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Consumer Website Marketing With Content: The Case Of Amazon
Amazon is widely recognized as the most successful ecommerce
site in history. Much discussion has been devoted to the role of
Amazon's affiliate program, website usability, website
personalization, and capital investments. But little...
Free Marketing Alternatives Do Exist!
Have you ever wanted to find a low cost alternative to marketing your company? Have you wanted to promote your business to thousands of people, outside of your local area, but couldn't afford the cost? Did you ever wish you could spread the word...
Marry Your Marketing Plan
Make a vow to keep up your marketing schedule in good times and not so good times. I have said it time and time again that marketing, no matter what type you choose, is a building process. Here is the whole thing summed up in one situation: ...
Pixel Marketing - The Secret Behind The Phenomena
While television advertisers are scrambling to conquer TivoŽ and get people to actually look at their ads, a new breed of fast emerging media may be just what they've been looking for.
The new media that could save the day for advertisers looking...
Small Business Marketing Plans Are Bad For Business
If you are a small business owner or independent sales professional and you are working on, thinking about or reading about creating a marketing plan - STOP!!
So many so called "marketing experts" say you need a marketing plan and puke out all...
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7 Powerful Marketing Tips To Ignite Your Sales
1. Publish an ezine. Your ezine will give you a very effective way to get more repeat traffic, build up your credibility, and increase your sales.
Make your ezine into a source of useful, original information by writing your own articles or by providing your subscribers with your own tips and advice.
This will help you to build up your subscribers' confidence in you, increase your sales, and increase the power of your recommendations when endorsing the products of affiliate programs you've joined to your subscribers.
2. Create ebooks.
Your ebooks will help you get more repeat traffic to your site and can also be used as a bonus for subscribing to your ezine.
Your ebooks could be a collection of your articles, resources, interviews with experts in your field, or you could write up a tutorial or guide that focuses on the needs of your target market.
Offer your ebook on your site and submit it to ebook directories.
Also try participating in ebook swaps where you agree to offer another webmaster's ebook on your site in exchange for her offering your ebook on her site.
3. Offer an affiliate program to your visitors and customers.
Make your affiliate program more appetizing by paying your affiliates a high commission, and by offering them plenty of resources they can use to start referring sales to you.
For example, you could provide them with sample ads, recommendations, and banner/button ads.
You could also provide them with your articles that they can post with their affiliate URLs in your resource box as well as ebooks that they can rebrand with their affiliate URLs and give away to their visitors.
4. Track and test your promotional activities.
Tracking your promotional techniques will increase your profits by ensuring that you know exactly which methods work best in getting you more new business.
Tracking your promotions will also help you to identify which techniques are ineffectual in getting you more sales, saving you time and money.
5. Develop a unique
selling proposition (USP).
Your USP should be a single benefit that only you offer your customers or that your competition has failed to stress or point out to their prospects.
Your USP could involve your price, service, your money back guarantee or your USP could focus on your visitor's self worth.
Your USP could also focus on how easy your product is to use, understand, or that it saves your customer's time.
You can also create a unique selling proposition for your ezine to put your ezine ahead of it's competition.
6. Use autoresponders to promote your business.
Autoresponders are a great tool that you can use to offer your visitors email courses or multipart reports that deliver to your visitors excerpts of your informational product.
Autoresponders with a broadcast feature can also be used to create your own mailing lists such as your own ezine or a list that announces when your site has been updated.
7. Set up reciprocal links with other webmasters.
Create a page for your reciprocal links and link to it from your main page.
Offer useful sites on this page that compliment yours along with descriptions of these websites.
Place the link to the other webmaster's site on this page along with your description of their site before contacting them about exchanging links.
Always, offer them the chance to change their listing's description after reviewing it.
In addition, to setting up your reciprocal links page, you can also exchange links by swapping articles with other webmasters.
This will not only help you to attain more traffic to your site by getting your articles published on other websites, but will also help you to provide your visitors with useful content which will help you to get more repeat traffic.
About the Author
Article by writer, Ken Hill. Get More Targeted Traffic To Your Site - advanced promotion and tracking system -learn more now at: http://www.netpromarketer.com/emi.htm For more articles by Ken Hill visit: http://www.netpromarketer.com
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
www.knowthis.com |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
en.wikipedia.org |
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Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
marketing.about.com |
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Marketing.org - Home of the Business Marketing Association |
Serves the professional, educational and career development needs of business-to-business marketers. |
www.marketing.org |
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Welcome - American Marketing Association - www.marketingpower.com |
Dedicated to serving the educational and professional needs of marketing executives. |
www.marketingpower.com |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
www.brandrepublic.com |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
www.brandrepublic.com |
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Marketing (Canada) |
Offers a Canadian source of news and articles on marketing, advertising and media. |
www.marketingmag.ca |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
www.bidvertiser.com |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
www.marketingjobs.com |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
www.cim.co.uk |
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Marketing: See what people are saying right now on Technorati |
See all blog posts tagged with marketing on Technorati. |
www.technorati.com |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
www.marketingprofs.com |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
www.clickz.com |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
www.the-dma.org |
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