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11 Awesome Ways To increase Your Affiliate Commissions!
Let me ask you a simple question. "Now that you have your own online business and you joined some affiliate programs, do you have any idea how to earn more commissions then ever?"
Here are 11 Awesome Ways To increase Your Affiliate...
7 Explosive Strategies to Maximize Your Google AdWords Campaigns
If you ever used Google AdWords to advertise your product or service online, you’d have experienced the sheer power of this online advertising medium.
In fact, more and more online marketers, both large organizations and ‘one-man’ companies...
Cultural Awareness - an HR perspective
The use of cultural awareness training has increased rapidly in the majority of global companies over the last decade. My experience working in global companies in which effective cross-cultural functioning was critical, involved the devotion of...
Email Etiquette II
I had great feedback from my last article, and was asked to write further on the subject; hence my title.
This month I'll share on Email Etiquette in discussion groups. For those who are not yet aware, on the Internet there are hundreds of...
PR Advice You Didn't Ask For
Although, as a business, non-profit or association manager, you may be glad this came your way.
Especially if your current public relations effort is delivering more publicity plugs than real behavior change among your most important outside...
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How To Get Press To Come To You
Have you ever noticed how the same people’s names always seem to appear in magazines and newspapers articles which quote them as a source of info and advice on their own particular subject, whether it is web functionality and design, cosmetic surgery or investment banking?
They don’t just get there by accident. They, or their PR Company, have put in a pretty concerted effort to become an expert in their field. And here’s how you can become one too...
1. Your first step is to define your niche. Don’t just choose the whole of your industry. Choosing a particular area that has relevance for people’s lives (or their money!) means that you will be more appealing to a journalist or editor. For instance if you are a life coach choosing one area of coaching (say helping people find a new job) is going to be more successful than trying to set yourself up as an expert on everything. Likewise if you deal with investing people’s money, talking about investing for your children’s education and further education will bring you better results as specific situations and articles will bring you into the mind of the journalists.
2. Get your press release written – who you are and what you do should be summed up clearly and precisely. If you can’t handle writing a press release get hold of a copywriter or contact me for details of my press release writing service. Make sure it has a vibrant and attention grabbing first paragraph as many journalists are too pressed for time to read beyond it.
3. Identify your target publications. This might involve some research into what your potential clients read, watch and check out on-line. Don’t be distracted by the thought of getting into gorgeous glossies or huge consumer publications if your clients are more likely to be swayed by something they read in the trade press. Focus.
4. Sort out your press release (or get me to do it for you!) and
send it, together with your tip of the month/week on investments, caring for your teeth, getting new clients, or whatever your particular niche may be. Experts have to be adept at putting difficult ideas and concepts into layman’s language so keep tips practical and easy to read. When sending to journalists keep it in the body of an email, no attachments, no fancy pictures or logos.
5. Make a date in your diary to send a new one out every month/week. Don’t forget to include your press release at the same time.
6. Make sure you have your extras (photograph, biography, logo) ready to go at all times if requested by a journalist.
7. Give the press a valid number, possibly even your mobile, where it’s going to be easy for them to reach you without having to navigate switchboards or assistants.
8. Don’t forget radio. Even if you think that you’re unlikely to reach a large number of your potential clients by appearing on a particular show (and you can usually do this from home or the office if time is a problem), it’s great to be able to say “as heard on..” and it’s good practical media practice for you. Finally, even though your clients may not be listening, potential press contacts often are!
9. Advertise the fact that you are available for media comments and articles in as many places as possible – on your website, on your business card, in your email signature - and use your published tips to create a portfolio (both online and in a nice funky folder!) to further enhance your reputation as an expert.
Copyright © Paula Gardner 2004. All rights reserved.
Paula Gardner is a PR and marketing coach who works with people who are passionate and serious about getting their business noticed by the media. You can read more articles on PR and marketing at http://www.doyourownpr.com.
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Language Tools |
Translation of text and web pages between English and several European languages. |
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Language - Wikipedia, the free encyclopedia |
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English language - Wikipedia, the free encyclopedia |
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Free Translation and Professional Translation Services from SDL ... |
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yourDictionary.com • Comprehensive and Authoritative Language Portal |
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iLoveLanguages - Your Guide to Languages on the Web |
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AltaVista - Babel Fish Translation |
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world.altavista.com |
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BBC - Languages - Homepage |
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Online Dictionaries and Translators |
online dictionaries that assist in the conversion from one language to ... If the dictionary only translates from one language to another you will see this ... |
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The Klingon Language Institute |
Nonprofit organization offers language tutorials, related merchandise, mailing list and membership information. |
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MARC Code List for Languages |
MARC Code List for Languages prepared by the Library of Congress Network Development and MARC Standards Office. |
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Python Programming Language -- Official Website |
Home page for Python, an interpreted, interactive, object-oriented, extensible programming language. It provides an extraordinary combination of clarity and ... |
www.python.org |
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SYSTRAN Language Translation Technology |
Machine translation products. Free online translation available (the engine used by Altavista's Web translator) - English to French, German, Italian, ... |
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Project MUSE - Language |
Language, the official journal for the Linguistic Society of America, ... Edited by Brian Joseph , Language serves a readership of over 7000 and has been ... |
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Learn a Language :: English, Spanish, German, Italian, French ... |
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Parlo - Welcome to Parlo - learn to speak a new language. |
Parlo helps you learn English, French, Spanish and other languages with free online courses, music, a magazine, flash cards, chat rooms, message boards and ... |
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PHP: Hypertext Preprocessor |
PHP is a server-side HTML embedded scripting language. It provides web developers with a full suite of tools for building dynamic websites: native APIs to ... |
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Ethnologue, Languages of the World |
Home page of ethnologue.com, a searchable database of language resources. |
www.ethnologue.com |
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Language Log |
Weblog run by University of Pennsylvania phonetician Mark Liberman, with multiple guest linguists. |
itre.cis.upenn.edu |
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