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Are You a PR Chowderhead?
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 850 including guidelines and resource box. Robert A. Kelly ©...
LocalNews.Biz Launches Local News Web Site
LocalNews.Biz is a resource for free press releases for small business and individuals. December 14, 2004 - LocalNews.Biz was launched in South Florida as a free press release resource for small businesses and individuals to share their local news,...
PR Still a Mystery to Some
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"Win The Confidence Game"

This article may be published electronically in either your ezine or website under the

provision that all copyright, contact and link information is kept in tact. We would

appreciate receiving a copy for our Publishers Directory. Thank You.
Word count: 531 (article body only; excludes title, bio.)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Article: "Win The Confidence Game"
By: Hershey Wier, MBA
http://www.HersheyWier.com


"Everybody's looking for a hero. People need someone to look up to."

The lines from this popular song says *everybody,* and that must mean you, that

must mean me. That means over six billion people around the world... are looking

for a hero - someone to look up to.

If heroes are in demand, that means there is a steady supply of would-be heroes.

Thus, The Confidence Game is by far one of the world's most fiercely played.

The Confidence Game involves conveying, aptly, confidence. How do you do this?

What is the secret to making everyone feel that everything is alright? That we are

on the winning team. That we're right and they're wrong.

The process can be dotted with pitfalls. Why? When was the last time you were

part of an organization / group in which everything was under control? No needs,

no problems. If you are in such an organization, you must have boarded a train

bound for Utopia.

For, the rest of us, there is no Utopia. Yet, would-be heroes have the task of

giving their people a bit of Utopia, if only through words and imagery, in order to win

hearts and minds. Here is where The Confidence Game ensues.

Selling confidence means selling hope, selling promises, selling facades, selling

threats and selling lies. Would-be heroes overpromise with confidence, then make

themselves scarce when they fail to follow-through. Would-be heroes sell

lip-service. Display hubris. The smoke and mirrors are often effective, though

temporarily so.

Eventually, as the song says, the truth is found out. "I


never found anyone to

fulfill my needs." Translation: The heroes never came through.

True heroes are rare. True heroes exist because of a concept that few contestants

in The Confidence Game apply. Spot the key word below.

"I decided long ago, never to walk in anyone's shadow.

If I fail, if I succeed, at least I did as I believe.

No matter what they take from me, they can't take away my [*integrity*]."

(My adaptation.)

Yes, folks, the word is *integrity.* The original lyrics used the word "dignity." Not

as important as integrity, in my book. Integrity and dignity don't necessarily go

hand in hand. Integrity means telling the truth, even when you've failed. Many do

not see dignity in doing this, and prefer to go the more cowardly route of covering

up.

The world is in desperate need of heroes. Heroes who work diligently and with

integrity. For the higher good, the good of all, not just for their own personal gain,

not for their egos.

Do you walk the talk with integrity? Do you follow-through on your promises? Do

you work for the good of all? Do you realize that we must cooperate together from

our smallest societal unit, the family, on up to our companies, organizations, towns,

states, countries, and the world?

We are all connected. You are one unique link in the great multi-faceted chain of

humanity.

The Confidence Game is just that, a game. Stop playing games and attend to real

lives. We can start by walking our talk with integrity. By making conscientious

efforts on behalf of the higher good - the good of all.

Song: "The Greatest Love of All," lyrics, Whitney Houston.

About the Author

=============================
Hershey Wier, MBA, is a Career & Self-Development Specialist specializing in career

and life transitions. Visit http://www.HersheyWier.com

Copyright 2003, Hershey Wier All rights reserved.
Please include copyright and our URL when sharing this article.
=============================

 

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