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How To Guarantee Your Success In Internet-Marketing
1. Belief in the Product To sell a product you have to believe in it. Or at least know it intimately enough to be able to market it properly. If you fail to do this you will not be able to pitch the product convincingly. You must be totally...
How to Make Use of Cheap Internet Banner Advertising
For years now, internet banner advertising has captured the World Wide Web for it has become a large help in saving an amount of money while reaching beyond territories. Banner advertising played a major part in market trafficking all over the...
Trials Of An Internet Entrepreneur - A Humorous Beginning
It's hard to believe that it all began almost a year ago. Time really does fly when you are consumed by the task at hand or even worse, constantly perplexed. My wife and I thought it might be fun to start an internet store as a side business to...
Weird Sells: Get noticed on the Internet
What is weird?, well in the 21st century it's getting more and more difficult to define what is weird and what isn't . According to the dictionary one definition is "Of a strikingly odd or unusual character; strange". Surely that isn't enough any...
What is the most profitable internet application?
Copyright 2005 Michael Lever Have you ever wondered what the most profitable internet application is? Web hosting? Book or CD selling? Merchant account providers? You may be surprised to learn that it is none of the above although they can...
 
Optimizing Your Internet Sales

It's a fact, we all need visitors to achieve certain success parameters for our business. So let's take a look at two important elements.

Landing Page
A crucial factor in the conversion process is the landing page selection. When searching for a service or product, customers will want to land on the page that will give them precise information about what they are looking for.
It doesn't matter if visitors are coming from organic search or paid advertising, landing pages must contain rich content and an appropriate look and feel to convince them to go to the next level: Take an action - buy a product or submit a contact form.

Shopping Carts and Contact Forms
Thousands of versions are available on the internet, offering lower cost, free maintenance, higher security and other advantages.
Besides those characteristics, you need to see how friendly the selected shopping cart is. When it comes to fill in a form with


private information, your clients will not feel comfortable if they are being requested to input many information or not relevant details as for example birth date, home and office address or phone numbers.
As a suggestion, if you plan to create a database with your clients' information, after you receive their basic data and they accept receiving correspondence, you can send them an automated email (immediately or after some days, depending on your requirements) asking for further details and explaining what for.

Service and informative web sites may not count with shopping carts as it may not be relevant for their purposes, but a clean contact form is essential for both commercial and non-commercial web sites.


About the Author

Daniel Katz is the Business Development Manager at Compucall Web Marketing Ltd., the leading Search Engine Optimization Company in Israel.

 

Internet Marketing Center®
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Marketing Terms.com - Internet Marketing Reference
Marketing and internet marketing terms, acronyms, course syllabi, and recommended links.
www.marketingterms.com
 
Internet Marketing Dictionary
The Internet marketing dictionary at Marketing Terms.com.
www.marketingterms.com
 
International Internet Marketing Association (IIMA)
Non-profit professional association serving Internet marketing professionals and business strategists.
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Free Internet marketing eCourse, marketing articles, advice and internet marketing services from Magnet4web. The site includes reviews of leading internet ...
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Internet Marketing - Craig Upton
Weblinx Limited delivers various internet marketing solutions that will enable a web site to carry out online marketing promotions.
www.weblinx.biz
 
Internet Marketing News from JDD Publishing's BizWeb eGazette
Free Internet marketing help and web site promotion tips for small and home based businesses.
www.bizweb2000.com
 
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Offers Free Website URL Registration in major search engines. Search Engine submission services and optimization tips for higher ranking.
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