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5 Steps To Powerful Negotiating - Feature Article
An intricate look into the mind of the powerful negotiator. Learn how to prepare yourself before you hit the negotiating table so you walk in with all the knowledge necessary to gain the edge over your opponent. Psychology that you can take to the...
Debt Consolidation Loans - Defining the Pros and Cons of the Method.
Debt consolidation agencies allege that debt consolidation loans can help create savings for its customers by reducing the amount to be paid for debts. The manner in which this will be realised is not immediately comprehensible to most people. Why...
Overwhelming Debt? Bankruptcy May Be Your Way Out, But Maybe Not
Things are bad, really bad. They have to be for you to be considering bankruptcy. It's true that bankruptcy can wipe away your debts, or most of them anyway. Taxes are exempt from bankruptcy protection. You can declare bankruptcy, but if a...
The Ultimate Legal Library To Help You Build Your Business
Early understandings make for the longest relationships. - Alan Dohrmann Don't let legalese get in the way of a good deal. Most contracts are often written with complete disregard for the potential emotional impact of the wording. These are the...
Why an Alternative to Debt Consolidation Cannot Compete
Watching your financial condition worsen, there will be many to offer you a word of advice along with their sympathy. The courses of action suggested will number as much as the number of sympathisers. This confuses the individual rather than...
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Must-Knows for Marketing on the Internet
If you market exclusively through the Internet, or mainly through the Internet, you need to work on your communication style and develop one compatible with the Internet.
Here are some tips:
1.WHO OWNS THE INTERNET?
We the people. What does that mean? Well unlike other means of communicating, the Internet started with a bunch of guys messing around, and it still has that flavor to it. It's hard to find a really "high brow" site, although they exist. The Internet very much belongs to all of us, the individuals in the world, and this egalitarian and inclusive ambiance is part of it because that's who designs websites, and writes for the Internet, as well as visits it!
There are probably millions of websites designed by individuals, and many articles circulating the Internet are written by people like you and me. Some are more credentialed, some less credentialed, but everyone's welcome.
Consider how your newspaper was even a decade ago. There were paid writers, who had titles and specific education, and only they were "allowed" to write for the publication. There was a letters to the editor section which was limited, and that was about it.
2.HOW DO WE LIKE TO INTERACT ON THE INTERNET?
Very actively, thank you very much. We want dynamic websites that are changing and offer us chances to take polls, respond by email, fill out forms and send them in, give feedback, interact! We want a blog!
3.WHO IS ON THE INTERNET?
It started out as a US thing, but other countries are quickly gaining ground. I've read various predictions as to what country will come in #2 - India? Spain? Spanish-speaking users are leading in use of Instant Message. It's becoming more international all the time.
The Internet started out as a thing for people with money, but as price goes down, and computer access goes up, participation becomes more broad.
4.WHO BUYS ON THE INTERNET?
This is like a marketers dream come true. Latest reports say that individuals with incomes over $100,000 lead in buying off the Internet, and more women than men. It's a generally affluent market as to purchasing online. How does that grab you?
5. HOW DO PEOPLE ACT ON THE INTERNET?
We are on the Internet for speed and access. Time spent on any website can be as short as 20 seconds. If your site doesn't load in that amount of time, forget about it. 20 seconds is a VERY long time on the Internet. In no other medium is there such a need to
get it across fast and accurately.
We want our information fast and in bullets. We aren't particularly fond of graphics and noise, though photographs (particularly of human faces) will always be the first thing to grab anyone's
attention). Many people still must access through their computer at work, and they don't want music playing or other things to alert their supervisor that, yes, well.
Of course there are beautiful artistic sites out there, where you're happy to spend the time it takes; in fact that's why you're there. But for information and purchases, we want speed.
6. HOW SHOULD YOU WRITE ON THE INTERNET?
At about the 8th grade level. Not because we're dumb , but because we're busy. Most people read on the Internet for speed and quick information. Save your long complex sentences and big words for specific venues where this is welcome. Work in bullets. Keep it brief. Be to the point.
7.HOW DO WE WANT IT TO NAVIGATE?
Like a knife through butter, like a ship through a glassy sea. We want it handed to us on a silver platter. That is, make sure all the buttons work, the navigation is easy to figure out, it loads fast, and it's super easy to purchase things. Just the click of a button! We expect to be catered to and to not have to 'work' at it. And have a good refund policy. Take credit cards and put PayPal on your site.
8.WHAT ELSE DO WE EXPECT?
We expect the Internet to be inclusive. Use words like "we". Don't give orders as if you were an authority, or an expert, even if you are. Soften your tone, and don’t be excessively academic.
Sprinkle your web copy and articles with inclusive statements. Notice how I've used "We expect the Internet to be inclusive," instead of "People / They expect the Internet to be inclusive." I draw you right in. You like that, yes?
9.ONE LAST THING -- CATER!
If you have an international following, Put a time zone chart on there, and a currency conversion chart. Announce that you take money orders and bank transfers. Give a discount for Canadians, who will always ask for it. Do some reading about the way
other countries do things -- for instance, many more countries than not are used to bartering for everything. A fixed price to them is just the starting point for a negotiation, so be ready.
10. AND LAST BUT NOT LEAST, HOW DO YOU LEARN HOW TO DO THIS?
Visit other sites regularly and read their copy, or hire a marketing service to write for you.
About the Author
Susan Dunn, coach and marketing consultant, http://www.webstrategies.cc , author of “The Secret to Getting to Present on a Cruise” ( http://www.webstrategies.cc/acruise.html ). Marketing for entrepreneurs and coaches. Ebook writing and Internet launch, writing and submitting articles, strategies to make your business grow, search engine placement, keytags. I have a 6 google ranking without spending a cent. Mailto:sdunn@susandunn.cc for information.
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| Negotiation - Wikipedia, the free encyclopedia |
| The first step in negotiation is to determine whether the situation is in fact a negotiation ... The book's approach, referred to as Principled Negotiation, ... |
| en.wikipedia.org |
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| Negotiation Seminars Negotiation Training Negotiations Consultants ... |
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| Program on Negotiation at Harvard Law School |
| Negotiation training, research, and publications from the world's foremost authority on negotiation and dispute resolution. |
| www.pon.harvard.edu |
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| PON: Harvard Negotiations Project |
| Please visit the Harvard Negotiation Project website for complete information and ... The Harvard Negotiation Project's mission is to improve the theory, ... |
| www.pon.harvard.edu |
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| The Negotiation Skills Company, Inc. |
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| Global Trade Negotiations Home Page |
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| Principled Negotiation |
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| Salary Negotiation and Job Offer Tutorial |
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| Salary Negotiation and Job Offer Tutorial -- Map of the Tutorial |
| Site map to an expert (and free) tutorial on the art and strategy of salary and job offer negotiation. A guide to assist every job-seeker with salaries. |
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| negotiation journal |
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| Monster.com: The Negotiation Coach |
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| PON Clearinghouse |
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| :: Negotiations Affairs Department :: |
| Information on the issues, history, developments and positions regarding Palestinian-Israeli peace negotiations. |
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