|
5 Things You Must Have to Succeed in Affiliate Marketing
The idea of being mere passengers on a ship meant to sail to the
farthest points does not appeal to people who like to put their
destiny into their own hands. They have the desire of
maneuvering the ships themselves, of being able to be the...
Review: Email Marketing Benchmark Guide 2006
by Karon Thackston © 2005
http://www.marketingwords.com/emailmktg2006.html
I have to admit, I'm a data freak. I love to see surveys and
studies that show user behavior. That's just what this new
report from Marketing Sherpa delivers with...
Searching for Free Marketing Tools? You Already Own the Best There Is!
When you first logged on to the Internet, Did you have a clue as to the education that you were going to get? I didn't! It didn't take long for me to realize, "This would be No overnight rocket to Internet stardom." I also had reservations about...
What Marketing Can't Do For You
I thought I would clear up some misconceptions about marketing
in this two-part series: What Marketing Can Do For You and What
Marketing Can't Do For You. This issue is about what marketing
can't do.
While there's no question a solid...
You May Be Marketing Your Company Right Out of Business!
How many times have you thought "We need more customers!" If you find that you often feel that your company needs more customers, then consider this... There is a common belief held by most business owners, managers, and sales teams that all of...
|
|
| |
|
|
|
|
|
|
Three Publicity Tips for Marketing-Minded Financial Planners
Financial planners, the first thing to know about reporters is this: they are busy.
Often, they are too busy to read a press release, too busy to wait for you to call back, too busy to find the "best" resource. This leads to three tips for marketing-minded financial planners.
When a reporter calls – move quickly
A reporter calls you. Great! Now what? Just remember this tip: media people rate you as a resource on strange criteria, such as … how fast you call them back. If you don’t call swiftly enough, they’ll quote someone else. Media time is not like regular time: for them, three hours is not a quick callback. It’s an eternity. And probably for you, it’s a missed opportunity.
As you’re following the media, ask yourself new questions
Examples of questions to ponder regularly: Why did they quote that expert? Look on their
web site to see if they have any publicity materials you can review. Which reporters seem to cover my topics? Start a list of reporters and media that cover your topic regularly. You’re going to become friends with them before long.
Don’t build your publicity campaign solely around press releases
Don’t rely on press releases to build your PR campaign. Reporters get 30 of ‘em a day – and toss most. (Repeat after me: “Most press releases get tossed.”) Instead, build relationships and send useful information in other forms.
About the Author
Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele's MediaImpact, he is the author of 102 Publicity Tips To Grow a Business or Practice. To learn more visit http://www.MediaImpact.biz or call 212-243-8383.
|
|
|
|
|
| KnowThis: For Marketing, Market Research, Internet Marketing ... |
| KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
| www.knowthis.com |
  |
| Marketing - Wikipedia, the free encyclopedia |
| Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
| en.wikipedia.org |
  |
| Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
| Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
| marketing.about.com |
  |
| Marketing.org - Home of the Business Marketing Association |
| Serves the professional, educational and career development needs of business-to-business marketers. |
| www.marketing.org |
  |
| Welcome - American Marketing Association - www.marketingpower.com |
| Dedicated to serving the educational and professional needs of marketing executives. |
| www.marketingpower.com |
  |
| Advertising, Marketing, Media and PR News - Brand Republic |
| Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
| www.brandrepublic.com |
  |
| Marketing Magazine - Marketing News - Brand Republic |
| Marketing Magazine - Marketing News - Brand Republic. |
| www.brandrepublic.com |
  |
| Marketing (Canada) |
| Offers a Canadian source of news and articles on marketing, advertising and media. |
| www.marketingmag.ca |
  |
| BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
| Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
| www.bidvertiser.com |
  |
| Online Behavioral Contextual Advertising and Marketing. |
| Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
| www.clicksor.com |
  |
| Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
| Employment site for marketing and sales professionals. |
| www.marketingjobs.com |
  |
| The Chartered Institute of Marketing |
| The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
| www.cim.co.uk |
  |
| Marketing: See what people are saying right now on Technorati |
| See all blog posts tagged with marketing on Technorati. |
| www.technorati.com |
  |
| Marketing Profs - Marketing Concepts and Strategies: Expert ... |
| Marketing knowhow from professionals. Newsletter, articles and how-to's. |
| www.marketingprofs.com |
  |
| Guerrilla Marketing Online - The Official Site |
| Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
| www.gmarketing.com |
  |
| Business Marketing - Small Business Marketing |
| Business marketing - Read everything your need to know about small business marketing. |
| www.entrepreneur.com |
  |
| All About Marketing |
| Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
| www.managementhelp.org |
  |
| Pages tagged with "marketing" on del.icio.us |
| USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
| del.icio.us |
  |
| ClickZ Internet Marketing Solutions for Marketers |
| Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
| www.clickz.com |
  |
| Direct Marketing Association: Telephone, Mail & Internet Marketing |
| Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
| www.the-dma.org |
  |