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Common Sense Customer Service!
The key to growth in any business; whether it be the largest corporation on the planet or someone working a home business from their laptop on the dining room table; is exceptional Customer Service. Customer Service can’t just be ”good” or ”OK”; it...
How To Beat The Mutual Fund Companies At Their Own Game
You'd have had to be living on a desert island with no TV, newspaper or internet connection to have missed hearing about the great mutual fund scandal of 2003.
The issue was that some mutual fund companies allowed certain hedge funds to...
Leveraging Open Source Applications
Open Source applications can bring unique value to business owners. Since the base application development costs of open source applications is free, small and medium business owners are able to leverage previously unobtainable technolgies against...
The Little Known Secrets of Million Dollar Home Based Business Opportunities
That’s right…there really are million dollar home based business opportunities out there. Where? Well to be honest they’re everywhere! Just like beauty being in the eye of the beholder so is opportunity. Opportunity really does greet us at every...
Top 10 Ways to Turn Clients Into Raving Fans
Do you find great joy in being a coach? If so, you will find that your enthusiasm is contagious and will attract clients. Be sure to develop a superb and supportive community. Enlist them in building a practice and in supporting you as...
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How Niches Build Internet Wealth
Are you in a me-to business? Are you selling a me-to product? Are you wasting your money on me-to ads? Then you're not alone. It's been estimated that over 98% of Internet businesses fail each year not because of poor management, not enough capital, or poor market conditions, they fail because they have a weak niche - or no niche at all.
By following the advice in this article you'll never again be afraid of competition, or be forced to try dozens of others money-making plans, tapes or books that succeed at nothing but separating you from your hard earned money.
Today we'll talk about the principle of addition. If you'll take the time to master the principle of addition you'll never again have to worry about lack of capital, experience or any other excuse for not succeeding.
There are over 14 principles for creating a strong wealth-attracting niche, but for lack of space, we'll discuss the principle of addition now and save the other principles for later issues.
You can walk down the isle of your local supermarket and see the principle of addition in action. The words, more, extra, enriched, thicker, richer, and other like words are small examples of the principle of addition. Most successful products and services use the principle of addition to create solid niches. Its also the most widely used and easiest to apply.
Can you think of any positive features you can add to your product or service to make it better for your target market? Don't worry, by the end of this article you will.
Think about it, just a simple addition to your product or service can instantly separate you from the heard. A simple addition can help you attract more customers and keep your competitors from stealing your old ones. Sound good so far? Read on.
Your assignment (if you choose to accept it) is to find ways you can apply the principle of addition to your business, service, or product.
People
respond to products and services with added features and extra benefits don't you? In fact, many have used this principle alone to create a whole new industry or product line.
If you can find ways to add something to your product or service, you could attract a whole new market. By adding something, you could also strengthen the loyalty of your established customers.
Here are 5 Keys To Creating A Niche Using The Principle Of Addition:
1. Just taking the time to ask this simple question will work wonders for your business, and give you another special niche. The key question to ask is "if they liked ______, would they like MORE of it?"
2. People are always pleased with more of what benefits them. Right? What you need to find out is what do your customers want more of? And how much are they willing to pay for it?
3. For the next week notice the products and services that have been successful for at least 10 years. You'll find the principle of addition being used. New products are being added to their lines, new features, new ingredients, new benefits, even new locations are being added. Your eyes will be opened.
4. It's harder for a customer to get tired or bored with a business, product or, service that appear to always be growing in benefits. You tend to think, "What will they come up with next?" So, wake up in the morning thinking what can I add to my business, service, or product to make it better today?
5. And finally, as a reminder when applying the principle of addition, always start slow and test your new ideas with your customers. They'll tell you if your idea is good or bad, if you will just observe and seek customer feedback.
Yes, a simple additional service, benefit, or feature could give you the niche your competitors could find hard to beat.
About the Author
To learn more ways to "create niches that attract wealth" go to: www.booklocker.com/books/1015.html
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