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A Cost Effective Way to Advertise Online. . . A Permission E-Mail Marketing
We all hate e-mail spam, right? I even have the coolest software program that will help you combat spam and actually bounces the spam e-mail straight back to the user. ( http://www.mailwasher.net )
However, one thing that we often fail to...
"Examples In Joint Venture Marketing"
"Examples in Joint Venture Marketing" by GL Foltz Do you take advantage of joint ventures? If not, you're leaving a very powerful tool on the table. Joint ventures are partnerships formed for the purpose of the mutual benefit of all parties...
How To Generate Targeted Traffic...and Cash In On It.
We all know that generating traffic to your site is creating a flow of visitors, but what is targeted traffic? Targeted traffic simply refers to visitors who are actually interested in the topic of your product or service. Targeted traffic will...
Network Marketing Training- The Real Fear That Sabotages MLM Success
Sabotage.
Cool sounding word. Bit what a cancer it can be in your life, and network marketing business! And I guess it occurs with most folks in this business due to one thing, and it will surprise you what it is.
It's called CONDITIONING....
Success With Message Boards
Networking is a great way to build your online business, and message boards are some of the best places for networking. Not only can you advertise your business (if allowed), you can learn more about marketing, promotion or whatever subject pertains...
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How Do You Get Past A Gatekeeper?
The best joint ventures are with people in your own network – those that already know, like and trust you. However, there’s nothing to stop you from partnering with “cold” contacts – those you’ve never associated with before, and you would therefore need to build a relationship with. This simply means it will take a bit more time to execute the joint venture because any “cold” contact would need time to evaluate your character and your business before committing to a partnership with you.
One of the skills you need to acquire if you choose to joint venture with a “cold” contact is this... getting past the gatekeeper!
Your potential joint venture partners may not pick up the phone themselves. They may have a secretary, or an assistant, or a receptionist that screens calls before putting the calls through to them, or someone that screens letters before putting the letters in front of them. These people are known as gatekeepers. Your potential partners may even have a permanent voicemail kind of set up. In this case, the voicemail is the gatekeeper.
Here are some tips for getting past the gatekeeper:
•When you call the office, treat the gatekeeper with the same respect that you would treat the potential partner. This will make them warm up to you. Sound important, but courteous e.g. “Hello there, please put me through to Joe Smith.”
•Develop a relationship with a source that knows your potential partner, and then receive an introduction from that source so that you go in with the introduction from the source. So, when you call the potential partner’s office and the gatekeeper asks what your call is regarding, you can say “His good friend, Jim Benson asked me to call him.”
•Adopt the gatekeeper i.e. develop a relationship with them. Do this by engaging in a conversation with them whenever you call. Developing a relationship with the gatekeeper comes in handy when you’ve been unable to reach your
potential partner because they’re often out of the office.
•If you’re calling from an international destination, say “Hello there, please put me through to Joe Smith, and let him know it’s Tom from Italy.” As a result of the time zone difference and the cost of the call, an international phone call immediately gives the impression that the call is very important. The gatekeeper is likely to put you through without asking why you’re calling.
•Send a letter first. In the letter, ask the potential partner to expect your call on a certain date. This way you can say “He’s expecting my call,” when the gatekeeper asks what your call is regarding.
•Another approach is to email your potential partner to check if they’ve received your letter, and then ask for the best time to call them. In this instance, it’s likely that your potential partner will let their gatekeeper know that your phone call is expected.
•If a voicemail is the gatekeeper, it’s best to send in a letter first, and then follow up by leaving a voicemail message. However, if you choose not to send a letter first, then simply introduce yourself and let your potential partner know why you’re calling. Don’t go into detail about your proposal - just give sufficient information to get them curious enough to return your call, or email you.
Copyright © 2005 by Habiba Abubakar and Emprez. All rights reserved.
Note: You are welcome to republish this article as long as the resource box at the end is included fully and unaltered.
About the Author
Joint venture specialist Habiba Abubakar, a.k.a. The Profit Diva, specializes in helping small business owners who are struggling to increase their client base and are tired of earning mediocre profits. To sign up for your FREE copy of her revealing Mini eCourse, “The Easiest Way To Skyrocket Your Profits In 90 Days Or Less,” and to receive other FREE marketing resources, visit http://www.profitdiva.com
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