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Do you have a picture of YOUR customer?
I was recently working with a retail client and was discussing their merchandise strategy with their display manager. I asked the person about two products on the same display and who would buy them. The display manager mentioned that one of the...
Home Loans - Dispelling the Myth
You have undoubtedly heard a plethora of advice when you mentioned you were considering buying a home. Everyone probably had an opinion, they always do. Some very well intended people probably gave you the worst advice you could possibly have...
September, 2004 - How to Take a Break from Leave Administration when Implementing a Telecommuting Model
Telecommuting is becoming a reality. Although Leave Administration is one of the simplest human resource tasks performed in a company, employees will realise that a paper based Leave Administration system is inefficient when a telecommuting...
The Power of Simplicity
A little ‘management’ book I read this week struck me as a perfect demonstration of the power of simplicity. The book, with the quirky title ‘Who Moved My Cheese?’, remains a business best-seller four years after its original release. It has sold...
"Win The Confidence Game"
This article may be published electronically in either your ezine or website under the provision that all copyright, contact and link information is kept in tact. We would appreciate receiving a copy for our Publishers Directory. Thank You. Word...
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Build up your customer groups for your home based business
Build up your customer groups for your home based business
In one word, all the social activities are around marketing, selling, no matter what those are who they are, lawyer, doctor, whatever. And the first step is to find or build up your customer group. Who are your first customers? Yes, those people you know already, your friends, families, colleagues, etc. You can try. Friends also have friends. Little by little you will build up your own customer group. This point is simple, but important. It can be utilized for both offline and online business as well. You can see that the most important task for online business is that searching and generate a steady flow of customer leads for their sales. The most winners in the highly competitive online business usually can gain huge leads effectively for their sales.
Competition in online marketing is amazing. Based on the advantage of internet, new products and new services are released too fast to choose. So using some proven methods is the effective
ways to save time and budget. Something like, email campaign (but not spam), pay-per-click (PPC) advertising, publishing and building reciprocal linking in similar websites, related forums, etc. Announcing your business as much as you can and don’t expect people find you by themselves.
Also, you need to focus on the right marketing segment for your business. For your own home based online business, those people who are also serious about home business are your proper customers.
Usually keep this in mind for your own home based business, no matter offline or online, generating as more customers as possible in effectively ways, and be consistent.
About the Author
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