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Creativity And Innovation Management - Core Competencies And Competitive Advantage
Following is a brief definition of core competencies and competitive advantage and their fit with creativity and innovation management.
Core Competence:
A core competence is one which critically underpins the organisation's competitive...
Exploiting The Internet As Money Machine!
The internet is the greatest money machine in these days.
Google, Yahoo, Amazon or Ebay have achieved a higher market
capitalization than many traditional brick and mortar companies.
Google has grown within a few year to a value of more than...
Forcing Inspiration
Most people, when they have to complete a creative endeavour, often tend to wait for inspiration. It is not unusual to find, therefore, that most people take inordinately long to complete projects or never finish them at all. Look at the infinite...
Innovation Management – generating better ideas
One valuable debate is whether creativity can be developed and improved – or in other words, is it possible to generate better ideas? There are a number of reasons to believe that creativity can be developed, some of which include:
...
Significant Uses of Variable Data Digital Printing
Variable Data Digital Printing is also known as Personalized Publishing, Variable Information Printing and database Publishing which is employed to modify and adjust all the included documents within the run of digital printing. It is widely used by...
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Stimulate Creativity and Learning
What does cultivating creativity add to the workplace and
your business? The benefits are huge but are often
underestimated by most people. Companies who wish to
progress quickly and stay ahead need to stimulate
creativity and learning among their employees. This goes
beyond just being a desirable thing to do; it's imperative
to the success of your business.
"In a two-year study for the Economic and Social Research
Council, Professor Richard Scase of Kent University
concluded that straitjacketed management attitudes were
'the major barrier to Britain becoming a high-performing
creative economy'. Corporate Britain is still in the grip
of low-trust, low-commitment, command-and-control
management styles that kill innovation and creativity, says
Scase" - Management Today, November, 2000.
Lack of creativity costs companies their leading place in
the market. It inhibits invention and innovation, which
form the backbone of a thriving business. Companies which
fail to develop a culture of creativity will soon find
themselves left behind. People now realise that working
for a company which cultivates creativity is much more
rewarding and as employees are becoming more discerning in
their choice of employers, this may be one factor they
insist upon.
Cultivating an environment of creativity allows you to get
more out of your employees, instead of stifling their
ideas or vision for the company. Creativity encourages
them to ask questions and give feedback on how things can
be improved or changed. It develops their desire for
improvement and their risk-taking ability. It enables
employees to enjoy the process and be rewarded for their
efforts.
Creativity engenders new ideas, which lead to innovation.
The critical part is to put these ideas into action.
Coaching cultivates creativity and encourages people to
act. It stretches employees to go beyond their usual way
of going things, preventing them from becoming stuck in a
rut. In today's economy it isn't enough to say you
believe in creativity; you must prove it by putting it
into practice.
Benefits for the company:
· Being at
the forefront of your profession or
industry
· New products, new services, new ways of doing
things
· Flexibility to change
· The conversion of new ideas into actions
· New markets and improved processes
· Retained workforce
· Effective use of all resources available
When creativity is lacking in a company, the inevitable
consequence is that employees rely on management for
continuous direction and do not benefit from a structured
system of feedback. Possibly there are no regular staff
meetings to allow for sharing of ideas, or perhaps
management don't use coaches to encourage their employees
to reach their full potential.
Companies which don't encourage creativity are often
unaware of what this is costing them. They may have no
vision, mission or purpose which are well communicated to
all their employees. Perhaps you've always operated your
company this way, so you feel there's no need to change.
However, the world economy is changing rapidly and you
need to either keep up with this or get ahead of the game.
A look at the chain of communication in a company gives a
good idea of its creativity level. A structured system of
feedback is necessary to implement ideas fully. Remember
some of the best ideas, even money-savers, originate at
the foot of the ladder.
What can companies do to cultivate creativity? A
combination of things are needed. Time and space to
develop ideas, a structure for those ideas to be acted
upon, full two-way communication throughout the company,
regular meetings, employees being heard, coaching for
individual employees, teams and management. Creativity,
like coaching, is a springboard for action and this is
where the real results lie, not just by talking.
About the Author
Wendy Hearn
Personal and Professional Coach
She works with business owners, professionals, executives and
managers who are ready to enrich their lives. . . finding more
success, fun, balance, joy and time. She coaches one-to-one
with individuals and groups by telephone and email.
http://www.Business-Personal-Coaching.com
wendy@Business-Personal-Coaching.com
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| DTI - Welcome to the DTI's Innovation Home Page |
| The DTI is working to stimulate a significant increase in innovation throughout ... It covers Living Innovation, web streaming of a series of high profile ... |
| www.dti.gov.uk |
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| Innovation - Wikipedia, the free encyclopedia |
| An innovation in this light occurs whether or not the act of innovating ... A convenient definition of innovation from an organizational perspective is ... |
| en.wikipedia.org |
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| National Innovation Website |
| The Department of Industry, Tourism and Resources has developed this website to raise awareness of the importance and benefits of innovation and ... |
| www.innovation.gov.au |
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| Innovation, creativity and brainstorming resources from ... |
| A comprehensive site designed to provide busy entrepreneurs with a focused collection of the best resources on innovation, creativity, and brainstorming. |
| www.innovationtools.com |
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| Innovation Weblog - Trends, resources, viewpoints from Chuck Frey ... |
| The Innovation Weblog - Valuable trends, resources and viewpoints in innovation, creativity and brainstorming from Chuck Frey at InnovationTools. |
| www.innovationtools.com |
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| CORDIS: Innovation Portal: Home |
| This Innovation Portal is supported by DG ENTR of the European Commission, ... European Commission adopts new Communication on Innovation: on 13 September ... |
| cordis.europa.eu |
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| CORDIS: Promotion of Innovation: Home |
| This programme stands at the cross-roads of the Community's policies on Research, Innovation and SMEs. |
| cordis.europa.eu |
|
| Innovation Network... leveraging innovation, creativity and ... |
| The Innovation Network is an association of companies and employees committed to innovation. The site features some interesting articles as well as some fun ... |
| www.thinksmart.com |
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| Business Innovation : Car Reviews, Online Gaming, and Product Branding |
| If your in need of great Online Gaming material, we carry up to the minute news and reviews for all of your favorite games and gaming systems. |
| www.businessweek.com |
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| Innovation - Life, Inspired | PBS |
| Learn about fascinating innovations, explore interactive features, submit questions to our experts, investigate resources and lesson plans, and more. |
| www.pbs.org |
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| Innovation.org - Welcome |
| Impact of Innovation Saving & Improving Lives Controlling Healthcare Costs Strengthening ... Future of Innovation New Medicines in Development Next Wave of ... |
| www.innovation.org |
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| Innovation: See what people are saying right now on Technorati |
| See all blog posts tagged with innovation on Technorati. |
| www.technorati.com |
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| Innovation Relay Centres - The World Largest Network for ... |
| Innovation Relay Centres giving advice on Innovation, Technology Transfer and Exploitation. Major European source for innovative technologies or new ... |
| irc.cordis.lu |
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| The Tech Museum of Innovation | Welcome |
| The Tech Museum of Innovation - Welcome! The Tech Museum inspires and educates the innovators of the future. |
| www.thetech.org |
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| Pages tagged with "innovation" on del.icio.us |
| CoDev 2007 - Co-Development for Business Growth: Open Innovation and Alternatives ... PDMA & IIR's 5th Annual Front End of Innovation ... |
| del.icio.us |
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| innovation |
| Publication highlighting the research activities of NUS. The site provides snippets of selected articles online, and provides a subscription form online. |
| www.innovationmagazine.com |
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| Canadian Innovation Centre |
| Services includes invention evaluation, technology due diligence, market research, and education programs. |
| www.innovationcentre.ca |
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| London INNOVATION :: Home |
| Maximise your business potential through innovation. Learn the secrets of successful business innovation in London. |
| www.london-innovation.org.uk |
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| Eric Von Hippel's Homepage |
| Downloadable Books. Democratizing Innovation (2005) ... The Sources of Innovation (1988). Free download of the complete book. Permission granted by Oxford ... |
| web.mit.edu |
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| Intel Innovation in Education |
| www.intel.com/education/ - 3k - Cached - Similar pages |
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