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Effective or Irritating: The Use of Pop Windows in Internet Marketing
A few years ago, pop-up windows were all the rage in Internet marketing. It seemed that every time one opened a web page they would be bombarded with offers for this or that. It had gotten to the point where surfing the Internet was almost like...
Is your marketing strategy working - tell-tail signs to consider.
Many companies are struggling these days. The economy is tough, global competition is a fact, and technology tends to obsolete products in months, sometimes in weeks. Your marketing strategy is more important today than ever. Making it work and...
Online Marketing Through Newsletters
So you want to start publishing an online newsletter? Why? Because that’s what all the online marketing experts and gurus said to do. You’ve been told you’ll pull in lots of new customers if you just start publishing an online newsletter AND...
Supercharge Your Marketing Efforts
(1) Use a "P.S." at the end of your ad copy. This is where you either want to repeat a strong benefit or use a strong close, like a free bonus. For example, "P.S. You can get (product), worth over ($), for the low price of ($)!" Another example,...
You May Be Marketing Your Company Right Out of Business!
How many times have you thought "We need more customers!" If you find that you often feel that your company needs more customers, then consider this... There is a common belief held by most business owners, managers, and sales teams that all of...
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Marketing a Professional Practice Free Through Writing
Since I'm a writer and a coach, I grow my coaching practice by writing; it gets my name around, establishes my expertise, promotes my services and also the field of coaching.
Always do your marketing in areas that you love! It works best.
Writing itself takes time, so I economize my efforts. Here's what I do:
1. Read a current interest book such as "A General Theory of Love," by Lewis, Amini and Lannon. Then I do extensive Internet research around the topic to see what else is out there.
2. Review the book on Barnes & Noble, amazon.com.
3. Write an article about the new theory of love and submit it to your particular trade sources.
4. Create Top 10s, Coaching Tips, and Quotations from the material. (Submit to www.topten.org)
5. Rework the material and write a story for another sort of ezine (relationships, for instance, or singles) - this could be for free, or for money.
6. Write an article on the topic for your own ezine. If it's a large topic, break it down
into a series of short articles.
7. Do more research and create an e-course on love in general. I have one currently called "Write a New Ending to the Love Story".
8. Break it down further and do the theory of love applied to parenting.
9. Then I get topical - Valentine's Day would be a good time, or Christmas, the season of love.
10. Submit an article to the local newspaper on the hot new topic.
11. Prepare a teleclass on the topic.
12. Offer free seminars around town on the topic, like for churches, and organizations, and list it with the Speakers' Bureau.
12. Make an e-book.
I get a lot of mileage out of one book or topic. Best of all, by the time I'm finished I've learned the topic backwards and forward and am well prepared to incorporate this into helping my clients.
About the Author
Susan Dunn is a personal and professional development coach specializing in marketing of professional services. You can visit her on the web at: http://www.susandunn.cc.
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| KnowThis: For Marketing, Market Research, Internet Marketing ... |
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| Marketing - Wikipedia, the free encyclopedia |
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| Advertising, Marketing, Media and PR News - Brand Republic |
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| Online Behavioral Contextual Advertising and Marketing. |
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| Marketing Profs - Marketing Concepts and Strategies: Expert ... |
| Marketing knowhow from professionals. Newsletter, articles and how-to's. |
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| Guerrilla Marketing Online - The Official Site |
| Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
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| Business Marketing - Small Business Marketing |
| Business marketing - Read everything your need to know about small business marketing. |
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| All About Marketing |
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| ClickZ Internet Marketing Solutions for Marketers |
| Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
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| Direct Marketing Association: Telephone, Mail & Internet Marketing |
| Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
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