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Book Summary: Secrets Of Word-Of-Mouth Marketing
Book Summary: The Secrets of Word-of-Mouth Marketing By: Regine Azurin and Yvette Pantilla This article is based on the following book: The Secrets of Word-of-Mouth Marketing "How to trigger exponential sales through runaway word of mouth" George...
Brief Biography for Danny Ayers
I am the photographer who took the nude photos of Amber Frey, the "other woman" in the Scott Peterson murder case, in 1999. I was also called in as a character witness during the famous trial, where it was revealed that she had been seeing Peterson...
Ezine As A Viral Marketing Tool
A very popular method of marketing ezines and newsletters is by making them viral. If your newsletter contains information of value, such as tips, hints, news or tutorials, you'll find that subscribers will forward it on to others. Ezine...
Marketing your Business for Success
www.motivatedentrepreneur.com Sales & Marketing Marketing your Business for Success By Ryan M. Hoback, Motivated Entrepreneur Incubation & Consulting A pinch of this, a pinch of that, some creative stirring, and marketing mix that can’t be...
When It Comes to Building Business Are You a Cultivator or Havestor?
As a result of providing marketing consulting, training and coaching to a variety of individuals and industries over the years, I have come to recognize that people generally approach the business building process in one of two ways. Everyone tends...
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Is Your Small Business Website a Diamond in the Rough?
The sheer vastness of the cyber economy is staggering. There are
well over six billion web pages vying for the attention Internet
users around the globe. Needless to say, millions of these sites
are owned and maintained by people just like you--small business
entrepreneurs and managers hoping to improve the public profile
of their organization and, ultimately, increase sales.
Given that only a fraction of websites are search engine
optimized or even adequately marketed at all, chances are that
many of you are not making much return on your investment.
While there are a multitude of reasons for this problem, one
stands out as remarkably simple: Most small-office-home-office
(SOHO) websites are virtually invisible to the surfing public.
The old adage "build it and they will come" is charming but
remains, quite sadly, used and abused by entrepreneurs hoping to
push their wares on the World Wide Web. A website, like anything
else in a society overloaded with information and plagued by
consumerism at every level--B2B included--must be marketed. And
smarter marketing is the only way your website will generate a
respectable ROI.
Simply creating and publishing a website and then waiting for
the phone to ring (or your inbox to flood) is akin to printing
off maybe 25 brochures and then purposely leaving the whole pile
on your seat before you get off the subway. What do you think
are the chances any of those brochures are going to sell
anything to anyone? They could be the flashiest and cleverest
brochures ever published, but if no one ever sees them, it
doesn't really matter how much time or money you spent on the
things.
The same principle applies to business websites. And this does
not even account for the issue of content or usability. At least
with a brochure, most people force themselves to put some
content (read
"useful information") in it somewhere. Most of the
time the margins are also aligned nicely, and the colors tend to
not annoy most color blind people. But I'll save those topics
for future articles.
When you build a website--or hire someone to build it for
you--think of it not only as an online brochure for your wares
(which it is and many designers forget this), but as your
business' own walking, talking, near flesh-and-blood
salesperson. Do you want your salesperson to be a wallflower,
sitting in the corner of the ball room at a Rotary meeting,
chain smoking and nervously looking away whenever someone tries
to make eye contact? Or do you want your salesperson to work the
room, shake hands with many interesting people, and give each
one a taste of what your company has to offer? Hey, smoking is
passé. But networking is so now!
The point is, no one but you and your webmaster is going to be
stopping by your site very often if no one but you and your
webmaster knows about it. Websites must be marketed just like
anything else. There are countless ways to bring traffic to your
site, many you may not have even heard of. Whether you hire a
Search Engine Optimization (SEO) expert or simply rely on word
of mouth generated by you and your staff, one thing is certain:
you must purposefully seek ways to bring traffic to your site
and then follow through religiously. If you don't, I'm afraid
your website will most likely end up just another diamond in the
rough.
About the author:
Karri Flatla is a business graduate of the University of
Lethbridge and principal of snap! virtual assistance inc., a
small business consulting firm providing online marketing
services to the progressive entrepreneur. Karri also produces
Outsmart, the newsletter for small business with big purpose.
Visit http://www.snap-va.com for more information.
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When You Know How | Network Marketing Works! |
Your guide to tips, resources, opportunities. Get your Free CD the Science of Network Marketing. We can show you how to make it work for you. |
www.network-marketing-works.com |
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Marketing, business - Is Network Marketing Just a Scam? |
Marketing, business - Is Network Marketing Just a Scam? - Entrepreneur.com. |
www.entrepreneur.com |
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Business Opportunities: MLM, Network Marketing, Work at Home |
Listing of Business Opportunities: MLM, Network Marketing, Mail Order, Kiosks and more. |
www.entrepreneur.com |
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Multi-level marketing - Wikipedia, the free encyclopedia |
Multi-level marketing (MLM) (also called network marketing or NM) is a business ... In a typical multi-level marketing or network marketing arrangement, ... |
en.wikipedia.org |
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List of network marketing companies - Wikipedia, the free encyclopedia |
Jump to: navigation, search. This is a list of companies which utilize network marketing, also known as multi-level marketing. ... |
en.wikipedia.org |
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MLM - Network Marketing Business Journal |
MLM industry journal is the oldest, largest MLM newspaper for the newest network marketing, direct sales, homebased income opportunities and articles. |
www.mmmonthly.com |
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The Real Problem with Network Marketing and Multi-Level Marketing ... |
It never ceases to amaze me the extreme polar views on the topic of network marketing and MLM. Some people are passionate about it in the extreme, ... |
entrepreneurs.about.com |
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Network Marketing News ONLINE - Home |
Network Marketing and MLM Tools, Training, and Information - your online resource. Business Opportunity. Free fax-on demand. Free autoresponders. |
www.networkmarketingnews.com |
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MLM Woman Newsletter - The Complete MLM/Network Marketing Resource ... |
MLM Woman Newsletter - The complete resource on the Internet for the MLM Woman and Man. |
www.mlmwoman.com |
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Site Build It! - Network Marketing |
Site Build It! is the only all-in-one site-building, site-hosting, AND site-marketing system of software tools for Network Marketers (MLM). |
networkmarketing.sitesell.com |
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Amazon.com: Your First Year in Network Marketing: Overcome Your ... |
Amazon.com: Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!: Books: Mark Yarnell,Rene Reid Yarnell ... |
www.amazon.com |
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Home based buisness ideas, MLM and Network Marketing Business ... |
Home based business ideas. Best home business and home based business ideas.Spiritual marketing your home based business ideas. Namaste. |
www.mlmforums.com |
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Network Marketing: Home |
Special Offer. >> Home. News / Events. 15.08.06: APPOINTMENT OF GREG GUTHRIE. © Copyright Network Marketing 2002, |, Terms of Use, |, Privacy Policy ... |
www.networkmarketing.com.au |
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Specialists in marketing and creative recruitment both agencies ... |
One of the UK's leading marketing recruitment consultancies. Specialists in marketing and creative recruitment both for agencies and clients on a temporary ... |
www.networkmarketingjobs.com |
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Network Marketing Success Now |
Tips and resources to help you build a successful network marketing business online... |
nmsnow.com |
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MLM Network Marketing Resources by Online MLM .com |
Directory of network marketing and direct sales companies. |
www.onlinemlm.com |
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MLM Network Marketing training Randy Gage |
MLM Network Marketing training resources by Randy Gage and other leading MLM industry experts give business building secrets for success in your home ... |
www.networkmarketingtimes.com |
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multi-level marketing |
multi-level marketing (a.k.a. network marketing & referral marketing) ... EVALUATIONS of MLM or Network Marketing Companies, Based on the "5 Red Flags" of a ... |
skepdic.com |
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Network Marketing |
Network Marketing as the basis of a home based business. |
www.homeworking.com |
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Network Marketing Support Services |
Offers resources for the MLM professional. |
www.mlmhelp.com |
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