|
|
|
DO WHAT I TELL YOU OR YOUR WEB SITE WILL NEVER BE FOUND!
DO WHAT I TELL YOU OR YOU WEB SITE WILL NEVER BE FOUND! By: Rich Brunelle Over the past year I have often joked that Search Engines dictating how web sites are built. And, now I look at it with less and less humor. Doesn't anyone else have...
Having The Right Attitude And Start Becoming A Problem Solver
Do you really want to make money online?
Do you want to develop a business which can make money for you 24 hours a day, 7 days a week almost automatically?
Of course you do!
Why else wouldn't you be reading this ebook right now.
...
Online Business Success: It's All Within Your Grasp
Copyright 2005 Jack Humphrey Despite any failures or slow starts you may be experiencing or rebounding from right now, don't focus too much on the people you listened to who may have contributed to your current state. We all rely on "experts" to...
"Quick, Easy & FREE Ways to Kickstart Your Website Traffic in 4 Simple Steps"
Just launched your website ? Now what ? You are finally ready with your excellent product, killer salescopy, eye-catching graphics and tiny robots working for you tirelessly. Now you have to get those hungry 'visitors' and 'leads' waiting to grab...
www.allactiontrade.com ... trade directory
Click here >> http://www.allactiontrade.com Products & Services of Largest B2B trade portal, allactiontrade.com. Various Sections of www.AllActionTrade.com like, b2b trade offers, global trade leads, b2b auctions, b2b exhibitions, b2b forums, etc. ...
|
|
| |
|
|
|
|
|
|
Search Engine Predictions For 2002
Never try to predict the unpredictable. That’s advice I have been given and advice I am going to completely ignore this month, by attempting to predict the movements of the volatile search engine industry over the next 12 months. Here they are, my personal predictions for 2002:
1. Increase in Pay For Performance (PFP) Options - when you consider that a year ago there were only a couple of search engines offering PFP options, you realize how important PFP has now become (by PFP I mean Pay-Per-Click options, paid inclusion, sponsored listings and keyword buys). All the most important search engines now offer some type of PFP option and every SEO campaign should have some PFP components for best results.
I see this trend increasing, with the major engines and directories expanding on the range of PFP options they provide, whether in-house (such as Looksmart’s new LookListings range for small business), or outsourced (such as Yahoo’s recent partnering with Overture). I also see more traditional SEO’s embracing PFP for the first time in 2002, as they realize the benefits and results achievable for their clients and stop fretting over the perceived loss of 'purity' of search results.
2. Increase in Paid Submissions - Looking back to November 2000, Looksmart was the only one of the major engines and directories to demand payment to consider a site for submission to their index. Yahoo introduced submission fees for commercial sites a month later. Both directories hiked up their price to USD 299 during this year, setting a new standard for the industry and justifying the value of their service via market share (Yahoo) and the formation of new partnerships with other search players (Looksmart).
I would hope that Paid Submission fees remain static for 2002, at least for Yahoo and Looksmart. However I believe we’ll see other engines and directories introduce a fee for submission to their commercial categories. I think Google could be the first of these.
3. Crackdown on Spammers - In their quest for relevant results, Google recently introduced the Report a Spammer page, (http://www.google.com/contact/spamreport.html) as well as a beta page rating tool within their latest Toolbar (http:/ oolbar.google.com/go?version=beta&hl=en) that enables people to rate the quality of sites they find in Google’s index. As well as enabling people to vote for sites they find providing quality content, this rating tool gives people the opportunity to report sites using unacceptable spamdexing methods to try and obtain a high search ranking.
With engines like Google leading the way in the crackdown on search engine spammers, other engines should follow suit in 2002. As a result, there should be far less spammers and more relevant results across the search engines by this time next year.
4. Growth of the SEO Industry - Nothing too Nostradamus about this one.
With the importance of search engines finally sinking in, the need for quality SEO services is booming in the U.S. and the U.K. I predict this solid demand will continue in 2002, especially in newly developing markets such as Australia/New Zealand and Europe.
5. Death of Two Majors - In any industry, there are always winners and losers. I think 2002 will signal the demise for at least two of the major search engines and directories, especially given relevancy and freshness of results are so important to the market at the moment.
6. One or More Major Partnerships - To survive in an industry as volatile as theirs, search engines often need to partner with others. I see some major rivals combining in 2002, just to stay alive. I also see some more major partnerships between online and offline firms, particularly between search engines, communications and media corporations.
7. Move away from In-House to Outsourced Services - Optimizing for search engines now involves a lot more than just traditional site optimization. It involves PPC or PFP campaign management, site copywriting, keyword research, marketing and industry consultation. As search engine optimization becomes even more complex and time consuming in 2002, more businesses will realize SEO is a full-time job and not something their marketing or IT staff can do 'on the side'.
To get results, they will have to either hire a SEO specialist in-house OR (more cost-effectively) outsource their requirements from a professional SEO that has the economies-of-scale in place to get the job done quickly and effectively.
8. SEO industry Shake-Up - With the growth of PFP & PPC, search engine specialists will have to keep their skills sharpened constantly in 2002 and keep up with industry developments to ensure they remain competitive. With consumer watchdogs keeping a close eye (see here: http://www.marketingsherpa.com/sample.cfm?contentID=1897), developing industry standards and ethics, as well as the crackdown on spammers sure to continue, the SEO industry is sure to experience a major shake-up next year, with only the most successful and ethical SEO’s left still standing.
9. New Technologies - Finally, just like in previous years (think 67 character domains, Ezula, Zeus, MS Smart Tags), I’m sure there will be some significant technological developments in 2002 that will impact the search engine industry and make us all head for the forums and chat rooms in a panic. But that’s the beauty of this industry - they don’t call it cutting edge for nothing!
About the Author
Article by Kalena Jordan, CEO of Web Rank.
Kalena was one of the first search engine optimization experts in Australia & New Zealand and is well known and respected in her field. For more of her articles on search engine ranking and online marketing, please visit http://www.high-search-engine-ranking.com
|
|
|
|
|
| Gentoo Forums :: Index |
| Discussion forums for topics around the distribution, Linux applications, installation, administration, portage, frequently asked questions. |
| forums.gentoo.org |
|
| Readers' Opinions - New York Times |
| Books Reading Group. Readers are discussing “All Aunt Hagar’s Children,” Edward P. Jones’s new short story collection. More Books Forums ... |
| www.nytimes.com |
|
| Ubuntu Forums |
| This is a discussion help and support forum for Ubuntu Linux. |
| ubuntuforums.org |
|
| Joomla! Community Forum - Index |
| Joomla! Forum - The Joomla Community. Support, discussion and interaction with the Core Team. |
| forum.joomla.org |
|
| Internet forum - Wikipedia, the free encyclopedia |
| A typical Internet forum discussion, with common elements such as emoticons, ... Like other forms of online communication, Internet forums are home to many ... |
| en.wikipedia.org |
|
| Java Technology Forums |
| Online discussion forums offering help for users in solving issues. Includes FAQs, and links to other Sun technical databases. |
| supportforum.sun.com |
|
| Adobe - Forums |
| Share questions, suggestions, and information about Adobe graphics products. |
| www.adobe.com |
|
| WoW Forums -> Forum Index |
| Read our Introduction to the Forums. This includes information about getting ... blizzard provides the World of Warcraft community forums for its players to ... |
| forums.worldofwarcraft.com |
|
| MySQL AB :: MySQL Forums |
| Forum to discuss the sample database included with MySQL ... The main discussion forum for MySQL. Please use specialized forums for specific topics. ... |
| forums.mysql.com |
|
| SitePoint Forums: Resources, Design, HTML, CSS, PHP, ASP, MySQL ... |
| Webmaster Forums for Design, CSS, XHTML, PHP, Ruby, JavaScript, Affiliate Marketing, ASP.NET, Promotion. |
| www.sitepoint.com |
|
| Delphi Forums |
| Offers free and paid forum hosting. The paid offer is ad-free. |
| www.delphiforums.com |
|
| Home - MozillaZine Forums |
| Search the forums for others who may be having the same issues you are. You can also browse the sticky'd posts at the top of the forum for the product ... |
| forums.mozillazine.org |
|
| Web Hosting, Free Web Hosting and Web Tools from Bravenet.com. |
| Maintain a direct mailing list. Message Forum Host your own online discussions. Vote Caster Perform a multi-question poll. Web Poll Perform a quick poll. ... |
| www.bravenet.com |
|
| Forums | NewsTalk |
| The Detroit News Online does not tolerate offensive language in its forums. The News will kill offensive posts. Participants can and will be denied access ... |
| info.detnews.com |
|
| osCommerce Community Support Forums |
| Official community support forums for the osCommerce project. |
| forums.oscommerce.com |
|
| The GardenWeb Forums - GardenWeb |
| The GardenWeb Forums comprise the largest community of gardeners on the Internet. ... If this is your first visit to the forums, you might want to visit our ... |
| forums.gardenweb.com |
|
| AnandTech |
| Is server configuration a pain? DSL or Cable Modem giving you fits? Get your questions answered and your topics discussed in the AnandTech Networking Forum. ... |
| forums.anandtech.com |
|
| Chronicle Forums - Index |
| Chronicle Forums - Index. ... Talk online about graduate-school life in our new forum. ... Forum Stats, 220919 Posts in 17109 Topics by 3306 Members. ... |
| chronicle.com |
|
| Forums | drupal.org |
| Try searching the forums first or a specific project's bug reports. Pre installation questions. Is Drupal a viable solution for my website? ... |
| drupal.org |
|
| Dev Shed Forums - Open Source web development |
| Dev Shed Forums - over 195246 members on our Dev Shed forums. |
| forums.devshed.com |
|
|