniques to maximize your
sales and increase the response rate of your ads.

About the Author

Arina Nikitina is the author of exclusive report "The Guru's
Secret Formula To Creating Massive Online Cash Flow". For a
limited time the report is available absolutely free of
charge here:
http://www.online-internet-marketing-strategy.com

 

Ezine Article Submission - Submit Your Best Articles For Massive ...
EzineArticles.com allows ezine or email list publishers to upload or download free expert content that can be used within email newsletters or websites.
ezinearticles.com
 
The Ezine Directory
The Ezine Directory lists thousands of the best email newsletters available on the internet today. Search, browse, or add your ezine for free!
www.ezine-dir.com
 
e-zine-list: John Labovitz's e-zine-list
I also wrote "Five years and counting," a longer article for Art-bin about the history of e-zines and the e-zine-list. Finally, for the real Internet ...
www.meer.net
 
BME: Body Modification Ezine - The biggest and best online bod-mod ...
Comprehensive resource on piercing, tattoos, scarification, subincision, castration and all other forms of body modification.
www.bmezine.com
 
Ezine Publishers & Email Marketers Promote Their New Email ...
Submit Your Ezine To New-List For Massive Free Exposure - Grow Your Ezine - Ezine Marketing Made Easy By New-List.com.
new-list.com
 
Ezine - Wikipedia, the free encyclopedia
Ezines are typically tightly focused on a subject area. ... CULT OF THE DEAD COW claims to have published the first ezine, starting in 1984, with its ezine ...
en.wikipedia.org
 
News & Ezine Strategies For Email Newsletter Publishers ...
EmailUniverse, The E-mail List-Owner Resource Network is an excellent source for today's Email List Owners, Managers, and Editors.
emailuniverse.com
 
Best Ezines - Email Newsletter Peer Reviews & Ezine Awards For ...
Email Newsletter Publishing Award Site: Fellow Ezine Publishers Review The Best Email Newsletters.
www.bestezines.com
 
Ezine Directory
Home | Sign-up for your Free listing | Link to us Code | TOP 100 Ezines. CATEGORIES ... ezine directory. link exchange with us ...
www.ezinelisting.com
 
Browser based email list management, ezine hosting, and campaign ...
Browser based email list management, ezine hosting, and campaign software. Keep in constant contact with clients and potential customers.
www.ezinedirector.com
 
Splendid E-zine
Splendid: Daily music reviews, articles, interviews and more.
www.splendidezine.com
 
OS/2 e-Zine - The Best OS/2 Reading Anywhere!
Monthly magazine with reviews, articles, and discussion forums.
www.os2ezine.com
 
E-ZineZ - The Handbook of Ezine Publishing
An ezine directory, free ezine builder tool, ezine tutorials including everything you need to know to start publishing an ezine or email newsletter.
www.e-zinez.com
 
EzineUniversity - Free Online Training for Ezine Publishers
EzineUniversity provides provides information, tools and products for ezine publishers. Featuring EzineUniversity Journal, EZU Tutor and FREE online ...
www.ezineuniversity.com
 
Ezines
E-zines directory with categories of free ezines, newsletters, email magazines and online publications.
www.web-source.net
 
My Favorite Ezines - The Family Friendly Ezine and Email ...
The best family friendly ezine and email newsletter directory providing education - motivation - inspiration and marketing support.
www.myfavoriteezines.com
 
Tattoos.Com Ezine Front Page
Historical information from the tribal art of Borneo to the wood block prints of Japan. Alphabetical listing of studios around the world, events, ...
tattoos.com
 
Welcome To Ezine.Com!
Welcome To Ezine.Com! Welcome Page For Ezine.Com ezine online magazine electronic magazine zine e-zine ezines eziner ezining.
www.ezine.com
 
Ezine Information
What makes your ezine hot stuff? With literally thousands of ezines online ... We all have ezines that we love to read and learn from but that doesn't mean ...
www.dtguide.com
 
Asian American Movement Ezine
Asian American Movement Ezine is a radical and progressive zine on Asian American politics, art, history and culture.
www.aamovement.net
 
 

 
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