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Article Marketing
A revolutionary marketing device that I call article marketing I now will share with you. Now the sole question is can article marketing me? That depends on if you are looking to build pr, increase your inbound links, and boost your traffic. If you...
Article Marketing, Duplicate Content, biting yourself in the foot?
With the current massive growth of article marketing to drive traffic to websites, establish credibility, and to create backlinks for search engine optimization purposes, there are constant queries and/or discussions related to duplicate content....
MARKETING LESSONS FROM THE LAB
MARKETING LESSONS FROM THE LAB By Venkatesh P (Lecturer in Marketing) One of the greatest challenges being a marketer is to predict consumer behavior. Lets look at our own buying patterns. Don’t we find so many factors affecting what we buy?...
The Four P in Online Marketing
For those of you taking marketing classes, I am sure you are all very familiar with the 4 P's of marketing. They are Products, Place (Distribution), Promotion and Price. When you are marketing your website, you need to be aware of this four...
World-class Marketing: When and Where
Quadruple, even do thirty times your present product or service sales. Accomplish this in less than nine months! You don't even need a Web site with the following easy-to- understand information. Judy Cullins, 20-year book coach, answers two big...
 
Cost Effective Marketing For Your Online Business

First, I want to debunk the myth that you can't afford to advertise your business because it is too expensive. Advertising can become expensive if you let it, but there are many alternative ways to advertise your business without "breaking the bank" you just have to be creative. Starting or maintaining your own business is difficult enough without worrying about the costs of advertising so I'm going to give you a few ideas to promote your business without dipping to far into your savings.

Cost Effective Advertising

Bulletin Boards Using community bulletin boards are a great way to promote your business without spending any money. Grocery Stores, Coffee Houses, Churches, City Halls, and any other place you can think of to post a flyer about your business helps get the word out. The more high traffic the better! Tips: 1. Use color. Using color on your flyers will increase readership. 2. Use a border around your flyer. Using a border will improve the overall appearance of your flyer. 3. Make it easy for the reader to get your contact info. Using a perforated bottom with your name, phone number, and website info is a real simple way to help distribute that information.

Magnetic Signage This is a great way to increase awareness of your business. You can place magnetic signs on your car, truck or van that informs people on how they can contact you to inquire about your products or service. By


using magnetic signs you are pretty much driving a billboard for your business that is pretty inexpensive. Most sign companies will print a magnetic sign for your car for around $50 - $60 and they will typically discount the rate if you purchase two or more. Tips: 1. Don't try to say too much! It can be difficult to read while driving. 2. Pick one or maybe two font styles. This will make the overall appearance look cleaner. 3. Include your business name, phone number, and website info.

Business Cards Business cards are fantastic for generating business. They make it easy to distribute your business information to potential customers at any time since you can always keep them on you. They are also great to give out to friends and family so they can give them to people who are interested in your business. There are many services out there right now that offer business card printing for very little money. VistaPrint is a great company to use. Tips: 1. Always keep at least a dozen business cards on you at all times. You never know when having one might come in handy. 2. Ask local businesses like your dentist, interior designers, etc. if you can leave business cards there. 3. Always give your business card out with customer purchases. This will help generate repeat business and help satisfied customers spread word-of-mouth about you.
About the Author

Andrew Glass is the Co-Owner of www.eCrafter.com

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
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Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
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Employment site for marketing and sales professionals.
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