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30 Questions To Test Your Marketing Activities
Today I want to show you a great way to highlight some instant ways for you to bring in more enquiries, test your activities and get yourself doing something simple at first, in an attempt to trigger that motivation. The following are 30...
Dramatically Improve Your Marketing Results With These 6 Simple Steps
What if there were things you could start doing now that could help you to market more successfully in the future? Even if you didn’t have your marketing act together over the past year. Well, there are. (1) Review your past marketing activities...
Financial Planners Publicity and Marketing: Live By The Calendar
The media live by the calendar. Your story pitch might miss the mark with them the first time out, solely because it’s out of whack with the seasonal cycle (obvious examples: just try pitching another tax story on April 16, or offering the media...
Marketing Miracle Phrases
"...A powerful agent is the right word..." --Mark Twain And what true words those are! Your marketing efforts have the ability to succeed or to fail based on the words you choose to represent your products, services, and yourself in your ads. You...
One-hour Marketing Solution
There are people who have found ways to market with integrity and have lots of fun, too. If this describes you, then skip this article! Other people would rather be doing anything else - even getting a tooth pulled (well almost) - instead of...
 
Relationship Marketing Online

Forming good relationships is a part of life; not only
for ourselves but for our businesses. You should be
thinking of your customers
as long-term clients, not just one time sales. When
you work hard at forming good relationships with
them, you'll find they come back and buy from you again and
again.

Remember this: It's much easier to sell to an existing
client then to find a new one. It's also less expensive.
Another "perk" of making them happy is they'll refer
their friends and associates to you, which is great for
business. Referrals are like a "personal endorsement"
of your work. By the time a referral calls you, he's
already partially sold on using your products or
services. In essence the referral has given your
company the "stamp of approval."

So how do you go about forming relationships with
clients? Well, first of all you need to care about
their wants and needs -- not appear to care, but really care.
In our rush-rush hurry-up society, personalized
care is hard to find. If you care, you'll stand
out from the crowd and be remembered in your
customer's mind when he needs another service
or product like yours in the future. The point
is to establish long term bonds with
them.

There are a variety of things you can easily
incorporate into your "relationship marketing
plan" on a daily basis:

1) After finishing a job for a client, always
"hand write" a thank you card stating
how much you appreciate their business.

2) Keep your eyes


open when online for anything
that may interest or affect your customer's
business. Send them a quick e-mail with the URL
or send the page itself. It only takes a minute
but really shows you care.

3) When you find a newspaper or magazine article that may interest one
of your customers, rip it out and send it
to them. Watch for business-related as well as
anything personal you know that they enjoy.

4) When adding new services or updating prices,
make sure you send your existing clients a copy.
This not only keeps them up to date on new
products or services but also serves as a reminder
to call if they need anything.

5) Make sure that anyone you have done work for
is subscribed to your ezine (you do have one, right?)
An ezine keeps you fresh in clients' minds and
helps to establish trust and credibility.

By giving customers more than they paid for,
they'll perceive you and your business as a "real
value," resulting in return visits and increased sales.

Work on building relationships with your customers
and the profit margins will take care of themselves.
After all, they can buy from anyone; make them *want*
to buy from *you*.

About the Author

Merle
http://www.ezineadauction.com
"Where the Best Deals in Ezine Advertising are Made"
Subscribe to Ezine Ad Auction Authority and be
kept up to date on new auctions as they're added
and much more subscribe@ezineadauction.com
For advertising information send mailto:advertise@ezineadauction.com

 

KnowThis: For Marketing, Market Research, Internet Marketing ...
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ...
www.knowthis.com
 
Marketing - Wikipedia, the free encyclopedia
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ...
en.wikipedia.org
 
Marketing - Marketing Strategy - Marketing Plan - Marketing ...
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ...
marketing.about.com
 
Marketing.org - Home of the Business Marketing Association
Serves the professional, educational and career development needs of business-to-business marketers.
www.marketing.org
 
Welcome - American Marketing Association - www.marketingpower.com
Dedicated to serving the educational and professional needs of marketing executives.
www.marketingpower.com
 
Advertising, Marketing, Media and PR News - Brand Republic
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ...
www.brandrepublic.com
 
Marketing Magazine - Marketing News - Brand Republic
Marketing Magazine - Marketing News - Brand Republic.
www.brandrepublic.com
 
Marketing (Canada)
Offers a Canadian source of news and articles on marketing, advertising and media.
www.marketingmag.ca
 
BidVertiser - Pay Per Click Advertising On Sites Of Your Choice.
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers.
www.bidvertiser.com
 
Online Behavioral Contextual Advertising and Marketing.
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV.
www.clicksor.com
 
Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com
Employment site for marketing and sales professionals.
www.marketingjobs.com
 
The Chartered Institute of Marketing
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ...
www.cim.co.uk
 
Marketing: See what people are saying right now on Technorati
See all blog posts tagged with marketing on Technorati.
www.technorati.com
 
Marketing Profs - Marketing Concepts and Strategies: Expert ...
Marketing knowhow from professionals. Newsletter, articles and how-to's.
www.marketingprofs.com
 
Guerrilla Marketing Online - The Official Site
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds.
www.gmarketing.com
 
Business Marketing - Small Business Marketing
Business marketing - Read everything your need to know about small business marketing.
www.entrepreneur.com
 
All About Marketing
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ...
www.managementhelp.org
 
Pages tagged with "marketing" on del.icio.us
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ...
del.icio.us
 
ClickZ Internet Marketing Solutions for Marketers
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing.
www.clickz.com
 
Direct Marketing Association: Telephone, Mail & Internet Marketing
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ...
www.the-dma.org
 
 

 
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