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Cut Out The Middle Man For Maximum Profits
We all know the secret to saving big money when buying something in the off-line world is buying it wholesale. We know that the more hands an item passes through on the way to us, the more it's going to cost. Everybody involved in the process has to...
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Affiliate Marketing is a very lucrative business online, especially where it concerns Affiliate Internet Marketing. Today I bring you some rare and everyday mistakes that are keeping you from making a killing with affiliate marketing. The...
Get Positive Media attention with Bylined Articles
Get Positive Media Attention with Bylined Articles By Christine Taylor Bylined articles should be an important part of your marketing mix because they build positive recognition, position you as a thought leader, and yield highly qualified leads. ...
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May, 2004 How to Maximize Search Engine Traffic Of all the traffic websites could generate ONE traffic source stands head and shoulders above the rest Search Engine Traffic. Specifically, traffic from google.com and yahoo.com - the leaders in...
Referrals…The Secret Weapon
Are you getting referrals from you customers? If not, you are missing a lot of sales. Think about many of the sites you visit on the web. Many of them will ask you to tell your friends, families and others who might be interested about them. For...
 
Killer Online Marketing Strategy Goes Offline

One of the greatest ways to generate new marketing strategies is to look for new ways to apply proven techniques.

Heck, some of the greatest business innovations of all time came about when someone took something that worked in one industry and found a way to apply it to a new industry.

One of the coolest things about online marketing is that it is so inexpensive to try new things, that, well, lots of new things get tried. Some flop, some stick, but many are tried and refined.

The point is that some of the most successful online marketing strategies offer clues to some great offline marketing twists.

Here’s one of my favorites. The Autoresponder Series. You know, you sign-up for a newsletter or free mini-course and the next thing you know, you get an automated response of some sort 20 or 30 times over the next year in your inbox.

The effectiveness of this consistent contact is that it builds trust and, done properly, allows you the opportunity to gently promote new products and services very easily, almost automatically.

But now, think about applying it to the offline world. Imagine meeting someone at a networking event and then firing off a hand-written note the very next day that offers a nice tip and thanks them for their time. Now, imagine sending another well-timed note, offering more and more information, once a month for the next year. Without lifting a finger.

Or, what if a client made a small purchase and then received a thank you card in the mail and then another one 30 days later that introduced a premium upgrade service.

Or here’s another one. What if you had a service like tax preparation and you knew that you needed to send out reminders to your clients? How great would it be if they got a handwritten note 30 days before something was due.

What if your dentist sent you a thank you card after an appointment and then a reminder note nudging you to come in after 6 months?

Financial Planners, Real Estate Agents, Accountants, Home Service Providers, Lawyers, Doctors, Consultants. . . can you see how powerful this could be for your business.

Okay, one more. Someone sends you a nice referral. Boom, out goes the thank you note.

The uses for this are endless

Great strategy no doubt, but, what a pain in the marketing neck to get this done in the day-to-day reality of the small business right? I mean, many people have already come to realize that this is a great strategy and some even tried it for a while, but


couldn't keep up with the amount of effort it takes to complete this task by hand. Well, think back to our Autoresponder online series. The key to this strategy and system is automation and consistency. Put it together once and forget it.

Recent advancements in technology have come together to allow any independent professionals and small business owners the ability to send a highly personalized (your own handwriting) greeting cards, mailed on demand with little more than a few key strokes on your part. The entire process is completely automated

The proper use of this strategy offline may indeed prove more effective than its online counterpart because people are starving for personal attention. A handwritten note is one of the most powerful marketing pieces you can create, mainly due to the fact that no one sends them anymore. Email is so easy to send that a handwritten not can actually make you stand out all by itself.

Once you set your greeting card Autoresponder system up it can also do things like automatically send birthday cards and holiday cards. I can't tell you how many email Christmas greetings I received this year - now that's about as impersonal as you can get.

So what if just such a system was available to anyone?

What if there was a service that allowed you to take this strategy and run with it. What if all you had to do was input a name and address or even upload hundreds of names and addresses and have a company print a card, personalize it with your actual signature, address it, apply postage and send it for you – without you doing a thing. Oh, and what if this service was very inexpensive?

Soon, I will be launching just such a service as a component of the referral marketing systems that I have created. (This strategy will generate a ton of referrals!) The system will not only come with your choice of over 2000 greeting cards but also with a series of powerful marketing campaigns already built and ready for you to copy. There will be prospecting campaigns, referral campaigns and upsell campaigns just waiting for your name and signature.

If this service sounds intriguing, send me an email to john@ducttapemarketing.com with the subject line of "Card Marketing Info" and I will make sure that you are one of the first to see how it works.

John Jantsch is a marketing coach, speaker and best-selling coauthor of Wake Up . . . Live the Life You Love featuring contributions from Wayne Dyer, Deepak Chopra and Mark Victor Hansen. You can find out more by visiting www.DuctTapeMarketing.com

 

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Marketing, business - Is Network Marketing Just a Scam?
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MLM - Network Marketing Business Journal
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Network Marketing News ONLINE - Home
Network Marketing and MLM Tools, Training, and Information - your online resource. Business Opportunity. Free fax-on demand. Free autoresponders.
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MLM Woman Newsletter - The Complete MLM/Network Marketing Resource ...
MLM Woman Newsletter - The complete resource on the Internet for the MLM Woman and Man.
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Site Build It! - Network Marketing
Site Build It! is the only all-in-one site-building, site-hosting, AND site-marketing system of software tools for Network Marketers (MLM).
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Amazon.com: Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!: Books: Mark Yarnell,Rene Reid Yarnell ...
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Home based buisness ideas, MLM and Network Marketing Business ...
Home based business ideas. Best home business and home based business ideas.Spiritual marketing your home based business ideas. Namaste.
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