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5 Strategies to Boost Your Affiliate Sales
Copyright 2005 Diane Hughes Are you promoting affiliate products? This article will show you 5 strategies to boost your Affiliate Sales, so make sure you read it and put in practice what I'm about to reveal you. The KEY to affiliate marketing is...
An Action Plan For Marketing Your Web Site (Part 2)
ADD YOUR URL TO YOUR MARKETING MATERIALS A couple of months ago, I met with a client who launched their Web site in 1999. They were discouraged because their site was generating poor traffic. When I asked them if they had added their URL to their...
eBay is the Greatest Opportunity YOU Have to Create a Career Online
eBay's being spoken about everywhere these days. At work, school, down the pub... everyone's getting into eBay, looking for those bargains and trying to save themselves some money. Not a day goes by without eBay getting some kind of press publicity....
Forget SEO – It’s All About Conversion!
Which SEO hat do you wear? Is it white or black? Or perhaps it’s a subtle shade of gray. Well, wherever you are on this spectrum, if you are like 99% of the SEO-fixated webmasters out there, you are doing all you can to get visitors to your site....
WHAT IS AFFILIATE MARKETING?
Affiliate marketing refers to the promotion of products or services through affiliates. Affiliates are usually other webmasters and ezine editors who choose to act as sales people on behalf of their principals for a commission on every sale. ...
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The Purpose of PageRank
I am sure the first thought provoking question that popped into your head would be: what exactly is PageRank? Well PageRank can be summed up as how vital Google considers a particular webpage. Pagerank is a value from 0-10, zero being the least significant and ten of which few obtain being the most note-worthy. PageRank is often abbreviated as PR and Google determines this PR bye evaluating how many websites link to yours, even though many of these links are missed.
Who says Google gets to play the role of big brother? Google may be the leader that people praise and follow, yet why do webmasters allow themselves to be caught up in this publicity stunt? Sure it is a BASIC measurement of how much publicity a website is getting, but what is its real purpose?
As Pagerank gains ground webmasters loose sight of what they originally intended to accomplish. By writing this article I hope to give webmasters the foresight to distinguish that in the end PageRank won’t be what makes your website a success. Even though hard work and determination may help you achieve this success; skill, luck, and good timing play a bigger roll.
Many a-days I am sifting through my vast amount of spam mail and occasionally receive an email entitled “link exchange.” As I am always intrigued by possible link partners I typically read these emails.
When I come to an email that looks generic and has 100 mailers on the list I still give them a chance and then take a look at there website. Upon opening the website I am disgusted by the huge fonts and banners trying to sell me something, as a habit I look up at my toolbar and see that this website has a Pagerank of 6! What a possibility according to many website owners. The only opportunity I see in these types of links are purely PageRank building. On the other hand…
On a rare occurrence I come across an email titled “our partnership” as this email is already more intriguing I open it urgently and see a nice layout for this email that is directed towards me and my website. Anyways on with my point, I go to this website and see a terrific design plus they offer a unique
service. According to habit and maybe a bit of my obsessive compulsive side I check the Pagerank. Humm, this website hasn’t even been indexed by Google yet? Should I exchange links with this website? I am sure most of you are thinking of course not, it would benefit my website in no way. On the contrary this website has the most potential to flourish and send you quality targeted unique's!
What I am trying to prove is that because of this “higher power” aka Google PageRank people turn down websites that can provoke there own success! Why not put Google PageRank in a state of anarchy and let websites again be judged by there quality content and superior design!
Directly PageRank cannot be bought, though often I see links being sold at outrageous monthly costs on pages with a pr of 6 and up. Many times they will provide minimal traffic. Purchasing one of these links will not bring you any targeted traffic, or any traffic at all for that matter. A site wide link on a high pr website can and will boost your pr, but will it help promote and brand your website?
I am not trying to say boycott Google PageRank and start a protest, just merely use PR as a reference but not enough to influence you’re linking decisions and how much time you spend on link exchanges. I hope you walk away from reading this article with a more open mind towards linking with new websites. Understand that every website has potential there are just different degrees to this. You can’t earn a clients respect my running up to there door and desperately offering them your product, instead let them find you. Your approach to search engines shouldn’t be any different.
Concerned about the next PR update as attempting to get those last minute link partners up and running? Invest this time instead on building up quality content pages and the Google will find you!
About the Author
Written by: Michael McLaughlin at http://www.webmastershed.com – webmaster forum, for more articles by this author please visit: http://www.webmastershed.com/articles
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