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Article Marketing
A revolutionary marketing device that I call article marketing I now will share with you. Now the sole question is can article marketing me? That depends on if you are looking to build pr, increase your inbound links, and boost your traffic. If you...
Basics of Internet Marketing
Part Time or Full Time? That's not really the question you need to ask yourself. The main question really is: Do you have the Time? You've got to ask yourself if you have the time to put into a home business. Time is your most precious asset and...
How Much Is Your Popcorn Worth?: Powerful Lessons In Marketing And The Psychology Of Selling - Part 4
Let's continue to discuss the various marketing principles that are involved in "popcorn marketing": 4. Engaging the "Senses" You may already know that people usually buy for 'emotional' reasons more than 'intellectual' reasons. You can try to...
Marketing One Web Site With Perpetual Marketing
I describe perpetual marketing as a large number of people promoting one web site so they can all receive the traffic generated by each other.
For example, you decide to create a free ebook that you will give away to your web site visitors....
The 5 most normal Marketing mistakes! And what to do with them!
The 5 most normal Marketing mistakes:
1. The most normal marketing mistake: Joining another marketer's paid "scam" or
"to-high" priced service. What to do: If you are going to join a paid program make
sure it is legitimate and not just a scam!(...
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Top 7 (or so) Questions to Ask Yourself When Building Your Marketing Plan!
Building a proper marketing plan will provide you with the foundation you need to succeed in your business. To build a successful marketing plan, you must ask and answer the right questions. I wrote this article to invoke thought, consideration and reasoning. Instead of supplying you with information, I am going to ask you to offer it up for yourself!
1) What is your product or service?
This may sound simple, but before you can market your business successfully, you must clearly define what business it is, that you are in. Many an entrepreneur have bit the dust because they simply didn't know what product or service to market. Allow me to ask you this:
What product or service are you going to market?
Has it previously, or is it currently being marketed successfully?
What media are your successful competitors using?
What are their prices?
In their advertising and marketing, what audience are they targeting?
Will you be targeting the same audience, meaning how tough will your competition be?
2) Is there a demand for your product or service?
Is the projected current demand large enough to justify the costs of research, development, design, packaging, marketing and delivery of your product or service?
You must calculate the projected demand against start up, manufacturing, labor and all other costs it will take to get your product or service to your potential customers.
Is the customer base large enough to support the investment of time and money?
Is there room to expand?
Is there back end sales potential?
Do you project that your target market will grow, diminish or remain stable?
3) How can you out do your competitor?
Is your product or service of better quality?
Better price?
Better service?
What's your angle?
If you have competition (which you will 98% of the time), how will your product or service be better?
How aggressive will your competitors be?
Will they counter their prices to better their service or product appeal, to beat out yours?
Can you afford to provide your product or service at a lower rate and still keep a substantial profit margin?
4) What is your overall strategy?
Will you be targeting one product or service?
Will you be targeting a general market or will you require targeting distinct groups of people?
Where will
you find these people?
When considering media, what percentage of the audience fits your target consumer?
5) How are you employing your tactics?
Have you planned the tactic you will use to accomplish your strategy?
What are those special offers that will distinguish you above your competitor?
What special services can you provide that they cannot?
How will you keep tabs on your competition and their sales rates?
How will you collect your fees? Checks or Credit Cards? Online and Offline Solutions?
How will you test your product/service against your selected market?
6) How do you plan to stay on top of things?
How will you track your advertising and promotion?
Which promotions and media are drawing the best results?
Which is the most profitable?
How can you analyze the demographics to better target your future marketing strategies?
What networking plans have you made?
Who do you need to network with and why?
How will you find and contact them?
How will you monitor your (broken down) costs versus your profits?
How will you plan your budget?
7) What are your future plans?
What is your projected duration for targeted marketing of specific products or services?
How will you know when to target new or different products/services?
What products and/or services are you planning to add?
How can you ensure a safe recovery from failed promotions?
How will you know when it's time for your business to grow?
How will you delegate authority and who will delegate authority in your absence?
WHAT WILL YOU DO WITH YOUR SUCCESS?
Some of these questions may be difficult for you to answer yet, but each should be answered to build that Successful Marketing Plan you need. Relax, you aren't expected to answer these questions as you read them. If I may suggest, save these questions, use them as a worksheet. Answer the questions as the solutions make themselves known. Thanks to the simple text editor, nothing here is carved in stone. You can always change and update the answers as new ideas and information becomes available.
Follow a plan and plan to Lead!
About the Author
Wild Bill Montgomery ARE YOU SAVING ARTICLES ON YOUR SITE? WANT TO START SAVING TIME AND MONEY! Automate with our "ArticleMaster" Program Today! Visit Us Now and SAVE! Go To
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KnowThis: For Marketing, Market Research, Internet Marketing ... |
KnowThis.com offers a wealth of information, forums, and resources for professionals, academics and students in traditional and internet marketing, ... |
www.knowthis.com |
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Marketing - Wikipedia, the free encyclopedia |
Marketers depend on marketing research, both formal and informal, ... The next big thing is a concept in marketing that refers to a product or idea that ... |
en.wikipedia.org |
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Marketing - Marketing Strategy - Marketing Plan - Marketing ... |
Learn about marketing careers, the stages of developing a marketing plan, how to begin marketing research, create a marketing strategy, and how to market ... |
marketing.about.com |
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Marketing.org - Home of the Business Marketing Association |
Serves the professional, educational and career development needs of business-to-business marketers. |
www.marketing.org |
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Welcome - American Marketing Association - www.marketingpower.com |
Dedicated to serving the educational and professional needs of marketing executives. |
www.marketingpower.com |
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Advertising, Marketing, Media and PR News - Brand Republic |
Find the latest Advertising, Marketing, Media and PR news from Brand Republic, the online resource for up to the minute advertising and marketing news and ... |
www.brandrepublic.com |
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Marketing Magazine - Marketing News - Brand Republic |
Marketing Magazine - Marketing News - Brand Republic. |
www.brandrepublic.com |
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Marketing (Canada) |
Offers a Canadian source of news and articles on marketing, advertising and media. |
www.marketingmag.ca |
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BidVertiser - Pay Per Click Advertising On Sites Of Your Choice. |
Pay per click advertising - online advertising directly on sites of your choice, internet marketing solution for online advertisers. |
www.bidvertiser.com |
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Online Behavioral Contextual Advertising and Marketing. |
Promote your business with today's most effective online advertising technology, contextual advertising at a cost effective metric of CPC, PPC, CPM or CPV. |
www.clicksor.com |
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Sales Jobs / Marketing Jobs / Advertising Jobs - MarketingJobs.com |
Employment site for marketing and sales professionals. |
www.marketingjobs.com |
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The Chartered Institute of Marketing |
The Chartered Institute of Marketing is the world's largest international marketing professional body and helps with career support and information ... |
www.cim.co.uk |
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Marketing: See what people are saying right now on Technorati |
See all blog posts tagged with marketing on Technorati. |
www.technorati.com |
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Marketing Profs - Marketing Concepts and Strategies: Expert ... |
Marketing knowhow from professionals. Newsletter, articles and how-to's. |
www.marketingprofs.com |
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Guerrilla Marketing Online - The Official Site |
Guerrilla Marketing Online is anonline magazine for small business, entrepreneurs, sales people and marketers of all kinds. |
www.gmarketing.com |
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Business Marketing - Small Business Marketing |
Business marketing - Read everything your need to know about small business marketing. |
www.entrepreneur.com |
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All About Marketing |
Adapted from Field Guide to Nonprofit Program Design, Marketing and Evaluation ... Inbound Marketing Includes Market Research to Find Out: ... |
www.managementhelp.org |
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Pages tagged with "marketing" on del.icio.us |
USA Network Announces a NASHVILLE STAR Marketing Partnership With ... - Yahoo! ... Direct Marketing Association: Telephone, Mail & Internet Marketing ... |
del.icio.us |
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ClickZ Internet Marketing Solutions for Marketers |
Includes columns with commentary and analysis on a wide variety of internet marketing subjects ranging from B2B marketing to search engine marketing. |
www.clickz.com |
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Direct Marketing Association: Telephone, Mail & Internet Marketing |
Trade association for users and suppliers in the direct, database and interactive marketing fields, offering seminars and resources, and lobbying for ... |
www.the-dma.org |
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