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Book Summary: Nice Girls Don’t Get the Corner Office 101
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For a foreigner the Greek real estate market can be mind-boggling experience and at first seems to be a very complicated purchasing process. Approaching the problem step by step shows that it is not that hopeless. By law foreigners can own...
 
Market From The Inside Out

You have permission to publish this article in free
electronic or print publications as long as the resource
box is included. Please notify me of publication by sending a
website link or copy of your publication to
claudette@metavoice.org.

Word Count: 538 words, 65 characters per line

Thanks,
Claudette Rowley
============

Market From The Inside Out
Claudette Rowley
Copyright 2003

"Do not follow where the path may lead. Go instead where there
is no path and leave a trail." - Robert Frost

Marketing, promotion, visibility - our businesses would wither
away way without it. Some of us are natural-born marketers; for
others, it's a learned skill.

Most business-owners with an on-line presence are familiar with
the multitude of methods to drive traffic to their web sites.
Some write articles, some join affiliate programs, and other
focus on search engine positioning or pay per click
technologies. Buying ads and exchanging links are all common
strategies.

Other businesses focus on an off-line approach: networking,
leads groups, public speaking, and word of mouth referral.
Others use a combination of an on-line/off-line approach. The
marketing possibilities are endless.

When deciding on the right marketing strategy, we often tend to
examine what will work externally out in the marketplace, and
overlook what works internally for us. What are the marketing
strategies that are in harmony with your inner purpose?

Here are some points to ponder before you take action:

* Get clear about who you are and what you have to offer. In
other words, know your inner purpose. Once you're clear about
your inner purpose, it can take many external forms.

Perhaps your inner purpose is to create beauty in the world.
This could take a host of external forms - designer, artist,
florist, architect - just to name a few. If your inner
purpose is to help others become more self-aware, you could be
a coach, a writer or a minister, for example. Maybe you're
clear that you want to help others create businesses that
support not only their bank accounts, but their lifestyles as



well. Or your inner purpose is to make people's lives easier
and you do that by creating innovative technologies.

* Notice your energy levels. For example, I recently received a
phone call from an author and business owner who had read one
of my articles online. During our conversation, he made the
statement that "public speaking is where the money is." For
him, maybe. For me, though, the money is in doing what I love:
writing and coaching.

Why? Because doing something that doesn't energize me drains
energy away from the marketing practices that do energize me.
In a cost-benefit analysis, it costs more than it benefits.

* What's right in front of you that you aren't seeing?
Sometimes opportunities are so close to us we can't see them.
The good news about this is that others around you can usually
see what you are myopic about. Ask others for honest, clear
feedback about your purpose and how it's reflected in your
marketing.

* Don't forget low-hanging fruit. What's a quick, easy, fun
marketing step you could take right now?

The most effective marketing starts with who you are and
branches out from there. That doesn't mean that you don't read
books, consult with experts or try out the hottest techniques.
What it does mean is that you need to market from the inside
out. Look at your inner purpose and notice the ways it shows up
in your business. What makes you do what you get up and do
everyday?

------------------------------------------------------------------
Claudette Rowley, coach and author, helps professionals
identify and pursue their true purpose and calling in life.
Contact her today for a complimentary consultation at 781-676-5633
or claudette@metavoice.org. Sign up for her free newsletter
"Insights for the Savvy" at http://www.metavoice.org.


About the Author

Claudette Rowley, coach and author, helps professionals
identify and pursue their true purpose and calling in life.
Contact her today for a complimentary consultation at 781-676-5633
or claudette@metavoice.org. Sign up for her free newsletter
"Insights for the Savvy" at http://www.metavoice.org.

 

How To Conquer Public Speaking Fear
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Presentation Tips for Public Speaking
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10 Tips for Successful Public Speaking - Toastmasters International
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www.toastmasters.org
 
Welcome to Toastmasters International where we are"Making ...
Non-profit organization developing public speaking and leadership skills through practice and feedback in local clubs since 1924. Members learn how to lead ...
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Strategies to Succeed in Public Speaking - School for Champions
Contents of online lessons to succeed in public speaking from the School for Champions.
www.school-for-champions.com
 
Public Speaking Home Page
Humor and quotes to help your speech - or just for your own enjoyment. History / Careers The history of public speaking and potential career options for you ...
www.mhhe.com
 
Public speaking - Wikipedia, the free encyclopedia
Public speaking is speaking to a group of people in a structured, deliberate manner intended to ... Public speaking is almost as ancient as speech itself. ...
en.wikipedia.org
 
UNIVERSITY OF TENNESSEE AT MARTIN COUNSELING AND CAREER SERVICES
Public speaking anxiety is very common among both college students and the general ... The most common form of Social Phobia is public speaking anxiety. ...
www.utm.edu
 
Painless Public Speaking
At Painless Public Speaking we keep you up to date with what's new in the world of ... Painless Public Speaking is not about the theory but the "how-to" ...
www.publicspeaking.com.au
 
Public Speaking from Uncommon Knowledge
Public speaking couldn’t be further from your mind and your manager tells you have to do a presentation to fifty colleagues next week. What’s your response? ...
www.uncommon-knowledge.co.uk
 
Public Speaking Tips by Uncommon Knowledge
It’s possible for public speaking to be fun and hugely satisfying. Once you’ve enjoyed a presentation, or even part of it, your self confidence will get a ...
www.uncommon-knowledge.co.uk
 
Public Speaking Skills from Mind Tools - Speaking Tips & Techniques
Learn to speak and present clearly and effectively. Improve your speaking skills with this Mind Tools guide to speaking effectively in public.
www.mindtools.com
 
Public Speaking Information
Advanced Public Speaking Institute- -More than 120 mini articles on professional level ... Click here for additional articles on Public Speaking Information ...
www.selfgrowth.com
 
Basic Public Speaking, 2nd Edition - The Teachers and Students ...
New public speaking text for middle and high school Language Arts, ESL teachers and students. Written by a trained counselor and experienced teacher.
www.capital.net
 
public speaking tips - presentation skills tips, public speaking tips
presentation skills & public speaking monthly tips by Lenny Laskowski, Professional Speaker.
www.ljlseminars.com
 
Public Speaking - The Art of Speech Making
Public Speaking - Hints and tips on Public Speaking Skills, dealing with public speaking nerves and anxiety, public speaking skills and public speaking ...
www.impactfactory.com
 
Advanced Public Speaking Institute
Public speaking articles, seminars, and educational materials.
www.public-speaking.org
 
Public Speaking Training-Presentation Skills & Public Speaking courses
Public speaking training - Overcome your fear of public speaking with our presentation skills classes. We offer presentation skills training seminars, ...
www.publicspeakingskills.com
 
 

 
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