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Are You a PR Chowderhead?
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 850 including guidelines and resource box. Robert A. Kelly ©...
How Not to Write a Press Release
Several years ago, when I was working for an agency, I was fired from an account. What that means is the client didn’t want me writing for him anymore. Another writer, a friend of mine, got the account and life went on. Of course, I was pretty...
Manufacturing Public Relations firm TR Cutler, Inc. Increases Staff
Ranked as the nation’s leading manufacturing public relations firm, TR Cutler, Inc. ( www.trcutlerinc.com ) based in Fort Lauderdale, Florida, announced a 25% growth rate over the past twelve months. According to Cutler, “Manufacturing has seen a...
Something "New" For Managers?
A new public relations blueprint could be a good idea if you’re a business, non-profit or association manager who’s not getting the important external audience behaviors you need to achieve your department, division or subsidiary objectives. ...
The Effects of Consumer Debt
Consumer Borrowing Consumer borrowing in the UK has now crashed through the £1 trillion barrier. 80% of this is due to credit card borrowing, loans and mortgages. How are people managing to handle their debt and what effect is debt having on...
 
Specialists for OTCBB & Nasdaq Stocks

Specialists for OTCBB and Nasdaq Companies
By William Cate
Published June 2000
[http://home.earthlink.net/~beowulfinvestments/] [http://home.earthlink.net/~beowulfinvestments/globalvillageinvestmentclubwelcome/]

An orderly market should be the goal of every public company. Sharp
rises or falls in share price attract regulators. A rapidly rising share
price feeds upon itself and guarantees a share price collapse. A sharp drop
in your share price creates selling barriers. When you attempt to revive
your strong share price, your shareholders dump their stock. A steady
upward climb, with minor downward adjustments, keeps shareholders loyal.
The question isn't how high can you drive your share price? It's how long
can you sustain your current share price?

One weapon in your share-price stability battle is the trading of
your stock by a specialist. Most U. S. Stock Exchanges use a specialist to
match buy and sell orders to create an orderly market. When buying and
selling are relatively constant in any U. S. Stock Exchange company, the
market is orderly. Specialist can be overwhelmed with selling and this
leads to a market correction or a Bear Market. But the matching principle
is sound.

The National Association of Securities Dealers (NASD) rely upon
their brokers acting as Market Makers to act as specialists. This is the
basis to the Bid/Ask price structure in the OTCBB and Nasdaq Markets. The
NASD policy doesn't work. The Market Makers goal is to make money for their brokerage firms. Share-price stability is counterproductive to profit,
because it reduces trading. The Market Maker needs volume to profit from a
stock. Trading volume infers instability as buyers go into a feeding frenzy
or sellers panic. Feeding frenzies and panics kill public companies.

If your company trades Nasdaq or the OTCBB, your investor relations
person MUST act as a specialist for your stock. They must trade your stock
to maintain an orderly market in your share price. Your specialist's job is
to maintain the current share price, not to drive it up. Your


specialist
should have a short term goal in restructuring your shareholder base. For
example, EFHCF's current share price trading allows speculators to sell at
a profit. However, my goal is to replace the speculators with investors who
will hold the stock as it moves up. If I achieve my goal, I'll need less
buying to sustain a higher share price.

Here are five golden rules for specialists seeking to maintain an
orderly market.
1. NEVER discourage a shareholder from selling their stock. If you
succeed, you are only delaying the sale until your share price is higher.
2. NEVER advise anyone to buy your stock. Let buyers make their own
decisions. Your job is to help them buy the stock at the current price.
3. Communicate regularly with your shareholders. Keep your
shareholders informed. BUT, understate the positive events and overstate
the negative events about your company.
4. Use your shareholder newsletter to regularly remind your
shareholders of your help with selling or buying your company's shares.
5. NEVER call a potential buyer. Let them call you.

The SEC should change its rules to help specialists. Changes would
allow public companies to act more effectively in ensuring an orderly
market in their stock. Unfortunately any rule change that would benefit a
responsible specialist would benefit a crook. The crook would use the rule
change to steal from the public and destroy the public company. At present,
the crooks seem to have enough going for them. They don't need more
regulatory help to bilk the public.

To contact the author: Visit the Beowulf Investments website: [http://home.earthlink.net/~beowulfinvestments/] Or, visit the Global Village Investment Club Website:
[http://home.earthlink.net/~beowulfinvestments/globalvillageinvestmentclubwelcome/]


About the Author

He has been the Managing Director of Beowulf Investments [http://home.earthlink.net/~beowulfinvestments/] since 1981 and is the Executive Director of the Global Village Investment Club [http://home.earthlink.net/~beowulfinvestments/globalvillageinvestmentclubwelcome/]

 

PR.com: Directory of Businesses Jobs Press Releases Products ...
Comprehensive Directory of Businesses, Jobs, Products, Services, Press Releases, News, & Articles in all Industries. Promote your business. FREE.
www.pr.com
 
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News and press release distribution services for small business marketing, corporate public relations and investor relations, government and organizational ...
www.prnewswire.com
 
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News and features about the public relations industry, with links to US, UK, Asian, and German editions.
www.prweek.com
 
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en.wikipedia.org
 
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Hyperlinked encyclopedia article covers the country's history, government and politics, geography, economy, demographics, language and culture.
en.wikipedia.org
 
The Public Relations Society of America (PRSA)
Largest professional organization of public relations specialists representing business, consulting firms, government, associations, schools, ...
www.prsa.org
 
CIA - The World Factbook -- Puerto Rico
Profile of Puerto Rico by the Central Intelligence Agency (CIA).
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Center for Media and Democracy - Publishers of PR Watch
A nonprofit, public interest organization dedicated to investigative reporting on the public relations industry.
www.prwatch.org
 
Puerto Rico Vacations | Puerto Rico Tourism Company | Puerto Rico ...
Puerto Rico Tourism Company Official site includes nightlife, area sports, culture, and travel information.
www.gotopuertorico.com
 
PR: See what people are saying right now on Technorati
See all blog posts tagged with pr on Technorati. ... This page shows everything that has been tagged with pr. To contribute to this page include this code ...
www.technorati.com
 
Edelman
Full service global public relations firm. Includes company profile, management team, practice areas, industries served, case histories, client listings, ...
www.edelman.com
 
LEWIS PR - global public relations
LEWIS PR is a global public relations consultancy working with leading and emerging brands and delivering predictable results tied tightly to client goals.
www.lewispr.com
 
IANA | .pr - Puerto Rico
University of Puerto Rico Gauss Laboratory Facundo Bueso Building Office 265 ... Puerto Rico Email: tech@uprr.pr Voice: +787 765 3263 Fax: +787 754 0757 ...
www.iana.org
 
Online Public Relations Home Page
Free online resource for public relations professionals.
www.online-pr.com
 
Chartered Institute of Public Relations, CIPR, the professional ...
The CIPR is the professional body for the UK public relations industry, providing PR training and events, PR news and research, and a PR jobs board.
www.ipr.org.uk
 
PR News Online — Trusted Source for Public Relations News, PR ...
The latest news on public relations delivered FREE right to your inbox. ... Psycho-Geometrics Help You Know What 'Shape' Your PR Team's Personality Is In ...
www.prnewsonline.com
 
O'Dwyer's Public Relations News - odwyerpr.com
Features breaking news about the public relations industry, a database of PR firms, listing of PR service firms, client search tool and job postings.
www.odwyerpr.com
 
PR News Online — Trusted Source for Public Relations News, PR ...
E-letter. The latest news on public relations delivered FREE right to your inbox. ... Share ideas with your peers in PR News' just-launched Forum ...
www.prandmarketing.com
 
Linux PR:
Comprehensive Press Release and Public Relations resource for the Linux community.
www.linuxpr.com
 
Escape to Puerto Rico - Your Internet Guide to Puerto Rico
Internet guide to everything Puerto Rico. Offers lots of photos, accommodations and travel information from around the Island.
escape.topuertorico.com
 
 

 
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