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Book Summary : Execution
This article is based on the following book: Execution: The Discipline of Getting Things Done By Larry Bossidy and Ram Charan Crown Publishing Group ISBN 0609610570 278 pages You’ve got the bright ideas and the smart people, and the market is...
Emotional Intelligence: The Shot Felt 'Round the World?
I just hung up the phone with Li-Yan, who wants me to come to Malaysia and present a workshop with her on emotional intelligence for businesses. She quit her corporate job there, because she found the work environment stifling, unethical and...
Phone Tips To Get Things Done: Professional Phone Skills
It happens all the time, you hear someone over the telephone and you make a generalization about the person you are speaking with. It may not be fair and it is akin to judging a book by its cover, but it's true nevertheless. Within 60 seconds,...
SCREENPRINTING ENTHUSIAST/DESIGN ARTIST ENTREPRENEUR CREATES CUSTOM APPAREL IN THE WAKE OF THE HURRICANE DISASTERS IN FLORIDA.
SCREENPRINTING ENTHUSIAST/DESIGN ARTIST ENTREPRENEUR CREATES CUSTOM APPAREL IN THE WAKE OF THE HURRICANE DISASTERS IN FLORIDA. By: Annette T Thomas Kissimmee, FL-September 2004- As far as screen printing goes the market is ever changing, its...
Your Ultimate Leadership Feedback Loop: Their Leadership
PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided to the author, and it appears with the included copyright, resource box and live web site link. Email notice of intent to...
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Affinity Program for Manufacturing PR Announced by TR Cutler, Inc.
Ranked as the nation’s leading manufacturing public relations firm, TR Cutler, Inc. (www.trcutlerinc.com) based in Fort Lauderdale, Florida, is launching a new affinity program providing intensive Manufacturing PR Media Blitz’ to members of manufacturing associations. According to Cutler, “Manufacturing Associations have been seeking ways to drive additional revenue streams. Over the past few years membership revenue has decreased and service revenue has been one of the few ways in which these associations have been able to survive.
Due to the leadership role that TR Cutler, Inc. has in the manufacturing public relations arena, we have decided to introduce a program that will allow manufacturing associations to offer their members deeply discounted PR services starting in September 2005. There will be no cost for the manufacturing associations to participate in the program.”
•Cutler founded the Manufacturing Media Consortium™ in the same year. This is a group of more than 2000 journalists worldwide writing about trends, data, case studies, profiles, and features in the manufacturing and industrial sector. Cutler worked with hundreds of media outlets to expand the coverage and
importance of the manufacturing media coverage.
•Cutler created the "Mass Marketing Manufacturing Media Blitz", a comprehensive 90 - 180 day program allowing manufacturers with little web presence or with a new product introduction to go from zero to sixty in a short-term PR campaign.
•Cutler authored The Manufacturer's Public Relations and Media Guide in 2000, which quickly became the key media resource guide for manufacturers seeking coverage.
•Cutler has been the spokesperson of the ETO (Engineer-to-Order) Institute, since 2004. The organization has quickly become the key resource for non-repetitive manufacturers. www.etoinstitute.org.
•Cutler was recently named a Contributing Editor to InMFG magazine and IndustrialLeaders.com in 2005.
The manufacturing associations that become early adopters of this Affinity Program will receive the highest rebate level from TR Cutler, Inc. Cutler expects more than 200 manufacturing associations to participate in the program by the end of 2006, serving more than 4000 manufacturers in North America.
TR Cutler
954-486-7562
www.trcutlerinc.com
e-mail protected from spam bots
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