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11 MONSTROUS Small Business Marketing Mistakes and How To Avoid Them
Increase your profit potential by identifying – and avoiding – these 11 marketing mistakes. MONSTROUS Marketing Mistake Number 1: Sinking a Fortune Into an Unproven Product Is your business idea built on market research or a...
Distinguish Your Business From The Competition
You followed time-honored online marketing techniques to the letter: you have a great web site, the site has a high search engine rank, and you created a compelling marketing message that showcases your unique selling proposition. Unfortunately,...
Don't Baffle Me. Talk to Me.
Congratulations, all you Internet marketing people you. You now command a whopping 3% of total advertising and marketing budget. Hey, it's better than, well...2%. And the number is trending higher. That's good too. But what if I told you...
Offline Promotion Matters Too
With all the talk of the importance of search engine positioning, online directories, keyword metatags and publishing your own ezine, you might be forgiven for thinking that the online world is the only one that matters when it comes to promoting...
Top Ten Strategies for Adding Value and Creating Customer Loyalty
Today’s customers are demanding, and their expectations are furiously escalating. Everyone wants value, and they want it now! They want convenience, and they want their needs and requirements met. You don’t have to look very far to hear what...
 
"Prime the Pump"

Anyone who has a well, knows you have to "Prime the Pump" before
you get any water. In order to prime the pump, you have to give
it a little water so you can then pump out a lot. Well, the same
is true in business - any business, but especially so on the web.

Assuming you have a good product that is reasonably priced, how
do you market it to turn a profit. Some believe that if they
"throw up" a web page the world will beat a path to their door.
Others follow the no cost advertising route.

If you were walking down a dimly lit street, and someone you
never met, walked up, and offered to sell you a valuable watch
for $15. What would you do? If you're like me, you'd say,
"thanks, but no thanks". Why do some people think they can do it
on the web and it will work.

In order to succeed in business on the web, you must become
known, and you are competing with some "heavy hitters", who have
very deep pockets for advertising.

The web does one thing however for the small entrepreneur - it
creates a level playing field. There are plenty of niche markets
where you can advertise at a very low cost.

Let the "heavy hitters" spend their megabucks and forget it - you
are not going to compete in their arena. While they are spending
their advertising dollars on ads that reach hundreds of thousands
with a minimal return, you can target your market and maximize
yours.

How do you get known? First - throw away the free email account.
Second, get your


own domain. There are companies competing with
Network Solutions, and you can register your web site for as low
as $13.50 - and then get a "no frills" web site for about six
bucks a month with your own email accounts. Have we reached the
bottom of your pockets yet?

If so, you may wish to consider another line of work.

Next - find a few Ezines or Newsletters that have a decent
circulation in the market you wish to target. Remember 5,000
subscribers that are in your target market, are far better than
100,000 that are not.

Finally, place an ad in those that match your business. Forget
one time ads; they don't work. Get your ad in their face for at
least seven issues - the more the better - they will get to know
you.

If you can't afford a minimal advertising budget, you're not
really in business. That is called a hobby. Are there some free
ads that work? Sure, but you can bet your life they can't be
submitted "by the thousands", so forget the automatic submission
software - you're just wasting your money.

Have you "primed the pump"? If so, you can expect to get some
water. Like any good business, if you reinvest your earnings in
additional advertising, soon your cup will overfloweth.


About the Author

Bob publishes the free weekly "Your Business" Newsletter
Visit his Web Site at http://adv-marketing.com/business to
subscribe. As a bonus, get 40,000 FREE E-Books from
Larry Dotson, when you visit http://www.ldpublishing.com

 

When You Know How | Network Marketing Works!
Your guide to tips, resources, opportunities. Get your Free CD the Science of Network Marketing. We can show you how to make it work for you.
www.network-marketing-works.com
 
Marketing, business - Is Network Marketing Just a Scam?
Marketing, business - Is Network Marketing Just a Scam? - Entrepreneur.com.
www.entrepreneur.com
 
Business Opportunities: MLM, Network Marketing, Work at Home
Listing of Business Opportunities: MLM, Network Marketing, Mail Order, Kiosks and more.
www.entrepreneur.com
 
Multi-level marketing - Wikipedia, the free encyclopedia
Multi-level marketing (MLM) (also called network marketing or NM) is a business ... In a typical multi-level marketing or network marketing arrangement, ...
en.wikipedia.org
 
List of network marketing companies - Wikipedia, the free encyclopedia
Jump to: navigation, search. This is a list of companies which utilize network marketing, also known as multi-level marketing. ...
en.wikipedia.org
 
MLM - Network Marketing Business Journal
MLM industry journal is the oldest, largest MLM newspaper for the newest network marketing, direct sales, homebased income opportunities and articles.
www.mmmonthly.com
 
The Real Problem with Network Marketing and Multi-Level Marketing ...
It never ceases to amaze me the extreme polar views on the topic of network marketing and MLM. Some people are passionate about it in the extreme, ...
entrepreneurs.about.com
 
Network Marketing News ONLINE - Home
Network Marketing and MLM Tools, Training, and Information - your online resource. Business Opportunity. Free fax-on demand. Free autoresponders.
www.networkmarketingnews.com
 
MLM Woman Newsletter - The Complete MLM/Network Marketing Resource ...
MLM Woman Newsletter - The complete resource on the Internet for the MLM Woman and Man.
www.mlmwoman.com
 
Site Build It! - Network Marketing
Site Build It! is the only all-in-one site-building, site-hosting, AND site-marketing system of software tools for Network Marketers (MLM).
networkmarketing.sitesell.com
 
Amazon.com: Your First Year in Network Marketing: Overcome Your ...
Amazon.com: Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!: Books: Mark Yarnell,Rene Reid Yarnell ...
www.amazon.com
 
Home based buisness ideas, MLM and Network Marketing Business ...
Home based business ideas. Best home business and home based business ideas.Spiritual marketing your home based business ideas. Namaste.
www.mlmforums.com
 
Network Marketing: Home
Special Offer. >> Home. News / Events. 15.08.06: APPOINTMENT OF GREG GUTHRIE. © Copyright Network Marketing 2002, |, Terms of Use, |, Privacy Policy ...
www.networkmarketing.com.au
 
Specialists in marketing and creative recruitment both agencies ...
One of the UK's leading marketing recruitment consultancies. Specialists in marketing and creative recruitment both for agencies and clients on a temporary ...
www.networkmarketingjobs.com
 
Network Marketing Success Now
Tips and resources to help you build a successful network marketing business online...
nmsnow.com
 
MLM Network Marketing Resources by Online MLM .com
Directory of network marketing and direct sales companies.
www.onlinemlm.com
 
MLM Network Marketing training Randy Gage
MLM Network Marketing training resources by Randy Gage and other leading MLM industry experts give business building secrets for success in your home ...
www.networkmarketingtimes.com
 
multi-level marketing
multi-level marketing (a.k.a. network marketing & referral marketing) ... EVALUATIONS of MLM or Network Marketing Companies, Based on the "5 Red Flags" of a ...
skepdic.com
 
Network Marketing
Network Marketing as the basis of a home based business.
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Network Marketing Support Services
Offers resources for the MLM professional.
www.mlmhelp.com
 
 

 
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