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Buying a Franchise
Buying a franchise is not for everyone. This guide will help you evaluate whether buying a franchise is right for you. It will help you understand your obligations as a franchise owner. Many people dream of owning and running their own business but...
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gomembers, Inc. (http://www.gomembers.com) is pleased to announce the addition of a new staff member to its Marketing Department, Mary Noonan. Mary will join the marketing team as a Marketing Assistant, focusing on the coordination of gomembers’...
Influencing With Integrity
Every salesperson — whether selling a product or an idea — must deal with “objections.” Most sales training focuses on how to overcome them. In the first in a series of articles, Contributing Editor Richard Brooke, one of Network Marketing’s true...
Small Home Business: Effective Ways To Reduce Your Costs
One of the advantages of conducting your own small business is you can significantly reduce your costs by controlling a few simple processes. Here are ten useful ways to reduce your business costs. 1. Network With Non Competing Businesses This...
The Fastest Way to Ruin Yourself
I don’t know many people who would admit to wanting to ruin themselves, but there are a lot of people who are doing everything they can to accomplish that very goal. They certainly don’t see it that way, but if you look at the way they live, you...
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The Difference between MLM and illegal Pyramid Selling
How can I tell a legal Network Marketing business from an illegal Pyramid?
Network Marketing — also known as MLM ('multi-level marketing'), relationship marketing and referral marketing, is the 21st century way for entrepreneurs to build a high income, without having to make huge financial investments. Most MLMs don't need any premises beyond a computer desk and perhaps a filing cabinet (though some may need storage space for product). Unlike franchises (the business opportunities of the 20th century) in general the upfront investment is small and training is usually free or very cheap. Overheads are low or non-existent, profits can be very high indeed.
At first glance, MLM is very similar to the pyramid schemes which have been made illegal in most of the West. In the pyramid, a representative pays his initial stake when he is recruited and is then shown how to recruit other representatives. Every representative recruited brings a bonus and adds to the potential residual income. But, if no customers are required, sooner or later the whole structure will collapse, because there is nowhere for the income to come from. In pyramid schemes, the people at the top are the only ones who can make money, because there is a limited pool of potential recruits, and no other source of income. It's pretty obvious that no company can survive for long without any customers.
How to distinguish a Pyramid from an MLM
ˆ
In MLM, it is possible for a recruit to overtake the person who recruited them, and end up making more money than them
In a pyramid scheme, your place in the matrix is fixed. You cannot overtake your sponsor. Even if they do nothing after recruiting you, they will still make more money than you.
ˆ
In MLM, nobody
makes any money until there is a sale: the company's income derives from its customers, and so does the income of the company's representatives
In a pyramid scheme, you are paid bonuses for recruiting other representatives, regardless of whether or not they achieve any sales or gain any customers. Because there is no income to the company, sooner or later this scheme will collapse.
So there you have it. When you look at the differences, it is quite clear why pyramid schemes were made illegal in the first place; they're just a scam. In contrast, network marketing is an excellent way of making money by recommending products and recruiting others to do the same; it is the 21st century answer to the franchise. It's hardly surprising that 10% of new millionaires made their money in MLM... and who knows how many settled for just half a million, or less?
There are thousands of opportunities available online, many of them through my page at: <"http://www.informationzone.biz/what-an-opportunity/">www.informationzone.biz/what-an-opportunity, but whichever you choose, do bear these points in mind before making a final decision.
Finally, let me wish you as much success as you deserve in your new venture.
©Frann Leach, 2004
About the Author
Frann Leach
http://www.informationzone.biz/
Frann lives in Edinburgh, Scotland. She has her own internet marketing business and is always on the lookout to recruit go-getters like herself.
Find out more: here
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