|
Direct Marketing Puts Information In The Buyer’s Hands
Direct marketing is advertising from a manufacturer or front-end supplier directed to the ultimate consumer of a product or service. Another way of looking at direct marketing is selling to a consumer directly, whether is from a printed magazine...
Niche Marketing - Assessing The Potential Of A Niche
Potential niche products exist all around us, but how do you decide which ones are likely to be worth pursuing? Here's a quick method that will give you a pretty good indication without having to spend large amounts of time and money on the task. ...
SEVEN BRILLIANT SALES & MARKETING TIPS
Whatever you’re selling, these easy practical steps will help you market more effectively: Always present yourself well. Everything from the way you dress to your website campaign must be viewed as professionalism. Use business cards regularly –...
Sponsorship: A Key to Powerful Marketing
Sponsorship is the fastest growing form of marketing in the U.S. It is still very much in its infancy, especially in the trade show arena. With this in mind, you can find unlimited opportunities to broaden your competitive advantage by increasing...
Ten Marketing Tools to Grow Your Business Fast
Whether you’re a new start-up or an established small business, effective marketing plays a key role in your success. In order to extend your reach and access to as many potential customers as possible, it’s important to implement as many marketing...
|
|
| |
|
|
|
|
|
|
Got Lingo? The Terminology Of Marketing With Articles
Every field or discipline has its own specialized vocabulary and marketing with articles is no different. Understanding and using the lingo of marketing with articles will help you get the most out of this brilliant technique. Continue reading below for a set of terms and definitions for marketing with articles.
Article Announcement Newsgroups/Lists - E-mail lists that accept article submissions from subscribers. Some newsgroups only accept articles in one narrowly defined topic while others will accept any topic.
Article Directory/Archive - A web site that accepts article submissions in a large variety of topics and organizes them by category. A few of these sites require you to pay to have your article archived on site.
Autoresponder - An e-mail message that is sent automatically when an email is received to the email account address. It is also used by authors in automatically delivering properly formatted text article submissions to editors.
Bibliography - A list of web sites, books and articles referenced in an article or publication.
Byline/Resource Box - A four or five line biography and contact information for the author of an article.
Copyright Notice - A one or two line statement that should be included in every article that includes the copyright symbol, date and owner.
Essay - A short article on a single subject written from the author's personal viewpoint.
E-zines - Periodically published electronic newsletters delivered by e-mail.
E-zine Directories - Online directories of periodically published electronic newsletters.
Ghostwriter - An
accomplished writer who researches and writes an article on an assigned topic under someone else's name.
Paid Market - A publication that pays writers for articles. Paid markets often require original, unpublished articles.
Point of view - The perspective from which an article is written.
Query letter - A brief letter often sent by e-mail to an editor that proposes an article topic and content for publication.
Reprint guidelines - A set of guidelines that are determined by the author that must be followed in order to reprint an article.
Style guide - A document specifying the details of writing style such as punctuation, spelling and capitalization, etc.
Syndication - The process by which a web site is able to share information, such as articles, with other web sites.
Synopsis - A general overview or summary of an article.
Writer's Guidelines - A set of guidelines determined by the publisher that outline requirements for articles such as topic, format, length, etc.
Learning these terms is required homework if you're just beginning to market your work. After all, this is our lingo... real words for real writers. Singing our ABC's fuelled us towards writing, knowing our lingo propels us towards success in marketing with articles that sell.
(c) 2004, Davis Virtual Assistance. All rights in all media reserved.
About the Author
Bonnie Jo Davis is the author of the e-book "Articles That Sell: Use The Best Kept Secret On The Internet To Promote Your Business For Free!" Visit http://www.ArticlesThatSell.com/atsebook.htm to learn more about marketing with articles.
|
|
|
|
|
| KnowThis: For Marketing, Market Research, Internet Marketing ... |
| KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
| www.knowthis.com |
  |
| Marketing - Wikipedia, the free encyclopedia |
| Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
| en.wikipedia.org |
  |
| Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
| Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
| marketing.about.com |
  |
| Marketing.org - Home of the Business Marketing Association |
| Serves the professional, educational and career development needs of business-to-business marketers. |
| www.marketing.org |
  |
| Welcome - American Marketing Association - www.marketingpower.com |
| Dedicated to serving the educational and professional needs of marketing executives. |
| www.marketingpower.com |
  |
| Advertising, Marketing, Media and PR News - Brand Republic |
| Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
| www.brandrepublic.com |
  |
| Marketing Magazine - Marketing News - Brand Republic |
| Marketing Magazine - Marketing News - Brand Republic. |
| www.brandrepublic.com |
  |
| Marketing (Canada) |
| Offers a Canadian source of news and articles on marketing, advertising and media. |
| www.marketingmag.ca |
  |
| BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
| Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
| www.bidvertiser.com |
  |
| Online Behavioral Contextual Advertising and Marketing. |
| Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
| www.clicksor.com |
  |
| Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
| Employment site for marketing and sales professionals. |
| www.marketingjobs.com |
  |
| The Chartered Institute of Marketing |
| The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
| www.cim.co.uk |
  |
| Marketing: See what people are saying right now on Technorati |
| See all blog posts tagged with marketing on Technorati. |
| www.technorati.com |
  |
| Marketing Profs - Marketing Concepts and Strategies: Expert ... |
| Marketing knowhow from professionals. Newsletter, articles and how-to's. |
| www.marketingprofs.com |
  |
| Guerrilla Marketing Online - The Official Site |
| Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
| www.gmarketing.com |
  |
| Business Marketing - Small Business Marketing |
| Business marketing - Read everything your need to know about small business marketing. |
| www.entrepreneur.com |
  |
| All About Marketing |
| Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
| www.managementhelp.org |
  |
| Pages tagged with "marketing" on del.icio.us |
| USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
| del.icio.us |
  |
| ClickZ Internet Marketing Solutions for Marketers |
| Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
| www.clickz.com |
  |
| Direct Marketing Association: Telephone, Mail & Internet Marketing |
| Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
| www.the-dma.org |
  |