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14 Top Lead Generation Tactics
According to former Harvard Business School professor David Maister, typical marketing practices are not only inapplicable for professional service firms, but they may be dangerously wrong. Many professionals do not know there is a body of...
Back To School Tips: 21 Universal Success Secrets
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated - send to: GregReid@AlwaysGood.com Back To School Tips: 21...
Be a Storyteller, Not Just a Speaker
Stories develop themes. The themes chosen to illustrate the possibility of stories are: Relationships, Choice, Creativity, Making a Difference, Celebration. Speakers are ordinarily people, from teachers to grandparents, from mountain...
Chandler Hill: Body Language Can Make or Break Interviews
What you are saying in a job interview may not be coming out of your mouth. Experts agree that non-verbal elements such as appearance, posture and eye contact can account for 60 percent of what you're communicating in a job interview. "Confidence...
The Cat in the Hat Will Help You Get Your Point
Dr. Seuss's "The Cat in the Hat" Will Help You Get Your Point Across! (Yes you can, here is the Plan) Copyright © 2004 Ed Sykes. All rights reserved
I was recently coaching an engineer who wanted to improve his speaking skills. After...
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Tips to Grow Your Business
You are sitting on a goldmine with your business. Beyond whatever your
current services and products, you have more at your fingertips than you
might realize. Here are ideas to grow your business to that next level.
1. Create an informational tips booklet as a marketing tool, a new source
of revenue, or both. Do this by using information you have given your
clients year after year in other formats.
2. Write out those 'sound bites' you are forever telling your clients and
audiences. Once you write them out, organize the tips into the most likely
categories for your specialty.
3. Consider the different formats that manuscript could become. You can
print it as a booklet, record it as an audio or video tape, develop it into
daily reminder cards, use a tip per day on a calendar, just to name a few
of the many possiblities.
4. Map out how you want to distribute each of the products you chose from
the above list. Some will be through publicity excerpts in print
publications. Others will be sold
direct in large quantity. You may even
license reprint rights for very large quantities.
5. Notice how the products balance out the service side of your business.
Products can be a good match for a client's budget when they cannot afford
or are not ready to purchase your consulting or speaking services.
6. Plan to introduce at least one or two new informational products a year
to expand your business. That allows you to stay in touch with your
prospects, clients and former clients each time you launch a new product,
all while growing your business.
7. Recycle your knowledge to nurture your clients and to nurture your own
business development. Use those resources you already have for everyone's
benefit.
About the Author
Paulette Ensign
Tips Products International
12675 Camino Mira Del Mar #179 * San Diego, CA 92130
voice: 858-481-0890 * fax 858-793-0880
Paulette@tipsbooklets.com * http://www.tipsbooklets.com
Visit All About Booklets Discussion Board and E-BOOKLET CATALOG.
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| 10 Tips for Successful Public Speaking - Toastmasters International |
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| Public speaking - Wikipedia, the free encyclopedia |
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| en.wikipedia.org |
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| UNIVERSITY OF TENNESSEE AT MARTIN COUNSELING AND CAREER SERVICES |
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| www.utm.edu |
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| Painless Public Speaking |
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| Public Speaking from Uncommon Knowledge |
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| Public Speaking Tips by Uncommon Knowledge |
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| www.uncommon-knowledge.co.uk |
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| Basic Public Speaking, 2nd Edition - The Teachers and Students ... |
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| public speaking tips - presentation skills tips, public speaking tips |
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| Public Speaking - The Art of Speech Making |
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| Advanced Public Speaking Institute |
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| Public Speaking Training-Presentation Skills & Public Speaking courses |
| Public speaking training - Overcome your fear of public speaking with our presentation skills classes. We offer presentation skills training seminars, ... |
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