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All Fortunes Begin with an Idea!
A new idea is merely the combination of two or more old ideas. The creation of a new idea is the critical first step in establishing any business. People who dream of setting up their own business but don’t succeed, generally fall into one of...
Getting to Know Your Digital Color Printing
Digital simply means the implausible high resolution printing result of the files that you have from your computers. Since it is always better to use original things rather than the copied ones for the authenticity and originality is there. And that...
Innovation Management – Ibm Opens Lid On Its Treasure Chest
IBM, which registered 3248 patents last year, has decided that sharing technology can sometimes be more profitable than jealously guarding its property rights on patents, copyrights and trade secrets (Herald Tribune, April 11 2005).
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Smart Choices: How to Hire the Best
Your organization’s continued growth and success depend on making smart choices and hiring the best. Today’s economy is exploding with talent, allowing you to be selective about the staff you hire. Yet, the crucial step to filling a position...
Uncovering Soul In The Workplace
The San Francisco Chronicle recently reported “soul is in”. In a headline calling it “the buzzword of the ‘90s” a front-page story reported that some 322 citations for the word appear in the current edition of Books in Print. That’s nearly four...
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Creative Thinking versus Critical Thinking
The process of creative thinking is often, mistakenly, intertwined with critical thinking. There is a tendency to write and edit simultaneously, couple hypothesis generation and evaluation, combine problem identification with solution.
To increase effectiveness, one should first apply creative thought, which is meant to be daring, uninhibited, free-spirited, imaginative, unpredictable, and revolutionary. The trick is to ignore content and maximise the size and richness of the idea pool.
Second, critical thinking is exercised to achieve applied creativity. This is reductive, logical, focused, conservative, practical and feasible. During this stage, the idea pool is reduced to achievable, appropriate ideas.
Now onto the Idea Pool itself:
Maximising the size and richness of the idea pool is a conscious process that has a lot in common with a) lateral thinking and b) the elicitation of tacit knowledge. It is the pre-critical thinking phase and some elements include:
a) Coming up with ideas for the sake of generating ideas.
b) Using a variety of stimuli and frameworks to open up as many pathways as possible.
c) Not having a conscious direction.
d)
Not stopping when a goal seems fulfilled.
e) Consciously stimulating change in direction.
In short, the key principle is to produce first and scrutinize second – writing and rewriting are two separate processes. This applies across the board, from business problem solving to arts such as screenwriting. The more people try to understand meaning, the less they produce.
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These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased at http://www.managing-creativity.com
Kal Bishop, MBA, http://www.managing-creativity.com
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You are free to reproduce this article as long as the author's name, web address and link to MBA dissertation is retained.
About the Author
Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller.
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