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Affiliate Business : Ten Things for Your Success
While it can be quite easy to start an online business, not all people make a success. How then successful business man/woman could make it? Every successful business has its own story, however, there are some common factors that make a business...
Autoresponders, The "Golden Rules"
Copyright 2005 Michael Tansey
Autoresponders are a perfect way to increase traffic to your site. They can save many valuable hours by automatically answering emails concerning frequently asked questions about a service or product or by sending a...
Be an active provider!
There are so many business opportunities and affiliate programs out there that it has become hard for potential clients to decide which one is the best. If you are a part of one of these programs, then you know that the only way to distinguish...
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Do you remember when a home business was typing, ironing, house cleaning or selling crafts? In today’s environment we can do computer drafting, medical transcription, internet marketing and more. When the average person saw a computer for the first...
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Everyone is looking for that magic formula that will propel his or her web site to phenomenal success. Sooner or later, most people give up their search for this mythical online marketing secret and accept a mediocre level of online business...
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Getting Hundreds of Links to Your Website
If you have begun exchanging links, you know how time consuming -- and time-wasting -- it can be. On the other hand, you don't want to give up the process because you might actually unearth the occasional valuable link partner. After all, you know that getting links to your site is important because it brings in traffic, helps you find strategic partners, and enhances your Search Engine rankings. Your objective is to get hundreds of links, and you cannot get the job done unless you have a strategy that works.
First you have to accept that not all links are created equal. And that means that link partners have to be prioritized. Some are worthless because your links end up on pages that nobody looks at and have no PR.
But at the other end of the spectrum a few of your link partners will be very valuable because they will give you links on high value, high traffic pages.
Most of the rest of your inbound links will be marginally valuable. How you tell the difference between the valuable ones and the useless ones is the subject of many discussions and articles, some of which you will find at the Linknet Marketing Resource Library.
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The fastest, most direct, and least painful strategy is to find link partners who will either sell or trade text ads on a number of high value pages. For example, at Linknet we do both of these things (selling and trading multiple links).
We offer up to 25 free links across 25 websites. And we also offer packages of 30 and 50 links for one small annual fee. For more information go to our Free Advertising page.
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One solution is to put prospective link partners into three levels. This assumes that you have already rejected those that have negative value -- the sites you don't want to identify with for various reasons -- pornography, violence, racism, pharmaceuticals, and so on. Here is a suggestion for three levels of inbound links (links pointing at your pages):
Level 1 - Basic Links
These links will often be from sites you have not taken a lot of time to study. So they may not have significant positive value. But they will not have negative value either. Therefore, if exchanging links with these partners can be done efficiently, there is no downside to doing it. These will
usually be "reciprocal" partners and can be given links on properly formed "link directory pages". The more time and effort you put into your directory, the more valuable it will become.
Level 2 - Self-Generated Multi-Links
The second category consists of "multi-links" that you generate yourself. You do this by seeding your articles, forum posts, blog entries and so on, around the web. Many of the strategies used to create these links are discussed in the "Power Linking" section of the Linknet Marketing Resource Library, mentioned above.
Level 3 - High Value Links
The third and most valuable category consists of "High Value Links" on sites that you specifically target. These include high traffic sites in your area of interest, highly rated directories, and sites where you can get a number of quality links all at once. In some cases these links will bring you lots of traffic. In other cases they will enhance your PR and Search Engine ranking. You need both kinds.
As I mention in other posts, there are a range of strategies to get these "Level 3" links. For instance,
- Write glowing testimonials. Target 10 or 20 high traffic sites in your area of interest, and send your testimonial to the webmaster. Usually they can't resist publishing it where everybody will see it.
- Write positive reviews of sites and/or posts. Target 10 or 20 high traffic products/sites. Post the reviews on your site or in your blog, and make sure to send a copy to the reviewee. Again, most webmasters or online entrepreneurs are hungry for this kind of exposure. You might even create a "review" section on your site to show you are serious.
But the fastest, most direct, and least painful strategy is to find link partners who will either sell or trade text ads on a number of high value pages. For example, at Linknet we do both of these things (selling and trading multiple links).
Check out how to get 25 FREE Links.
Sign up for our Free Course in How to Get Hundreds of Links to your Website.
About the Author
Rick Hendershot is a marketing consultant, writer, and internet publisher who lives in Conestogo, Ontario, Canada. He publishes several websites and blogs, Marketing Bites, SuperCharge Your Website with Powerful Linking Strategies, and many more.
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