|
7 Super Ways To Drum Up More Sales
1. Use subheads throughout your ad copy. Subheads are great to use to break up your long ad copy. Your subheads will keep your visitor's interest in your marketing copy and help you to break up your information into short manageable chunks. ...
Boost Sales With An Email Bonus!
If you are doing business online then you must have an email contact list. It is absolutely essential that you be able to email your list of subscribers, customers, hot prospects or general permission based list of non-customers with...
Great Copy Brings Sales
If you have great copy for your ads, you are most likely doing a respectable amount of business on the web. All great copy has certain things in common. First, and foremost it has no spelling or grammatical errors. Nothing turns a prospect off...
Seven reasons to use direct mail for sales lead generation.
1. Personal Unlike an advertisement in a trade publication, which can be read by anyone, your sales letter arrives at your prospect’s place of business as a piece of personal communication from your mind to his. Also, unlike any other medium, direct...
Want More Sales? Write A Barry Bonds Sales Letter
I'm not a baseball fan. Never have been. In fact, I hate the sport. However, I am a Barry Bonds fan. Here's why: Barry Bonds possesses the exact same intangibles every great sales letter possesses. He's loyal, consistent, powerful, and hits a...
|
|
| |
|
|
|
|
|
|
Sales Letters - How to Write Them
You could just send out your brochure to potential customers
but it's much better to personalise your mailing with a well
written sales letter.
Personalise - Using the person's name in a sales letter will
give you the greatest success. It's feasible to address
sales letters to - "Dear Transport Manager" or "Dear Friend"
or "Dear Sir or Madam" or no salutation at all. However this
lessens your chances of getting a response.
You must have a good headline - You've got to grab the
reader's attention as quickly as possible. There must be a
reason for them to read on. The same rules apply that you'd
use in your advertising or your brochure; you need to start
with words such as - "How to" or "Discover" or "The Secrets
of"
Start with an anecdote - Introduce your message with a short
relevant story. For example, you might use something like
this if you were introducing a management training program -
"Seventy percent of employees don't leave their job they
leave their manager"
You'd then provide supportive statistics and give details on
the cost of staff turnover. You would then go on to show how
you could reduce these costs and improve productivity
through your training program
Lots of "You" and no "I" or "We" - Make each letter sound
like you're speaking to that individual rather than to a
group of people
It needs to tell the reader what's in it for them - Tell
them how they will personally benefit, how their business
will benefit and/or how their problem will be resolved
Be believable - Don't make "fantastic" claims for your
product or service - your letter has to be credible
Write the letter as if you were speaking to the person - It
has to sound human - warm, friendly, sincere; not too
businesslike. Read your letter out loud and if it sounds
pompous or businesslike - re-write it
You have to sound like someone your prospect would like to
do
deal with.
Appeal to emotions - Human beings are 100% driven by their
emotions so that's what you have to appeal to in any of your
promotional materials. Use words like - "feel" - "You will
feel less stressed when you follow this program"
Action - They're must be a call to action - tell the reader
what to do now and offer an incentive - "Phone now to
receive the early bird discount" - Return the enclosed form
today to receive your FREE gift."
Signature - Signing each letter by hand (in blue ink) will
increase your chance of a successful response. Depending on
numbers, this may not always be possible so use the best
software you can to make your signature look realistic.
P.S. - Include a P. S. after your signature, something that
will "tease" the reader to read the text. People will look
at a letter headline first - they'll then go to the bottom
of the letter to see who it's from. They'll then read the P.
S. and that should encourage them to read the body of the
letter - "P. S. The free report will be sent within two
days." They're obviously encouraged to read the letter to
find out what the free report is all about.
Remember the rule of seven - one letter won't do it, you'll
need to send at least seven over a period of time.
Treat your reader with dignity, respect and courtesy. The
trick is in not making a sales letter sound like a "sales
letter." It needs to come across like a personal message to
the individual. If they feel that you understand them and
care about their situation then they are more likely - to
bring their business to you.
About the Author
Discover how you can generate more business without having
to cold call!
Alan Fairweather is the author of "How to get More Sales
without Selling" This book is packed with practical things
that you can do to – get customers to come to you .
Click here now
http://www.howtogetmoresales.com
|
|
|
|
|
| Sales - Wikipedia, the free encyclopedia |
| Dubious selling practices may occasionally result in a sale if the ... These can be slightly influenced by the salesperson, however, the sales person knows ... |
| en.wikipedia.org |
|
| Sales Jobs .com Worlds Largest Sales Employment Site |
| Sales Jobs features thousands of sales jobs for sales professionals. |
| www.salesjobs.com |
|
| Manage Smarter - Performance Gateway |
| Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine. |
| www.salesandmarketing.com |
|
| Oracle Customer Relationship Management Solutions |
| Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ... |
| www.oracle.com |
|
| Sales and related occupations |
| Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ... |
| www.bls.gov |
|
| Sales Jobs - Search Sales & Marketing Jobs at Monster.com |
| Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ... |
| sales.monster.com |
|
| Government Sales and Auctions: FirstGov.gov |
| Official site for information on all sales and auctions of government surplus property and assets. |
| www.firstgov.gov |
|
| Sales and Marketing Executives International |
| Worldwide association of sales and marketing management. |
| www.smei.org |
|
| GPO U.S. Government Bookstore: Main Page |
| Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections. |
| bookstore.gpo.gov |
|
| Sales |
| Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ... |
| www.managementhelp.org |
|
| Sales Resource Center - Business Sales Web Site - Small Business ... |
| Sales resource center at Inc.com, small business sales and marketing information. |
| www.inc.com |
|
| Sales - Wex |
| Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ... |
| www.law.cornell.edu |
|
| Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com |
| Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today. |
| sales-marketing.careerbuilder.com |
|
| Compare prices for retail store sales at SalesCircular |
| SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads. |
| www.salescircular.com |
|
| Sales Jobs in Canada - workopolis.com |
| Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ... |
| www.workopolis.com |
|
| free online sales training articles, sales & selling processes ... |
| Sales and selling terms explained. (Scroll down a little bit to find this set of terms.) |
| www.businessballs.com |
|
| Music Sales Group |
| Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ... |
| www.musicsales.com |
|
| Sales Autopsy |
| A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople. |
| www.salesautopsy.com |
|
| REALTOR.com: Real estate listings & homes for sale |
| REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS. |
| www.realtor.com |
|
| Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ... |
| Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily. |
| www.nationjob.com |
|