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Collective Courtesy
I don't know what you are promoting, or what methods you prefer, but I'll bet I know one thing for sure. When you post an ad, display a banner, or enter your site into a traffic rotation, you want people to take the time to look at your offer. The...
How Writing Radio Can Help You Become a Better Writer
Knowing how to write, and write well, is a skill that will come in handy in all sorts of situations. And if you combine good writing skills with the persuasive selling tactics found in, say, copywriting, you'll be that much more ahead of your...
It's Evolution Baby
There are those people who come to the web with a solid business plan, a large amount of investment capitol, and a precise strategy for how they are going to leverage the internet and exploit the incredible revenue potential of the cyber-age....
Race And Marketing: Does Skin Color Still Matter In America?
You have permission to publish this article electronically or in print, free of charge, as long as the article is not altered and the resource box is left intact. A courtesy copy of your publication would be appreciated. Send to: ...
Where Did YOUR Last 5 Customers Come From?
A while ago in a seminar I was giving on marketing tactics, I had all the attendees write down where their clients came from. It was quite an eye- opener for many of them, because in some cases they had no idea. Hmmm, what does that tell you?? ...
 
Cinema Advertising is Big Business, So Mergers are a Natural

Cinema advertising has always been an effective marketing tool for some advertisers, while for others they have yet to see the benefit of this unique form of media. When an advertiser hears the term “Cinema Advertising” automatically they think the slide that is shown on the big screen with the soothing music played in the background.

For many years that is exactly what it’s been but companies like the National Cinema Network and Regal Entertainment along with new technology have changed the scope of how cinema advertising is perceived. At many theatres you can actually have a total digital experience from the time you buy your tickets to the time that you sit in your seat. With LCD screens in the theater lobby and digital advertisements replacing both slides and rolling stock, it’s no wonder why both Regal and AMC Entertainment are on the hunt for more mergers and acquisitions.

The phasing out of slide and rolling stock advertising in cinemas across the nation and the progression to digital advertising puts the cinema advertising game in a new field. Making it more inviting for


advertisers, entertaining for the patrons and above all giving advertisers potentially a greater return on their investment.

This just adds to the bottom line of the theater, more advertising means more profits, this is what will drive mergers in this industry. Cinema advertising is growing up and the companies that control the industry will reap the rewards that will follow.

They will no longer have to seek outside assistance to attract advertisers to their advertising platform, Regal and AMC have implemented this practice already and they haven’t looked back. So now with AMC merging with Loews Entertainment and Regal Entertainment taking over the National Cinema Network, it just remains to be seen as to which one of these companies will be sinking their teeth into the Cinemark theater chain.

This can happen sooner than later as we enter into the summer months with the big holiday season to follow.

Lou Victor
New Age Media Concepts
888-463-9237
www.namct.com

About the Author

Louis Victor is the Executive Vice President for the Firm New Age Media Concepts.

 

When You Know How | Network Marketing Works!
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Marketing, business - Is Network Marketing Just a Scam?
Marketing, business - Is Network Marketing Just a Scam? - Entrepreneur.com.
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MLM industry journal is the oldest, largest MLM newspaper for the newest network marketing, direct sales, homebased income opportunities and articles.
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Network Marketing and MLM Tools, Training, and Information - your online resource. Business Opportunity. Free fax-on demand. Free autoresponders.
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MLM Woman Newsletter - The complete resource on the Internet for the MLM Woman and Man.
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Site Build It! - Network Marketing
Site Build It! is the only all-in-one site-building, site-hosting, AND site-marketing system of software tools for Network Marketers (MLM).
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Amazon.com: Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!: Books: Mark Yarnell,Rene Reid Yarnell ...
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Home based business ideas. Best home business and home based business ideas.Spiritual marketing your home based business ideas. Namaste.
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Special Offer. >> Home. News / Events. 15.08.06: APPOINTMENT OF GREG GUTHRIE. © Copyright Network Marketing 2002, |, Terms of Use, |, Privacy Policy ...
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One of the UK's leading marketing recruitment consultancies. Specialists in marketing and creative recruitment both for agencies and clients on a temporary ...
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Network Marketing Success Now
Tips and resources to help you build a successful network marketing business online...
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MLM Network Marketing Resources by Online MLM .com
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