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Bigger Results From Smaller Search Engines
Advertising on Google and Yahoo, if done properly, can be very successful. However, most small websites or businesses can't afford to advertise there effectively. If you have a limited advertising budget it won't help you to be up on Google or...
How to Use Pay Per Click Advertising to Increase Web Site Traffic.
How to Use Pay Per Click Advertising to Increase Web Site Traffic! -Mark Williams© Have you ever imagined what it would be like to get hundreds, even thousands of targeted visitors to your web site each and everyday? If you could increase web...
If You Build It, They Will Come...
...No they won't. On the web, building a web site is not enough. If there are no links to the site anywhere, no-one is going to visit it. The site won't even be listed in any of the search engines without some incoming links. To get traffic, you...
Independent Search Engine & Directory Network (ISEDN) - Breaking News!
Watch out for a shift in the pay-per-click (PPC) industry, happening right now! This shift is finally going to give smaller search engines and directories the ability to tap into the PPC market, currently monopolized by the big guns online...
New Google Blog Search is Great Marketing News for Business Podcasts, Blogs and RSS Feed Publishers
Copyright 2005 Rodney Rumford Google just introduced Blog Search in beta yesterday. This new search function allows for you to search the internet for Blogs, Podcasts and RSS feeds. You simply type in your keywords and it will show you results...
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7 Ways to Drive Traffic to your Website
If you sell products or services, chances are you have a website
promoting these products and services. All website owners are
looking for fresh ideas on how to get qualified visitors to
their website and convert these visitors into buyers.
1. Pay per Click Campaigns
If you use Google, you have seen a pay per click campaign. You
usually notice ads running down the right side of the page.
These are pay per click campaigns. If you click on any of those
ads, the person who placed the ad there would have to pay a
certain price. You can set up a pay per click (PPC) campaign for
your products as well. Usually if someone clicks on your ad,
you'd have to pay 5 to 10 cents per click. This is a very cost
effective advertising solution if done right.
2. Write an eBook
Ebooks are a great form of marketing your products and services.
Find out what your customers would like to know and write an
eBook regarding that subject. All throughout the eBook, mention
your products and services and include all your links.
3. Email Signatures
Every time you send an email, it should always have ads for your
products and services underneath your signature. Include links
to text that drives me to your site.
4. Affiliate Signup Page
If you do not offer an affiliate signup page, you are losing out
on thousands of people advertising your product for free. Create
a page that offers affiliates half of everything they sell. Make
it easy for them to sign up, and I guarantee people will start
advertising your products and
services. It is also a good idea
to offer your affiliates banners, text links, and other
marketing tools to get them started.
5. Power of Testimonials
A testimonial is positive feedback about your products and
services. Every time someone writes something good about your
products or services, place it on your webpage. Make sure you
include that person's credentials, and when visitors visit your
website they are more likely to buy when they see or hear other
people having success with your product.
6. Create a Blog
Blogs are the newest form of advertising. Blogs (short for
weblog) are online journals. You can write about any subject and
allow users to respond. You can direct your readers to your
webpage for more information about your products and services.
7. Keyword Selection
When someone is searching for a specific product or service,
they use the search engines and type in specific keywords. If
you have that keyword in the metatag of your webpage, then your
page will come up if it's been indexed by the Search Engines.
Selecting the right keywords for your products and services will
allow you to capitalize on this free form of advertising. This
will lead to a higher conversion rate and more money in your
pocket.
About the author:
Kit Elliott is the author of The Traffic Toolchest. His ethical
approach to marketing makes him one of the top experts in his
field. Check out The Traffic Toolchest at
http://www.thetraffictoolchest.com to get over 70 valuable
marketing tools for free.
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