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4 Tips For The Successful Businessman
I have a passion for the bald eagle or Haliaeetus Leucuceohalus according to his scientific name. I have this passion as long as I can remember. But it is not a logical passion. I am Dutch and a passion for a bird of prey that is common in The...
Becoming Radiant: Mind Mapping For Creativity
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Does Your Life Include a RIPE Plan?—Planning Tips Part 4
Does Your Life Include a RIPE Plan?—Planning Tips for Retirement, Investing, Protection, and Estate Planning – Part 4 (Estate) by: Janet L. Hall
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Tollbooths On The Information Highway!
Information rules on the Internet, this is a hard and fast rule that is not likely to change. However, it was once, by and large, a free database for consumers to enjoy at will, but times have changed as they always do. Smart website owners are now...
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Business Events to Increase Profits
Business events can help small businesses to generate additional
income. Besides the fact that an event requires a lot of
planning and organizing as well as the business has to invest
money without knowing how much of that investment will make it
back into its bank account.
So is having a business event really worth all that effort? The
answer is very simple. Yes, events are a good way to further
increase business profits.
A business event offers a great opportunity to get clients and
potential clients together. The real benefit of this approach is
that your marketing message gets for sure delivered and that you
can even talk to customers in person to explain your products
functionality and to answer instant questions. If you do regular
marketing you will not have this advantage. You do not even know
if people read your marketing message. With an event you are
much more in control.
You can also present yourself as an expert in your field as a
speaker or get somebody that you know would be of interest for
your clients. Imagine Donald Trump showing up on your real
estate investment workshop to hold a speech. I know, this is
probably too expensive to become real but you get the idea.
If you think big,
you might turn your event into something that
people think they have to attend and that they will miss out on
something really important. Create the need to attend and you
can even charge for admission. Motivational Speaker events with
5 or 6 celebrities speaking are those kinds of events.
Holding an event might not work for every business, but it is
certainly a very powerful tool to attract new clients and to
help turning customers into return-buyers.
An event does not have to be for large audiences only. A small
event catering your best customers can be important for your
business/customer relationship. Imagine the exclusive remote
hotel in the mountains as the location for your event. The
customers will feel special about the treatment they receive and
where shall they go besides your event meetings? The customers
will spend the day at your seminar giving you the opportunity to
build better relationships with them.
About the author:
About the Author Christoph Puetz is a successful
entrepreneur and international book author. Christoph lives in
Highlands Ranch,
Colorado. His small business blog can be found at The Web Hosting
Report.
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