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Informative Articles

Back To School Tips: 21 Universal Success Secrets
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated - send to: GregReid@AlwaysGood.com Back To School Tips: 21...
How to Start and Run a Landscape & Garden Maintenance Business
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated. How to Start and Run a Landscape & Garden Maintenance Business...
Improving Corporate Culture
I believe that most organizations are miserable places to work. They are Corporate Cubeworlds. And no one is to blame. Companies have inherited their corporate culture from the Industrial Age and it just don't work anymore. People are unhappy and...
Meditation: Why Just Sitting There Isn't Just Sitting There
Meditation: Why Just Sitting There Isn’t Just Sitting There At first you might not think this is a tool for creativity. Meditation does typically involve sitting quietly by yourself for a period of time. No computers or pens or pads of paper...
Turn your hobby into a business
Many people these days would like to work from home running their own business. Plenty of these, have hobbies and skills that they could use as the basis of their business. The best way to break into self-employment at the beginning is by starting...
 
How to Provide Exceptional Value

By Steve Brunkhorst
http://www.AchieveEzine.com

The primary objective of a business is to get and keep customers. Growing a profitable business requires providing exemplary customer service and products or services of exceptional value.

In the classic book by Wallace D. Wattles, The Science of Getting Rich, Wattles writes that it is essential to provide customers with more in use value than you receive from them in cash value. Exactly what does that mean?

Imagine purchasing a training course contained on a set of CDs, and that its price is $1,200. Some would consider this rather expensive, especially if they are working with a small budget. The costs of copying a few CDs, and the packaging and shipping costs would not nearly be worth $1,200!

However, suppose you used the knowledge and resources contained in the course to generate several million dollars of income during your lifetime. In this case, you have obtained far more in use value than you paid in cash value. In fact, you might consider your purchase of $1,200 to be a real bargain.

The seller was not responsible for whether or not you would use the material. Nevertheless, he or she provided a product of extraordinary value.

This principle is easy to understand. It is also one of the most essential business practices in today's volatile economy. Just like you and me, our


customers and clients are particular about how they spend their money. They deserve the most value possible for each dollar they spend.

Here's a little exercise that is fun to do, and provides some valuable insight. Think about all the companies you've done business with over the past year. Pretend you are holding a personal "Company of the Year Contest." Who would win, and why?

I'll bet it would be the company whose product or service gave you far more in use value than you paid in cash value. It would be one whose product satisfied important wants or needs - one you enthusiastically told your friends about.

Consider also that both you and your winning company benefited when you made the purchase. By using this simple value principle, you and your customers will benefit beyond expectations.

You'll grow a profitable business because you'll get and keep more customers over time. They'll keep coming back, and keep giving you referrals because they know you'll give them truly exceptional value!

About the Author

© Copyright 2002 by Steve Brunkhorst. Steve coaches people to help them revitalize their inner spark, access their natural talents, and design strategies to reach their personal and career goals. Get Steve's motivational and inspirational mini-zine, Achieve! 60-Second Nuggets of Inspiration, by visiting http://www.AchieveEzine.com

 

Afterhours Inspirational Stories
Collection of inspirational and motivational stories, poems, parables, and jokes.
www.inspirationalstories.com
 
inspirational
mamarocks.com. Inspirational. Google · What Would You Do · An Angel For You · Angels · Amazing Grace · In The Valley · Deck Of Cards ...
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Quotable quotes, famous sayings, motivational stories ...
Welcome to the Motivational and Inspirational Corner, where the winning begins. Check out the Power Performance Program © - America's System for Success.
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INSP - The Inspiration Network
Ministry Resources. Daily Devotional · Convoy of Hope · Inspirational Mall · Stewardship And Planned Giving. Additional Resources ...
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Motivational and Inspirational Quotes
A collection of inspirational quotes on topics including success, life, leadership, teachers and more.
www.inspirational-quotes.info
 
Inspiring Quotes to move and inspire you
Quotes to move you towards fulfillment - helping yourself and helping others.
www.heartsandminds.org
 
Inspirational Messages, Poems, Stories, Humor, Cartoons, Quotes
Christian poems and Inspirational poems, stories, messages, humor, cartoons, quotes. Over 3000 Inspirational and Christian pages, new daily content, ...
www.skywriting.net
 
The page of Inspirational Poems and Stories
Your web browser is NOT capable of playing Music. Subscribe to Mr. Mom's Mailing List for updates, Inspirational poems and stories Click Here ...
mrmom.amaonline.com
 
Star Trek Inspirational Posters
BASED ON THOSE DELIGHTFUL INSPIRATIONAL POSTERS WHICH HAVE BECOME A FIXTURE OF DENTIST'S OFFICES EVERYWHERE. Terms of use: You're welcome to save these ...
echosphere.net
 
GoodQuotes.com - Funny and Inspirational Quotes
GoodQuotes.com lists thousands of funny and inspirational quotes: bumper stickers, proverbs, funny thoughts, silly quotes, Murphy's laws, gravestones, ...
www.goodquotes.com
 
Motivational Posters at AllPosters.com
Motivational Posters at AllPosters.com. Choose from over 300000 posters and prints. Professional custom framing available.
www.allposters.com
 
Inspiration Peak: Inspirational Quotes, Poetry and Short Stories
A beautiful collection of inspirational quotes, poetry and short stories. Updated weekly with a new inspirational message.
www.inspirationpeak.com
 
DaySpring Christian E-Cards
Free Christian E-Cards | Christian Gifts & Products | Inspirational Movies | Find a Store | Contact Us | Job Openings | FAQ | Site Map | ...
www.dayspring.com
 
Inspirational Fiction
Please note: The books listed here cover a wide variety of genres and types, from traditional inspirational fiction authors such as June Masters Bacher and ...
www.ci.irving.tx.us
 
Inspirational Christian Poems and Stories
Inspirational poems and stories with photos and art which seeks to help Christians in their walk of faith.
www.promiseofgod.com
 
 

 
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