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8 Tips for Starting and Maintaining a Successful Online Forum
Nothing promotes a business online better than staying in touch with prospects. The more interactive the continued contact, the more of a relationship that is built with a potential client. This business principle of continued contact and...
Google PageRank: Not Worth The Worry
I notice that a lot of webmasters are obsessed with Google PageRank (Entire sections of SEO forums are even devoted to PR). Web sites do not live and die by their PageRank. A PR 6 web site may rank lower than a site with a PR 5 due to other Search...
Product Marketing for Home Based Online Businesses
Copyright 2005 Timothy Spaulding If you are like most internet based home business entrepreneurs then marketing your product and driving increasing traffic to your web page is essential to increasing sales. The challenge is to market your products...
The Importance Of Incoming Links And Reciprocal Links
Building a web site is only the first step in a long process when starting an online internet business. You need traffic to your web site and the best way to get traffic is through incoming links from other sites. Incoming links come in a variety...
"The Secrets of the Rich."
Ever wondered why inopportunity is so aggressively promoted? Ever pondered... deep inside yourself, why perfectly "charismatic people" are chronospheres away from wealth, independence and personal power? Not successful yet... despite all your...
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Competing with the Big Names
If you have ever been in an industry with long established, big name companies then you know it is hard to beat them in the search engine rankings. So you go to their pages to see how they are ranking so high, but they are not using the techniques you were told to use. Furthermore, they only have the word you searched for displayed once in their body text, not in their title tag, heading or meta tags. This can't be right! However, it is. The only possible way to compete with the big names is with links, frequently updated content and name recognition.
The long established sites have received so many links over the years they don't have to plaster their pages with certain keywords for high rankings.
Links can be hard to come by, especially if your site is new. There are countless ways to get them, but here are a few that will get you high quality links:
* Writing articles
* Reciprocal linking to relevant sites
* Participating in forums
* Frequently updating content
* Creating free
tools
* Submitting to directories
* Buying text links
Frequently updated content will generate a large number of one-way links, if people know about it. For people to find your compelling content, you have to get your site name out there. If no one knows about your content, how will you get links? To get you name out there you have to:
* Become the leader in your industry
* Write press releases, articles and free ebooks
* Use paid advertising
* Start a newsletter/e-zine and a blog.
* Target the right keywords
Beating the leading names may be difficult, but it is achievable. Gaining links and getting your name out there will be key in competing with these powerful sites. You will get to the top of the rankings in the search engines with time and hard work.
About the Author
Derek Croote is a SEO, web design and usability enthusiast. Derek is the webmaster of http://www.saratogalakesideacresassociation.org/, a small homeowners association. You can reach him at dcroote@gmail.com.
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