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BAD NEWS - WHY THE FINANCIAL NEWS MEDIA CAN COST YOU MONEY!
The communication innovations we have around us today like the internet, financial newspapers, and special interest television channels focused on investing like CNBC are a high speed pipeline of nonsensical chatter. All these sources of information...
Book Summary: The E-Myth Revisited
Ever wonder why most small businesses-- no matter how huge effort they put in their endeavor--still fail? Micheal Gerber reveals the answers in this book. Accordingly, the future of small businesses revolve in only three philosophies: the...
Creativity, Innovation - Teach, Coach, Learn
Coaching, training or learning about creativity and innovation involves mastery of at least 12 domains.
These include:
a) Creativity and Innovation differences and definitions.
Often used interchangeably, they ought to be considered...
Innovation Management – the power of decision makers
One of the most important aspects of creativity and innovation is access to decision makers. One of the fastest killers of creativity and innovation is the inability of innovators to get products off the ground – and when people see that their...
RETIRE SOONER ON OTHER PEOPLE'S MONEY
First Published in the Balanced Report Summer 1992 Today it is possible to have an investment portfolio without paying for it. In fact, the Government will buy it for you. Due to some innovations to the investment industry it is possible to use...
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"Survivor...From Tv To The Internet"
"Survivor...From TV To The Internet"
By Christopher Wright,Guerrilla Marketer
Copyright New Innovations
Survivor...the show goes something along these lines. They take a group of people and place them in remote destinations. Then we wait and see who forms partnerships...and who double crosses who (whom?). What if someone dropped you off in the middle of the Internet (where would that be anyway?) and you had 30 days to make a profit, what would you do?
Well, that's exactly the situation one faces when they decide to pursue an Internet venture. This is where many become infected with the deadly virus...'get-richous-quickitis'. When infected, you become susceptible to the 'dark side' of Internet marketing. You begin practicing the dark arts...bulk email (spam), FFA link pages, and safe-lists (opt-in spam) just to name a few. Is there any cure for this disease? Yes!
The first thing people should (or eventually will) realize is that the Internet itself is not a business, just a business tool. Arguably the most powerful tool invented...but nevertheless just a tool. What this means is that the rules of business have not changed, just the way they're implemented.
Now, as for our 30 day challenge, I would consider forming a joint venture with an ezine editor. I would try to get the editor to endorse my product/service. Doing so enables you to side step one of the hardest obstacles
of Internet marketing...TRUST! I have come to believe that this is probably THE most important ingredient in your marketing cookbook. You may be able to write the most compelling ad copy and create the most functionally and beautifully designed site that could be done by humans (excluding get-rich-quick artists, of course...they ARE superhumans:)
Offline its said that direct mail promotions produce ,at most, a 1%-3% response. But with the power of the editor's endorsement and PROPER FOLLOW UP, a 7%-10% response can be achieved. Some marketers have received an even greater return. So, it's no wonder that FFA link pages and all the other gimmicks produce such feeble results. My personal opinion is that the only reason these gimmicks work (as little as they do) is because of the 'greater fool' theory. Because the Internet is still growing, new members join the 'netrepreneur' ranks. These are in turn infected and the cycle starts again. But the Internet is quickly maturing and 'greater fools' will become increasingly hard to find.
"Send Your Articles to 100+ Editors"
www.GuerrillaPromotions.com/TrafficMagic.html
Christopher Wright, Guerrilla Marketer
"Make Money...Or Make Excuses"
About the Author
Christopher Wright is owner of New Innovations, an online guerrilla marketing consultantcy. Our beliefs are simple. "Some see problems in opportunities..We see opportunity in problems."
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| DTI - Welcome to the DTI's Innovation Home Page |
| The DTI is working to stimulate a significant increase in innovation throughout ... It covers Living Innovation, web streaming of a series of high profile ... |
| www.dti.gov.uk |
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| Innovation - Wikipedia, the free encyclopedia |
| An innovation in this light occurs whether or not the act of innovating ... A convenient definition of innovation from an organizational perspective is ... |
| en.wikipedia.org |
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| National Innovation Website |
| The Department of Industry, Tourism and Resources has developed this website to raise awareness of the importance and benefits of innovation and ... |
| www.innovation.gov.au |
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| Innovation, creativity and brainstorming resources from ... |
| A comprehensive site designed to provide busy entrepreneurs with a focused collection of the best resources on innovation, creativity, and brainstorming. |
| www.innovationtools.com |
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| Innovation Weblog - Trends, resources, viewpoints from Chuck Frey ... |
| The Innovation Weblog - Valuable trends, resources and viewpoints in innovation, creativity and brainstorming from Chuck Frey at InnovationTools. |
| www.innovationtools.com |
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| CORDIS: Innovation Portal: Home |
| This Innovation Portal is supported by DG ENTR of the European Commission, ... European Commission adopts new Communication on Innovation: on 13 September ... |
| cordis.europa.eu |
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| CORDIS: Promotion of Innovation: Home |
| This programme stands at the cross-roads of the Community's policies on Research, Innovation and SMEs. |
| cordis.europa.eu |
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| Innovation Network... leveraging innovation, creativity and ... |
| The Innovation Network is an association of companies and employees committed to innovation. The site features some interesting articles as well as some fun ... |
| www.thinksmart.com |
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| Business Innovation : Car Reviews, Online Gaming, and Product Branding |
| If your in need of great Online Gaming material, we carry up to the minute news and reviews for all of your favorite games and gaming systems. |
| www.businessweek.com |
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| Innovation - Life, Inspired | PBS |
| Learn about fascinating innovations, explore interactive features, submit questions to our experts, investigate resources and lesson plans, and more. |
| www.pbs.org |
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| Innovation.org - Welcome |
| Impact of Innovation Saving & Improving Lives Controlling Healthcare Costs Strengthening ... Future of Innovation New Medicines in Development Next Wave of ... |
| www.innovation.org |
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| Innovation: See what people are saying right now on Technorati |
| See all blog posts tagged with innovation on Technorati. |
| www.technorati.com |
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| Innovation Relay Centres - The World Largest Network for ... |
| Innovation Relay Centres giving advice on Innovation, Technology Transfer and Exploitation. Major European source for innovative technologies or new ... |
| irc.cordis.lu |
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| The Tech Museum of Innovation | Welcome |
| The Tech Museum of Innovation - Welcome! The Tech Museum inspires and educates the innovators of the future. |
| www.thetech.org |
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| Pages tagged with "innovation" on del.icio.us |
| CoDev 2007 - Co-Development for Business Growth: Open Innovation and Alternatives ... PDMA & IIR's 5th Annual Front End of Innovation ... |
| del.icio.us |
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| innovation |
| Publication highlighting the research activities of NUS. The site provides snippets of selected articles online, and provides a subscription form online. |
| www.innovationmagazine.com |
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| Canadian Innovation Centre |
| Services includes invention evaluation, technology due diligence, market research, and education programs. |
| www.innovationcentre.ca |
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| London INNOVATION :: Home |
| Maximise your business potential through innovation. Learn the secrets of successful business innovation in London. |
| www.london-innovation.org.uk |
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| Eric Von Hippel's Homepage |
| Downloadable Books. Democratizing Innovation (2005) ... The Sources of Innovation (1988). Free download of the complete book. Permission granted by Oxford ... |
| web.mit.edu |
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| Intel Innovation in Education |
| www.intel.com/education/ - 3k - Cached - Similar pages |
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