|
Choosing a Winning Business Idea
You've probably heard it a hundred times by now - if you want to make alot of money with an online business you have to offer your own product or service. Well, make that a hundred and one times...
It's true. Although affiliate programs are...
Creativity and Innovation Management – Incubation and Insight
Two of the most common terms in the field of creativity include Eureka! Or Aha! Often these terms are used to describe that moment when an idea has occurred “out of the blue.” This whole set of terminology and the inherent assumptions are...
Emotional Intelligence: The Shot Felt 'Round the World?
I just hung up the phone with Li-Yan, who wants me to come to Malaysia and present a workshop with her on emotional intelligence for businesses. She quit her corporate job there, because she found the work environment stifling, unethical and...
Google AdWords and AdSense - A Dynamic Small Business Marketing Duo
Unless you have been living under a rock for the last year or so, you probably know that Google has become the king of the search engine hill. There are many reasons for this but number one in my opinion is that above all else they put value on...
Leading from the Inside Out: The Power of Deep Blue Leadership
One of the most profound and difficult aspects of leadership is instilling in individuals deeply held, and yet generally shared principles to motivate a common purpose. Leading by influencing one's sense of identity and purpose is both powerful and...
|
|
|
|
|
|
|
|
Innovation Management – Smart People Don’t Necessarily Produce Great Ideas
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.
There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea selection, development and commercialisation. Whilst there is no sure fire route to commercial success, these processes improve the probability that good ideas will be generated and selected and that investment in developing and commercialising those ideas will not be wasted.
One common mistake leaders often make is to rely on smart people to come up with great ideas. This is flawed for a number of reasons:
a) The opinion of smart people is not what matters. The end-user is obviously more important as his or her take-up of the product will determine success or failure. Unfortunately, it is all too often the case that sufficient end-user analysis is lacking before investment is given a GO status. One of the many ways of assessing end-user benefits is to use the buyer experience cycle and utility layers to determine an idea’s ultimate value.
b) The opinion of smart people is less valuable
than the opinions of a large number of people and a large number of diverse and novel people. The result is intellectual cross-pollination that overcomes path dependency, parochialism and leads to frame breaking.
These topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com.
Kal Bishop, MBA
About the Author: Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com.
Source: www.isnare.com
|
|
|
|
|
DTI - Welcome to the DTI's Innovation Home Page |
The DTI is working to stimulate a significant increase in innovation throughout ... It covers Living Innovation, web streaming of a series of high profile ... |
www.dti.gov.uk |
  |
Innovation - Wikipedia, the free encyclopedia |
An innovation in this light occurs whether or not the act of innovating ... A convenient definition of innovation from an organizational perspective is ... |
en.wikipedia.org |
  |
National Innovation Website |
The Department of Industry, Tourism and Resources has developed this website to raise awareness of the importance and benefits of innovation and ... |
www.innovation.gov.au |
  |
Innovation, creativity and brainstorming resources from ... |
A comprehensive site designed to provide busy entrepreneurs with a focused collection of the best resources on innovation, creativity, and brainstorming. |
www.innovationtools.com |
  |
Innovation Weblog - Trends, resources, viewpoints from Chuck Frey ... |
The Innovation Weblog - Valuable trends, resources and viewpoints in innovation, creativity and brainstorming from Chuck Frey at InnovationTools. |
www.innovationtools.com |
  |
CORDIS: Innovation Portal: Home |
This Innovation Portal is supported by DG ENTR of the European Commission, ... European Commission adopts new Communication on Innovation: on 13 September ... |
cordis.europa.eu |
  |
CORDIS: Promotion of Innovation: Home |
This programme stands at the cross-roads of the Community's policies on Research, Innovation and SMEs. |
cordis.europa.eu |
  |
Innovation Network... leveraging innovation, creativity and ... |
The Innovation Network is an association of companies and employees committed to innovation. The site features some interesting articles as well as some fun ... |
www.thinksmart.com |
  |
Business Innovation : Car Reviews, Online Gaming, and Product Branding |
If your in need of great Online Gaming material, we carry up to the minute news and reviews for all of your favorite games and gaming systems. |
www.businessweek.com |
  |
Innovation - Life, Inspired | PBS |
Learn about fascinating innovations, explore interactive features, submit questions to our experts, investigate resources and lesson plans, and more. |
www.pbs.org |
  |
Innovation.org - Welcome |
Impact of Innovation Saving & Improving Lives Controlling Healthcare Costs Strengthening ... Future of Innovation New Medicines in Development Next Wave of ... |
www.innovation.org |
  |
Innovation: See what people are saying right now on Technorati |
See all blog posts tagged with innovation on Technorati. |
www.technorati.com |
  |
Innovation Relay Centres - The World Largest Network for ... |
Innovation Relay Centres giving advice on Innovation, Technology Transfer and Exploitation. Major European source for innovative technologies or new ... |
irc.cordis.lu |
  |
The Tech Museum of Innovation | Welcome |
The Tech Museum of Innovation - Welcome! The Tech Museum inspires and educates the innovators of the future. |
www.thetech.org |
  |
Pages tagged with "innovation" on del.icio.us |
CoDev 2007 - Co-Development for Business Growth: Open Innovation and Alternatives ... PDMA & IIR's 5th Annual Front End of Innovation ... |
del.icio.us |
  |
innovation |
Publication highlighting the research activities of NUS. The site provides snippets of selected articles online, and provides a subscription form online. |
www.innovationmagazine.com |
  |
Canadian Innovation Centre |
Services includes invention evaluation, technology due diligence, market research, and education programs. |
www.innovationcentre.ca |
  |
London INNOVATION :: Home |
Maximise your business potential through innovation. Learn the secrets of successful business innovation in London. |
www.london-innovation.org.uk |
  |
Eric Von Hippel's Homepage |
Downloadable Books. Democratizing Innovation (2005) ... The Sources of Innovation (1988). Free download of the complete book. Permission granted by Oxford ... |
web.mit.edu |
  |
Intel Innovation in Education |
www.intel.com/education/ - 3k - Cached - Similar pages |
|
  |