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8 Steps That Can Help You Protect Your Personal Identity And Financial Information From Fraud
Financial fraud and identity fraud are one of the fasted growing forms of fraud. The first line of defense to protecting yourself begins with you. Here are some steps you can take to help you protect and fight against financial and identity fraud.
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A Fast Way to Find Clients
So you’ve gotten the training certification, made up your business cards, and started your web site. You’ve discovered your niche, and you have been marketing – aggressively even!
But still, no one’s exactly beating a path to your door. Kind...
Bad Credit? Qualify Yourself For A Zero Down Mortgage Loan
I decided to write this article today after closing a home purchase loan for a couple that had some major credit issues. They got into the house with ZERO down payment, and only had to bring $600 for the closing costs. Their situation was...
Eddie the Erroneous E-Marketer
Poor Eddie the e-marketer has been plagued by errors in judgment all his life. From always picking the longest line at the toll booth to buying lots of dot com stocks right before the bubble burst, he constantly struggles with making the right...
Increase Your Follow On Sales
You might ask, "What is a follow on sale?" A follow on sale is
the sale of any product or service that comes as a direct result
of a previous sale. An example of this type of sale would be
selling an upgrade to a an existing software product...
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Don't Go For Broke
In the last six months of 2001 many businesses took a direct hit that rocked the foundation of their financial business security. Different mentalities have emerged in reaction to the shift in economy from "go for broke" to "just give up." Rather than dig the hole deeper or give up the years of hard work you have put into your business change the paradigm in thinking. Review your current business strategy and consider what actions need to take place to stabilize your business again. Once you have stabilized the foundation of your business you can begin to grow again. Consider the following strategies to regain control.
Act…Don't React The strangest things happen to people when they get scared, but the worst is the reaction of business people that think their hard won business is going down hill and they begin to react. Reaction cause calamities such as the loss of additional much needed funds as we throw money at any marketing ploy that looks like it might work. During a time of uncertainly, hold tight to your funds and take extra measures to research advertising before making an investment. Learn to take a deep breath and be pro-active, not reactive to the situation at hand.
Reign In Expenses Most businesses expend money is areas that are not needed during difficult times. Although these expenses might bolster a business image they are not needed for strict survival or stabilization of the business. If you have luxuries in your business that are not absolutely necessary now is the time to cut them out. Items like cable Internet services, high rate cell phone services, (option for the lower plan), etc. Strengthen Your Networking Now is the time to make all those phone calls to business friends you haven't had time for in the past. Reconnect and start nurturing the networking process again. Do not, I repeat, do not advertise your business hardships. Maintain your positive attitude. Let your business friends know about your plans and offer them a commission for any business they send your way. Make it worth their time
and they will be worth your time.
Make A Six Month Survival Plan Give yourself some peace of mind by making a six-month survival plan. Once you know exactly what you will need to stay on top, your anxiety will lesson and your creativity will increase. This is a perfect example of being pro-active instead of reactive.
Understand The Ebb and Flow of Your Business Keep exact records of sales week-to-week and month-to-month every single year. By doing this you will begin to understand the busy times and slow times of your business. In turn this will allow you to plan financially for the slow times. Every business has a slow period during the year, it's important that you know what yours is in order to plan for the success of your business.
Diversify Your Marketing Techniques Do not depend on one marketing avenue to get you through tough times. Perhaps this one marketing technique has worked for you in the past, but obviously something has changed, and now so must you. Make a list of possible marketing avenues and begin researching which methods are most cost effective in relation to results.
Get Professional Help If You Need It Smart business people understand when they need outside help. Do you? If your business is doing more sinking than swimming it's time to seek a professional to help you put your business on stable ground. Many, many businesses have filed bankruptcy when it wasn't necessary. Professional financial mediators can help you with creditors and get your business moving in the right direction again.
A downward shift in the economy can cause heart-stopping reactions where your business is concerned, but once you learn how to work through the situation you soon realize you and your business can weather any storm.
ABOUT THE AUTHOR
Peter Robben is a professional business mediator who helps business owners find solutions to debt, creditor problems, and financial insolvency. If your business is struggling, contact him today by first visiting www.WeSolveDebt.com
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