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Astute Pricing By Sales Representatives Can Expand Profit
One surefire way to grow profit is to deploy sales resources that masterfully price your company’s products and services. The right price can boost profit more than improvements in the cost-of goods sold or reductions in SG&A. For example, a 1%...
Cash Flow, Profits And The Cash Conversion Cycle
Calculating cash flow is one of the most important tasks of the business owner. Revenue and expenses are rarely constant in a business and cash requirements need to be planned for shortfalls, seasonal factors or one time large payments. At the...
Sales Performance and Motivation: How to Get Your Edge Back
Performance and motivation are like chocolate & peanut butter; the combination is better than either one alone. Motivation feeds successful sales performance, which in turn generates increased motivation, which encourages performance, and so...
The Keys to Buying Motivation: Unlock the Door to Sales Success
Copyright 2005 Lexien Management Consultants, Inc
One of the key things that we teach salespeople is that your job in sales is to understand what it is that people do, and then to help them do it better. For only by understanding what people do;...
Using the Internet & automation as tools for salespeople
Will the Internet cause the death of the outside salesperson?
Pick up any trade journal or sales and marketing publication these days and chances are you'll run into some comments addressing that question. I rarely teach a seminar without that...
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The Traits Of Great Sales Leaders
The key to sales performance is the quality of an organization’s salespeople. That includes, and starts with, having a great sales leader. But, what makes a great sales leader? There isn’t a single extraordinary defining characteristic. But, there are common traits and practices.
A profitable growth focus is the foundation of the great sales leader’s operating approach. Sales strategies are built around acquiring and retaining business. The strategies are particularly defined, disciplined and resolute. Losing revenue (and therefore growth) that was hard fought for is unacceptable.
An ability to energize and inspire sales resources to achieve high performance standards distinguishes the great sales leaders from the ordinary. They use every opportunity to unify subordinate managers and energize sales resources – creating a singularity of belief, purpose and esprit de corps.
Great sales leaders regularly communicate their high performance standards, encouraging and pushing to make profitable growth happen. There is little tolerance for the uncommitted. Low performers are swiftly removed. No one who works for a great leader has to wonder what the leader expects or wait for an annual review to find out whether his or her performance is satisfactory.
Disciplined sales processes guide the action plan for field sales resources. Tools facilitate customer management and tally the conversion of leads to
customers. The sales pipeline and customer management system reveal what’s working well, what’s not, when and why. In combination, the processes and tools drive continuous refinement of the customer acquisition approach to ensure accomplishments match expectations.
While they spend considerable amount of time in the field and are involved in the sales effort, great leaders achieve results through the delegated responsibilities and accountabilities of their people. They resist the urge to jump in and save or close the sale, recognizing that sales people will neither rise to higher levels of competence nor assume accountability for results without having had the experience of handling difficult situations themselves.
About the Author: John F. Tallitsch is the founder of TopMark, a consulting boutique specializing in sales effectiveness and sales compensation. TopMark helps companies create finely-tuned, results-oriented sales capabilities through solutions encompassing: customer segmentation and targeting; sales strategies; sales force and territory design; performance-driven sales incentives; and talent strategies. You can contact John at 440-963-1240 or visit http://www.top-mark.com for more information.
Source: www.isnare.com
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