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7 Simple Marketing Tips
7 Simple Marketing Tips Copyright 2005 Bob Leduc http://BobLeduc.com Here are 7 simple marketing tips to help you boost your sales and profits quickly. All are easy to use and work for any business. Tip 1: You can constantly improve the...
Share Marketing Costs, Boost Profits
The challenges of the small business owner are well documented. They must battle for market share against larger competitors, run all aspects of their business, and even pay higher rates for advertising and other marketing related expenses. Small...
The Greatest Internet Marketing Strategy Using Google Adsense
Are you writing articles with the idea of marketing your internet business? Discover how using the right keywords in articles and having Google Adsense ads on your content site is now one of the most profitable ways of internet advertising. ...
Times Square vs. chocolate e-mail marketing
Times Square is a marketeer's ego wall. With more billboards than there is coffee at an AA meeting, Times Square is the Internet's ground zero for spray-and-pray marketing. Definition of spray and pray: (1) in near panic, spray fresh VC funding on...
Top Five 2005 Required Marketing Tips Needed To Succeed Updated
When marketing your practice, as well as designing your brochure, web site, business card, flier, advertisement, or other marketing efforts, we recommend investing the time and effort needed to effectively address all these tips. Not one of them can...
 
News Search Is Influencing Internet Marketing

The search landscape is changing so fast that half of what we knew a year ago about search engine optimization and marketing is now obsolete, reports Greg Jarboe in his SEO-PR Newsblog. Jarboe is a regular presenter at the Search Engine Strategies (SES) conference and web search versus vertical search (in search areas like news) was one of the new search trends featured at the San Jose SES.

The growth of the news search has only come about in the last few years. According to Nielsen/Net ratings, in June 2004 CNN.com was still the #1 online news source with Yahoo not too far behind. By January 2005 Yahoo rose to #1 with 23 million readers a month and by June 2005 they were pulling out in front with 29 million readers a month, dominating the online news ratings.

News search is playing a bigger and bigger role in online marketing. Google has a news search section, as does AOL, MSN and Alta Vista. Sites like Topix are drawing viewers looking for great local news. Recent studies show that 77 percent of Internet users get their news online and it's the number one choice for news in the 18 - 54 year old age group. People go online and search the news engines by topic and keyword. The LA Times reported on the trend, saying that veteran


journalists are looking to the PR field for work, now that so many readers are reading their news online.

When there is a relevant and timely article in Google News, Google will serve you up that news item in the Google 'One-Box' above the #1 position when you do a web search on a keyword or phrase. Yahoo News now indexes blog posts in response to the clear trend that early adopters look to blogs for news. Getting your message out in the news search has emerged as an essential part of your search engine optimization and marketing strategy.

Optimizing press releases and news articles is no longer a 'nice-to-do one day' idea or 'something we should try.' It's a proven strategy you should be implementing right now. Put these articles into an RSS feed and you'll start to show up in the most unexpected places!
About the Author

Sally Falkow has created effective internal and external communication strategies for both large and medium sized enterprises for 25 years. Since 1999 Ms. Falkow has translated her extensive experience in communication to the Internet and is now one of the leading web site and Internet marketing strategists in the U.S.

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ...
www.knowthis.com
 
Marketing - Wikipedia, the free encyclopedia
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ...
en.wikipedia.org
 
Marketing - Marketing Strategy - Marketing Plan - Marketing ...
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ...
marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
All About Marketing
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ...
www.managementhelp.org
 
Pages tagged with "marketing" on del.icio.us
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ...
del.icio.us
 
ClickZ Internet Marketing Solutions for Marketers
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
www.clickz.com
 
Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ...
www.the-dma.org
 
 

 
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