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FEATURED ARTICLE: HOW TO REACH YOUR TARGETED AUDIENCE OFFLINE
15/04/2004, Fellow Netprenuers, FEATURED ARTICLE: HOW TO REACH YOUR TARGETED AUDIENCE OFFLINE An internet marketer can advertise it's business/web site by these methods: (A) Word of mouth advertising (B) Flyers or leaflets (C) Business...
How to Really Benefit from Associations
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated - send to: diana@ohiohelp.net How to Really Benefit from...
Network Marketing Success- The Network Marketing Success Secret of Your REAL Inventory
MLM Training- MLM Success Secret: Know Your REAL Inventory and It's Wealth Power by Doug Firebaugh Let me ask you a very simple question: What is your inventory in MLM? Now, don't look too much into this question, it...
Network Marketing - What To Do When Nothing Seems To Work
One of the things that many people allude to (and some come right out and say it) is that they have tried everything to get their business to grow, and nothing seems to work. They've tried online and offline systems, genealogy leads and biz opp...
Why 95% Of Articles Are Useless For SEO Marketing
Many webmasters submit articles about their respective niches to gain incoming links from other webmasters in their niche or a related subject matter, but 95% of them are doing it WRONG! When you are writing an article for your niche to be used by...
 
Are You A Pelican Marketer?

Watching the pelicans catch fish near my house
reminded me of how some online marketers
behave. These pelicans fly high over the water
where the unknowing fish don't notice them.
The pelicans spot a big fish and dive at
high speed into the water. A few seconds later
the pelican surfaces and gulps down the fish.

There's only one problem with the way this
particular species of pelican fishes. Their
method eventually leads to their demise. You
see, as the pelican dives into the water at high
speed, intensely focusing on the target fish,
he is damaging his eyes. Eventually, these
pelicans go blind, then they starve to death.

There are other water bird that slowly swim
along, and when then spot a fish, they dive for
it and seem to have just as much success as
the pelicans at getting a meal. Their tried and
true method provides them with a nice meal
too. Swimming along looking for fish rather
than flying above the water has other hazards,
but they don't blind themselves in the process
of getting a meal!

Many online marketers, are "pelican marketers."
They fly high above the market place looking
for an unaware victim or prospect. Then they
swoop down forcefully and offer them a
product or service that the marketer really
doesn't even believe in. He eats that day,
he makes a profit. However, in the process
he often destroys all possibilities of repeat
sales. He burns the bridge to future business,
in effect "putting out his own eyes."

The non-pelican marketer knows that to enjoy
a steady lifetime of fish, he needs to do 2 things:

1) He needs to make sure he


offers his customers
and prospects things that will really improve their
lives. He needs to serve the customer rather than
using him.

2) He needs to develop a marketing system, or
plan that isn't centered around one-shot sales. Instead,
he needs to develop a line of products that provide
him with a steady stream of orders from the same
customers. How do you do this? You develop
a stream of products that all solve your target
market's problems.

Using pelican marketing - not developing long-term
relationships with your customers, means that you
must constantly search for new customers. For
long-term business success, it's much more profitable
to focus most of your energy on serving existing
customers. Then instead of seeking new customer
full-time, you spend a small portion of your time
prospecting. The majority of your customers will
come from repeat business and referrals from your
happy existing customers.

Examine your marketing efforts today. Ask yourself
if you're a pelican marketer. If you are, open your
eyes to the fact that this will likely lead to your ultimate
demise. This is a fact of life for the pelican marketer.
This is a fact of life for the pelican. The only really
old pelicans I ever see are those that hang around
fishing piers receiving handouts from sympathetic
fishermen.

About the Author

Willie Crawford is an expert on internet marketing, joint
ventures, buying and selling reprint rights, and building
business through networking. His directory of seminars,
workshops, conferences, and tele-events is at:
http://InternetMarketingSeminarSchedule.Com

 

When You Know How | Network Marketing Works!
Your guide to tips, resources, opportunities. Get your Free CD the Science of Network Marketing. We can show you how to make it work for you.
www.network-marketing-works.com
 
Marketing, business - Is Network Marketing Just a Scam?
Marketing, business - Is Network Marketing Just a Scam? - Entrepreneur.com.
www.entrepreneur.com
 
Business Opportunities: MLM, Network Marketing, Work at Home
Listing of Business Opportunities: MLM, Network Marketing, Mail Order, Kiosks and more.
www.entrepreneur.com
 
Multi-level marketing - Wikipedia, the free encyclopedia
Multi-level marketing (MLM) (also called network marketing or NM) is a business ... In a typical multi-level marketing or network marketing arrangement, ...
en.wikipedia.org
 
List of network marketing companies - Wikipedia, the free encyclopedia
Jump to: navigation, search. This is a list of companies which utilize network marketing, also known as multi-level marketing. ...
en.wikipedia.org
 
MLM - Network Marketing Business Journal
MLM industry journal is the oldest, largest MLM newspaper for the newest network marketing, direct sales, homebased income opportunities and articles.
www.mmmonthly.com
 
The Real Problem with Network Marketing and Multi-Level Marketing ...
It never ceases to amaze me the extreme polar views on the topic of network marketing and MLM. Some people are passionate about it in the extreme, ...
entrepreneurs.about.com
 
Network Marketing News ONLINE - Home
Network Marketing and MLM Tools, Training, and Information - your online resource. Business Opportunity. Free fax-on demand. Free autoresponders.
www.networkmarketingnews.com
 
MLM Woman Newsletter - The Complete MLM/Network Marketing Resource ...
MLM Woman Newsletter - The complete resource on the Internet for the MLM Woman and Man.
www.mlmwoman.com
 
Site Build It! - Network Marketing
Site Build It! is the only all-in-one site-building, site-hosting, AND site-marketing system of software tools for Network Marketers (MLM).
networkmarketing.sitesell.com
 
Amazon.com: Your First Year in Network Marketing: Overcome Your ...
Amazon.com: Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!: Books: Mark Yarnell,Rene Reid Yarnell ...
www.amazon.com
 
Home based buisness ideas, MLM and Network Marketing Business ...
Home based business ideas. Best home business and home based business ideas.Spiritual marketing your home based business ideas. Namaste.
www.mlmforums.com
 
Network Marketing: Home
Special Offer. >> Home. News / Events. 15.08.06: APPOINTMENT OF GREG GUTHRIE. © Copyright Network Marketing 2002, |, Terms of Use, |, Privacy Policy ...
www.networkmarketing.com.au
 
Specialists in marketing and creative recruitment both agencies ...
One of the UK's leading marketing recruitment consultancies. Specialists in marketing and creative recruitment both for agencies and clients on a temporary ...
www.networkmarketingjobs.com
 
Network Marketing Success Now
Tips and resources to help you build a successful network marketing business online...
nmsnow.com
 
MLM Network Marketing Resources by Online MLM .com
Directory of network marketing and direct sales companies.
www.onlinemlm.com
 
MLM Network Marketing training Randy Gage
MLM Network Marketing training resources by Randy Gage and other leading MLM industry experts give business building secrets for success in your home ...
www.networkmarketingtimes.com
 
multi-level marketing
multi-level marketing (a.k.a. network marketing & referral marketing) ... EVALUATIONS of MLM or Network Marketing Companies, Based on the "5 Red Flags" of a ...
skepdic.com
 
Network Marketing
Network Marketing as the basis of a home based business.
www.homeworking.com
 
Network Marketing Support Services
Offers resources for the MLM professional.
www.mlmhelp.com
 
 

 
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