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Ad Copy Mistakes That Network Marketers Should Avoid
You've probably read thousands of advertisements online and offline over your lifetime. You've read excellent ads that made you buy right away, and some that may have had a decent product, but had a poor ad copy that turned you away. Now that...
Are You A Pelican Marketer?
Watching the pelicans catch fish near my house reminded me of how some online marketers behave. These pelicans fly high over the water where the unknowing fish don't notice them. The pelicans spot a big fish and dive at high speed into the water. A...
"Expert Analysis:" Let The Media Attract New Customers For You -- For Free
There's a common misconception that people in the news business have a giant network of sources where they get all their information, and they certainly don't need help from "average people." It's not true. News organizations are constantly...
Lesson 2: How to find profitable niche markets
By Rob Rawson There are thousands of potential areas that you can focus on when you are starting a new Internet business. Some are likely to be hugely profitable; others will probably not make you very much money. So how do you choose an area that...
Top Ten Strategies for Adding Value and Creating Customer Loyalty
Today’s customers are demanding, and their expectations are furiously escalating. Everyone wants value, and they want it now! They want convenience, and they want their needs and requirements met. You don’t have to look very far to hear what...
 
Pitfalls of Network Marketing

Network marketing sounds great. You network, market products using the Internet and...presto, produce income.

Would that it were this simple. For most, network marketing becomes a money sink. It did for me. I am still counting my losses and wondering whether to go forward. I may, I may not. But a few lessons learned the hard way are worth sharing.

1) Every opportunity is presented as the best, the greatest, and the next sure thing.

2) The only 'sure thing' is that once you spend $39, $79 or $479 on a subscription, software tool, advertisement or distributorship position, it's not coming back. Well, it might if you try for a refund...

3) Most network marketeers do not focus their efforts. As I did, they bask in the promises of riches and become frustrated when these do not arrive. Instead of 'milking' the first opportunity longer - or just giving up the game - they dump diminishing funds in another...and another.

4) It is vital to network, vital to work with others. Yet it is even more vital to get to


know people before signing on to a 'joint venture' or another project.

5) You must know your strengths and apply them. Know your weaknesses and don't apply them.

Most importantly, decide if this is what you want to be doing. Even if you are sure you can make several hundred dollars per month at the game (and not many do), it won't continue unless your heart is in it. The 'game'is largely about prospecting, hustling potential new program recruits, and spending large amounts of time organizing your marketing/sales efforts.

Too little time is spent selecting a viable and legitimate product. You should ask yourself if you feel good selling a product or program, and move on if you don't. If you find the rare, credible program then 'work it' with integrity, but do not expect riches to come your way.
About the author:

I am a freelance writer and amateur jock. I write fiction and non-fiction. Currently I am writing a book on tennis technique that I am looking to publish.



 

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