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Consulting Versus Selling
Consulting Vs Selling , How we can make sales by not doing selling but consulting. As we know, everybody loves to buy but hates to be sold. We need to engage in non-manipulative selling, and ask deeper questions that will make the sale. View...
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When you publish an ezine, you most definitely want to provide useful, and original content as well as promoting your business. Some things you might want to include: * Original Articles/Guest Articles - If you are not writing your own...
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SUCCESS IN ANY BUSINESS IS ONLY FOR THOSE THAT WANT IT BAD ENOUGH.
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Writing article can improve your online marketing and sales
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Creativity and Innovation Management- Thought Leadership

Leadership is only sustainable when leaders consistently come up with good ideas – when they are dependable thought leaders. It follows then that leaders would be more effective if they knew how to manage creativity and innovation.

Some of the tools for effective creativity management include:

a)Develop the brief. Formulating a brief helps i) induce the problem solving state of mind, ii) creates structures with boundaries and limitations within which experimentation can take place and iii) enhances motivation.

b)One tacit knowledge elicitation and lateral thinking technique is to use the five senses. This helps define problems and generate ideas along five different pathways, instantly increasing the quantity of ideas and further increasing the probability that quality ideas will be generated.

c)Setting a clear goal. Goals and incremental targets produce more output than simply “do your best.” Prolific screenwriters that stick to goals produce more output and move along the learning curve much faster than those who simply wait for inspiration. Look at the untold number of people with unfinished manuscripts under their beds.

d)Separate idea generation from idea valuation. Creative and


critical thinking and two separate and distinct activities.

e)Persistence pays off. Persistence slowly but surely helps develop the competencies required for quality output. Failure is a learning activity. Ridley Scott didn’t achieve financial success with Blade Runner but went on to make some very successful movies.

These and other topics are covered in depth in the MBA dissertation on Managing Creativity & Innovation, which can be purchased (along with a Creativity and Innovation DIY Audit, Good Idea Generator Software and Power Point Presentation) from http://www.managing-creativity.com

Kal Bishop, MBA

**********************************

You are free to reproduce this article as long as no changes are made and the author's name and site URL are retained.

About the Author

Kal Bishop is a management consultant based in London, UK. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached on http://www.managing-creativity.com.

 

Afterhours Inspirational Stories
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Inspirational Messages, Poems, Stories, Humor, Cartoons, Quotes
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The page of Inspirational Poems and Stories
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A beautiful collection of inspirational quotes, poetry and short stories. Updated weekly with a new inspirational message.
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DaySpring Christian E-Cards
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Inspirational Christian Poems and Stories
Inspirational poems and stories with photos and art which seeks to help Christians in their walk of faith.
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