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How To Keep Your Sales Soaring
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated - send to: diana@ohiohelp.net How To Keep Your Sales Soaring ...
Public Relations' 8 Fix Factors
I say to business, non-profit and association managers, a key part of your job description is – or should be – do everything you can to help your organization’s public relations effort as it strives to persuade important outside stakeholders to...
Raising Money for Your Company
Raising Money for Your Company By William Cate September 2004 [http://home.earthlink.net/~beowulfinvestments/] [http://home.earthlink.net/~beowulfinvestments/globalvillageinvestmentclubwelcome/] It's never been easy to find risk capital for any...
Surviving Tough Times Online
With economic problems dominating the headlines, all businesses, online and off, need to make the most of every single customer contact if they hope to stay in business! Consumers want to hang onto every dollar and only spend money for things they...
THE “SEVEN Cs”: PARTNERSHIP DANGER SIGNS - The 6th C: Changing Vision
A series of articles exploring the seven critical areas that can indicate a partnership is in trouble.
The 6th C: Changing Vision
In order for a business to be a success the vision and mission must be reflected in all aspects of the...
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Preparing For Your Media Interview
Media interviews are an important part of an overall public relations campaign. Any size company from entrepreneur to Fortune 500 can benefit from media interviews. Always arrive for a media interview prepared and early. We've seen competent CEOs drown in uncharted media waters. Being unprepared guarantees you won't get asked back. When you are contacted for any kind of media interview ask the following questions:
- What is the angle of the interview?
- Is the interview for Television, Radio, Print or the Internet?
- Will the reporter be interviewing anyone else for the same story?
- How much time will you have for the interview?
- What is the date the story will air?
Keep adding questions to your own checklist to help you prepare for your interviews. The following tips will help you:
Tip 1: Preview any show or publication before your interview.
Tip 2: Know what you want to talk about so you get your
main messages across.
Tip 3: Prepare for the questions you expect to be asked.
Tip 4: Create 10-15 second sound bites that are memorable and get your point across.
Tip 5: Understand colors and styles that are effective for on camera interviews.
Tip 6. Create any graphs, photos, or video to enhance your story in advance of the interview.
Being prepared and knowledgeable about your impending interview will boost your confidence and help you get the most from your media experiences.
Judy Jernudd is the CEO of STARtegic, a Media Consulting and Coaching firm in Beverly Hills, California. Companies that benefit from STARtegic Media and Presentation Coaching include IBM, Mobile Corporation, Dow, NASA and the United States Postal Service. Judy is the author of "Media Star Power ABCs to Successful TF, Radio, Print & Net Interviews." More information can be found at: www.MediaStarPower.com.
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| Profile of Puerto Rico by the Central Intelligence Agency (CIA). |
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| Puerto Rico Tourism Company Official site includes nightlife, area sports, culture, and travel information. |
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| Edelman |
| Full service global public relations firm. Includes company profile, management team, practice areas, industries served, case histories, client listings, ... |
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| Online Public Relations Home Page |
| Free online resource for public relations professionals. |
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| Chartered Institute of Public Relations, CIPR, the professional ... |
| The CIPR is the professional body for the UK public relations industry, providing PR training and events, PR news and research, and a PR jobs board. |
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| PR News Online — Trusted Source for Public Relations News, PR ... |
| The latest news on public relations delivered FREE right to your inbox. ... Psycho-Geometrics Help You Know What 'Shape' Your PR Team's Personality Is In ... |
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| O'Dwyer's Public Relations News - odwyerpr.com |
| Features breaking news about the public relations industry, a database of PR firms, listing of PR service firms, client search tool and job postings. |
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| PR News Online — Trusted Source for Public Relations News, PR ... |
| E-letter. The latest news on public relations delivered FREE right to your inbox. ... Share ideas with your peers in PR News' just-launched Forum ... |
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| Comprehensive Press Release and Public Relations resource for the Linux community. |
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| Escape to Puerto Rico - Your Internet Guide to Puerto Rico |
| Internet guide to everything Puerto Rico. Offers lots of photos, accommodations and travel information from around the Island. |
| escape.topuertorico.com |
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