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Creating Multiple Streams of Affiliate Marketing Income
Have you ever heard or read the phrase "multiple streams of
income" before? Do you know what this phrase means? For many
businessmen, creating multiple streams of income online or
offline is one way of securing themselves as well as...
Go Ahead, Marketing-Minded Financial Planners, Call a Reporter
Yes, you can call a reporter. I've said it before, in dozens of articles and presentations to financial planners looking for free publicity. Hopefully now you’re getting comfortable with the idea. Go on. Pick up the phone. Reporters and newspeople...
Marketing Operations Elevates Communications & PR Pros
Is your marketing department taking advantage of MOM and MRM? Do you have BAM and DAM systems in place? Do you know how to measure NPV? Do you even know what I'm talking about? If so, you may not be a "Quant" (a marketing scientist or specialist...
Ten Marketing Tools to Grow Your Business Fast
Whether you’re a new start-up or an established small business, effective marketing plays a key role in your success. In order to extend your reach and access to as many potential customers as possible, it’s important to implement as many marketing...
The Truth About Internet Fishing, er, Marketing
This article is pure gold! Nothing like this has ever been written, nor will be. Learn now the deepest secrets behind making HUGE profits from instant sales. The POWER of the Internet will explode profits right into your bank account! Supercharge...
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Make Your Internet Marketing Effective!
The internet is a place where people often throw darts into the darkness hoping that someday, somehow they'll hit a bulls eye. Most people nurture a mistaken notion that huge amount of traffic can eventuate good business without paying any attention to what sort of people are coming to the website. This is the worst sort of Internet Marketing.
No matter how revolutionary your product or service is, unless it is backed by a well-thought-out Internet Marketing strategy, it is as good as being non-existent. You have got to be as sure as any of the conventional brick and mortar businesses.
Breaking the great wall of non-presence is the biggest challenge one faces while trying to set up an online business. When you set up your online shop, you don't know them and they don't know you. You need to make your presence felt; you need to set up an identity for yourself that tells your visitors that you are not an unemployed weirdo trying to dupe visitors from your dark and unheated basement. Your website should seem to represent a genuine business that can really deliver. How can you do that?
==> HAVE A WELL-MADE WEBSITE <==
A good website is quintessential to your online presence. It is your online office; people come there and draw an impression. Even the first glance can make or break a great business transaction. Your website should be neat and clean, It should be accessible to people of all abilities and it should have a well-structured navigation system. There should be no broken links and all the essential pages should be there.
==>> CONTENT IS, OF COURSE, KING <<==
If having a decent website is important, then so is having the right kind of content on your
pages. As mentioned above, your website represents you amidst the din of the World Wide Web. Since you are not there to directly talk to your visitors, your website accomplishes that task. Make your content -- whether graphic or textual -- as convincing as you can. Utmost care should be given to the language and the tone to make sure your visitors get all the right information they need to take their visit to the next level.
==>> KEEP PERSISTENT CONTACT <<==
Establishing an identity takes time, and this is not just unique to the internet. Companies invest millions of dollars on establishing their brands. On the Internet, you need to establish your identity, you need your name to sound familiar, and you need to be there almost all the time. You should be accessible to your present and future customers and clients; you should always be in a constant conversation. A good way to carry out a regular conversation is publishing a regular newsletter (ezine) or blog where you post regular updates about your business.
Finally, although there are numerous "killer" methods being sold as the ubiquitous reports that claim to make you millions, there is no substitute for a thing called good old hard work. As in any form of business, hard work is need to build trust, to initiate a two-way communication, to render a countenance to your online presence your customers can relate to, and to deliver goods and services that set you on a path of long-term profitability.
About the Author
Don Deller is an entrepreneur/infopreneur. He offers tips, suggestions, and "how to" information to help those seeking success in businesses online. http://www.iknow-how.net
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