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A Forgotten Marketing Tool – The Postcard
The postcard can be a very powerful marketing tool. Many of our customers and/or students use them in their business. The key is to set up the card to market effectively for you. Concentrate on a specific item or niche. When used correctly a post...
Email Marketing 101: I Think Your Form Just Ate My Email Address
I signed up for an e-newsletter today - at least I hope that is what happened. I am actually not entirely sure. I was going about my day and thought I would go to the website of one of the major political parties in Canada and signup for their...
FINDING AND MOTIVATING YOUR TARGET CUSTOMER: Niche Marketing At Its Best
As an entrepreneur, one of your greatest challenges is the choice of where to put your advertising and marketing bucks. Who/what/where is my market? How do I reach them? What do I say to excite them? The wrong answers can cost a lot of useless...
Internet Marketing Secret - Know Your Competition
Okay, you’ve got your website up and running; you’ve crammed it with all kinds of interesting content; you’ve researched your keywords and you know who your target audience is. The next question is: Do you know who your competition is? Understanding...
Sam, My Border Collie's Internet Marketing Advice! No 5
Sam, My Border Collie's Internet Marketing Advice! No: 5 You have permission to publish this article electronically or in print, FREE of charge, as long as the bylines are included and you only mail to a 100% opt-in list. Sam (that's my 12 year...
 
One-hour Marketing Solution

There are people who have found ways to market with
integrity and have lots of fun, too. If this describes you,
then skip this article! Other people would rather be doing
anything else - even getting a tooth pulled (well almost) -
instead of marketing. If that describes you, then start
marketing 60-minutes each day.

Now, I'm not talking about creating forms, business cards,
etc. Instead, take 1 hour each day and "really" market.
First use that time to design a marketing plan (review your
business plan for some ideas). Make sure that your plan
includes many enjoyable ways to market or ways you think
you'd enjoy. Do I hear lunch? Next, spend one hour per day
conducting any type of marketing! Or spend the equivalent of
that time - 2 afternoons per week or whatever way works for
you - as long as it equals 5 hours per week.

Over time, you too will realize that marketing is fun.
Without realizing, your marketing time will automatically
begin to increase. Remember, if you get stuck... go to the
web or your local bookstore and check out "marketing"
information. There are rows upon rows of "how to market"
books. So, keep in mind, you can market your way, market
with integrity, and have fun, too.

Use the books below to investigate fun ways to market:

~~"Guerrilla Marketing Handbook"


(or any guerrilla book) by
Jay Levinson and Seth Godin
Lots of inexpensive and great ideas to build a marketing
foundation and see what enjoyable methods you can add to
your marketing plan.

~~"Selling The Invisible: A Field Guide To Modern Marketing"
by Harry Beckwith
Especially good if you market a service vs. a product.

~~"The Portable Coach: 28 Surefire Strategies for Business
and Personal Success" by Thomas Leonard
Marketing using the 28 principals of attracting people and
business to you.

~~"Permission Marketing: Turning Strangers Into Friends, and
Friends into Customers" by Seth Godin and Don Peppers

~~"Integrity Selling: How to Succeed in Selling in the
Competitive Years Ahead" by Ron Willingham

~~For other recommended business foundation books, visit
http://www.coachmaria.com/businessbooks.html

~~For marketing ideas, read some low-budget marketing
articles such as... http://www.coachmaria.com/articles.html


About the Author

Maria Marsala,
internationally known coach, author, and speaker. A former Wall
Street trader and manager, she is the author of the ebook
Thinking of Starting a Business... Let's Talk About What's
Next. Subscribe to her free ezine "Helping You and Your
Business Grow" at http://www.coachmaria.com/ebook/download.html

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ...
www.knowthis.com
 
Marketing - Wikipedia, the free encyclopedia
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ...
en.wikipedia.org
 
Marketing - Marketing Strategy - Marketing Plan - Marketing ...
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ...
marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
All About Marketing
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ...
www.managementhelp.org
 
Pages tagged with "marketing" on del.icio.us
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ...
del.icio.us
 
ClickZ Internet Marketing Solutions for Marketers
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
www.clickz.com
 
Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ...
www.the-dma.org
 
 

 
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