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Are there any real opportunities left online?
Copyright 2005 Richard Grady I know, I know, it seems like every man and his dog are trying to start an Internet business. At every online turn, there is someone punting their new website. With so many people trying to crack the Internet marketing...
Getting Honest With The Search Engines
I spend a lot of time reading newsletters and forum postings about Search Engine Marketing. More often than not, people are asking about methods used to improve Search Engine rankings: what works, what doesn't, and what will get you in trouble. ...
How to Promote your Web Site by Writing Articles
Sharing knowledge on the web can be a very powerful way to establish your online presence and credibility. First, you write a thoughtful and informative article on an topic in your area of expertise. Then you submit it to e-zines to be read by the...
Marketing To Forums: Part 1
Forums are a great way to advertise just about anything without any cost at all. *Lots* of people will read what you write there. And they're exactly your target audience. Or are they? First of all, you can't just assume that people will read what...
The Web: Your Window of Opportunity
Thinking about starting up a business? The web is the way to go. Look around! More and more, people are relying on the internet as an information resource, a way to foster personal relationships, and method of purchasing goods and services. What...
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12 Tips For A Successful Affiliate Program
1. Look around at other competing businesses that offer affiliate programs, and think of ways that you can make your affiliate program more attractive.
2. Pay your affiliates well for their efforts.
If you're thinking about offering a 10% commission for sales of your product and a competing business is paying a 50% commission for referrals, you'll lose affiliates to your competitor.
3. Make your affiliate program more lucrative by offering residual commissions.
This is an excellent choice if you offer a product that is paid for on a residual basis such as webhosting or access to your membership site.
4. Offer lifetime commissions.
Your affiliates will see the power of lifetime commissions, and work hard to promote your business and send you more
sales.
5. Make your affiliate program two-tier.
Reward your affiliates by giving them a commission on the sales of people they refer to your affiliate program.
6. Don't leave your affiliates out in the cold.
Provide your affiliates with lots of sales items that they can use to successfully promote your products.
Some items you could offer your affiliates:
- e-zine ads (sponsor ads, classified ads, 2 liners)
- signature file ads
- sales letters/solo ads
- brandable ebooks
- sample recommendations
- email courses
- your articles that they can reprint with their affiliate URLs in your resource box.
7. Be quick to respond to your affiliates' emails.
An easy way to lose your affiliates is to not respond to their questions in a timely manner, or to not respond to
their e-mails at all.
It shows that you don't value them, and since their are tons of other affiliate programs, you would be losing potentially very good affiliates
to other businesses.
8. Provide your own tips and advice.
Follow up with your affiliates with tips and strategies that they can use to increase their commissions.
9. Reward your top affiliates with higher commissions and bonuses.
You'll be able to achieve more sales over the long term because your top affiliates won't jump to another affiliate program where their efforts are more appreciated.
10. Publish an affiliate's newsletter.
Your affiliate's newsletter will help you to share your tips with your affiliates, and keep them going in the right direction.
You could also use your newsletter to keep your top affiliates excited about your program.
Some effective ways to do this are:
- Share what your top affiliates do to earn big commission checks.
- Showcase their sites and tell why their sites sell.
- List your 5 or 10 highest earning affiliates for the month.
11. Track your affiliates' sales accurately.
Your affiliates will find out if they send you customers and you don't credit them with their commissions.
Your affiliate program will lose credibility and you'll end up losing your affiliates as word gets around.
12. Participate in affiliate marketing forums.
Share your valuable advice and expertise with the members of the forums you participate in.
Include your signature file that promotes your affiliate program, and always follow the rules of the forums you join.
About the Author
Article by Ken Hill. Want To Start Your Own Profit Driving Affiliate Program? Power packed solution has what you need. Includes affiliate program software, shopping cart, ad tracking and easy e-zine management. Automate your online business today at: http://www.scstats.com/r.cfm?i=5029
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