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Informative Articles

A Revolulutionary "NEW" Dimensiom in Sales
Dear Ezine publisher, Here is a brand new article by Linda and Art. You can be the first to publish it. Sales and selling have become even more important in our business organizations. Just the sheer number of new books and articles demonstrate the...
Become a Recognized Expert in Your Field and Increase Your Sales
A lot of people write to me to ask my advice on home businesses and marketing. It started of with an e-mail here, a phone call there, but soon the questions started flooding in. Now I can barely keep up on my e-mail, and it's come to my attention...
Good Logos Make Great Sales Tools
Every day, the average person is exposed to millions of visual stimuli including hundreds of company logos. A logo is a unique visual image that represents a company or its products. It aims to create a positive and memorable impression in the...
How To Use A Powerful Leadership Tool To Step Up Sales Results
PERMISSION TO REPUBLISH: This article may be republished in newsletters and on web sites provided attribution is provided to the author, and it appears with the included copyright, resource box and live web site link. Email notice of intent to...
Sales Lessons From the Election
Some problems must be solved early by Steve Waterhouse We are watching a very fundamental sales management problem played out in the Florida elections (this is not political!). It's called BLAME and it can destroy our sales organization from...
 
Revitalize Your Business To Increase Your Sales

REVITALIZE YOUR BUSINESS TO INCREASE YOUR SALES
Copyright 2002 Bob Leduc

Is your business going through a period of slow or no
growth? Here are 4 low-cost ways you can revitalize your
business - and increase your sales.

1. PROMOTE A NEW USE FOR YOUR PRODUCT OR SERVICE

Find and promote a new way customers can benefit by using
your product or service. You will immediately attract a new
group of potential customers. You will also capture
customers from your competitors who cannot provide or do
not promote this new benefit.

For example, I recently saw a promotion for a well-known
marketing course normally sold to individuals. The
promotion targeted sales organizations and offered a
special group purchase plan. It stressed how the course
would increase the sales organization's productivity and
income.

2. USE A NEW METHOD OF ADVERTISING

Test some new methods of advertising to attract a fresh
group of prospective customers.

For example, print your best small ad on 4 by 6 inch
postcards and mail them to a list of prospects in your
targeted market. Postcards cost very little to prepare and
send. And your promotions will not be seen by competitors
who see (and copy) them in most other media.

TIP: Continually test new marketing methods - and old ones
you never tried. You can reach more prospects and generate
more sales with a variety of marketing methods than with
just one or two.

3. GENERATE SOME FREE PUBLICITY

Publicity is what you get when someone else promotes (or
you get them to promote) your business. It establishes more
credibility with prospective customers than advertising and
generates sales at a much lower cost.

Look for ways you can generate some free publicity for your
business. For example, contact non-competing businesses
serving customers in your market. Offer to publicize their
products or services to your


customers in exchange for
their publicizing your services to their customers.

CAUTION: Do not expect free publicity to replace the
results you get with advertising. Use it to supplement your
advertising. You control where and when your advertising
appears. You cannot control where or when you get publicity
...or whether you get any at all.

4. CONVERT YOUR CUSTOMERS INTO PUBLICITY AGENTS

Satisfied customers can be your most effective publicity
agents. Give them an incentive to tell their associates and
friends about the value of your products or services. An
endorsement from them is much more effective than
advertising - and it is much cheaper.

For example, ask your customers for referrals. Offer to
reward them each time one of their referrals becomes a
customer. Your reward can be as simple as a special
discount on their next order or a special bonus item.

Every business goes through periods of slow or no growth.
When it happens to you, use these 4 low-cost marketing
tactics to revitalize your business - and increase your
sales.

Bob Leduc spent 20 years helping businesses just like yours
find new customers and increase sales. He just released a
New Edition of his manual, How To Build Your Small Business
Fast With Simple Postcards and several other publications to
help small businesses grow and prosper. For more information:
Email: BobLeduc@aol.com Subject: "Postcards"
Phone: 702-658-1707 After 10 AM Pacific Time/Las Vegas, NV

About the Author

Bob Leduc spent 20 years helping businesses just like yours
find new customers and increase sales. He just released a
New Edition of his manual, How To Build Your Small Business
Fast With Simple Postcards and several other publications to
help small businesses grow and prosper. For more information:
Email: BobLeduc@aol.com Subject: "Postcards"
Phone: 702-658-1707 After 10 AM Pacific Time/Las Vegas, NV

 

Sales - Wikipedia, the free encyclopedia
Dubious selling practices may occasionally result in a sale if the ... These can be slightly influenced by the salesperson, however, the sales person knows ...
en.wikipedia.org
 
Sales Jobs .com Worlds Largest Sales Employment Site
Sales Jobs features thousands of sales jobs for sales professionals.
www.salesjobs.com
 
Manage Smarter - Performance Gateway
Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine.
www.salesandmarketing.com
 
Oracle Customer Relationship Management Solutions
Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ...
www.oracle.com
 
Sales and related occupations
Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ...
www.bls.gov
 
Sales Jobs - Search Sales & Marketing Jobs at Monster.com
Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ...
sales.monster.com
 
Government Sales and Auctions: FirstGov.gov
Official site for information on all sales and auctions of government surplus property and assets.
www.firstgov.gov
 
Sales and Marketing Executives International
Worldwide association of sales and marketing management.
www.smei.org
 
GPO U.S. Government Bookstore: Main Page
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections.
bookstore.gpo.gov
 
Sales
Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ...
www.managementhelp.org
 
Sales Resource Center - Business Sales Web Site - Small Business ...
Sales resource center at Inc.com, small business sales and marketing information.
www.inc.com
 
Sales - Wex
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ...
www.law.cornell.edu
 
Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today.
sales-marketing.careerbuilder.com
 
Compare prices for retail store sales at SalesCircular
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads.
www.salescircular.com
 
Sales Jobs in Canada - workopolis.com
Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ...
www.workopolis.com
 
free online sales training articles, sales & selling processes ...
Sales and selling terms explained. (Scroll down a little bit to find this set of terms.)
www.businessballs.com
 
Music Sales Group
Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ...
www.musicsales.com
 
Sales Autopsy
A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople.
www.salesautopsy.com
 
REALTOR.com: Real estate listings & homes for sale
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS.
www.realtor.com
 
Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ...
Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily.
www.nationjob.com
 
 

 
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