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10 Terrific Ways To Energize Your Sales
1. Ask your customers to fill out a brief survey. You'll be able to gain valuable information from your customers that will help you to make your site more productive. 2. Offer a bonus. Provide a bonus that will appeal to your target audience...

20-Point Checklist EVERY Sales Letter Must Pass!
Sales letter not pulling like you want? Need a quick "fill in the blanks" formula for marketing your next product? Here are 20 essential components of the hard-selling sales letter: 1) Does your headline speak directly to your potential customer...

A Revolulutionary "NEW" Dimensiom in Sales
Dear Ezine publisher, Here is a brand new article by Linda and Art. You can be the first to publish it. Sales and selling have become even more important in our business organizations. Just the sheer number of new books and articles demonstrate the...

How Laws of this Universe can Skyrocket your Sales...
Most people follow a fixed formula for selling online. They create a product, try fervently to market it and then get frustrated at the results. If you happen to fall into this same pothole, do not get frustrated because you're not alone! In...

Increase Your Sales By Using Confidence
Does your sales letter display confidence? I mean does the reader really believe that you have confidence behind your product? Do you confidently show them that you know your subject, and through your selection of words and phrases, are you...

 
Tips to power-up your sales copy

Tips to Jump Start Your Sales Copy...

by: Anthony L. Davenport

We are were guilty of it at one time or another.
Getting too caught up in our website design..
making sure the links work...checking our site in different
browsers and resolutions etc.

We see cool templates we want to use to make
our site more 'razle-dalze'....and cool animation scripts,
etc. (Yes, I my self am guilty on multiple accounts ^_^ )

Then we get caught up in writing/finding quality articles
to put into our auto-responder sequence..and so on and so on.

Now don't get me wrong ALL of these parts of eBiz are
EXTREMELY important....

But, what ultimately makes the sale?...

let's see:

WebSite: This is your store front yes, and first impressions
are IMPORTANT, so no, you don't want to skimp on the
professionalism of your site. However what your website does
is direct your visitor---to purchase your product.

eZine: Your autoresponder is an INVALUABLE part of
your eBiz...ultimately this will be your way to make
more sales...

But what MAKES the sale all the time?

We all know...it's your Sales Copy.

If you're experiencing a slump in your income streams/sales,
and you've tested and tweaked your advertising..and your
getting a better response..but your sales
are not rising...

..then this is the time to check your sales copy.

Below is a check list to ensure your sales copy pulls
the maximum sales possible:

Know your market--

Yup, good 'ol research..ya I know, bummer. But if you
want your sales copy to be successful you need to
truly know who you are targeting...
Then write specifically to them.

This is probably the hardest of things to do for your eBiz,
and it is human nature to be lazy and put things off...However,
you want to succeed right??

Sorry, but in order to do that , your gonna have to
'put in work'

Now there are many ways to do this.
1--if you already have a list: simple survey
them and ask them:

--why they didn't buy your product

--what don't they like about your sales letter

--what do they like about it, etc.

by simply doing this, you can immediately evaluate your copy
and optimize it, to pull in more orders.

But if you have yet to build a responsive list...well
that's where newsgroups come in...
It's the 'same-o-same-o'..check around, see what everyone's
problems are...
then re-write your sales copy to emphasize how your product
solves that problem..

Get the reader on your side:

You have to build a certain level of rapport with your readers,
they have to trust you/ like you if they are going to buy
from you.

A great way to do this is by educating them...on why
you created your product...what you went through
to produce it, the problems your product solves..
things of this nature.

Answer The visitor's question:
"What's in it for me?"

Nothing builds credibility more than YOUR willingness
to provide valuable, fr~e information to your visitor.
By doing this in your sales copy, you will establish yourself
to them as someone who genuinely wants to help them.

Make sure your copy is easy to read.

This is so important...really, if your visitor can't follow
your sales copy, they will not bother sticking around to
finish it.

So make sure to get straight to the point.
Focus on what your product is about
Use, easy, simple everyday language in your writing,
and above all ensure that your message is crystal clear.
Always use the words "You, Your, You're"
ALOT in your sales


copy..

"Get Your copy today"

"...This product your about to own"

etc.

So make sure to limit the use of too many colors, bolds,
italic, etc. These are all very powerful tools...but
try not to use them all on the same word...that tends to leave
an eye strain on the reader. If that happens, be sure
they will clicking press the "x" button at the top of their
window.

Another Thing..make sure your copy has LOTS of
white space...this will make it easy to read..and for
those who 'skim' through--this will make finding the
vital information easy.

So use bullets, lines, all caps, larger fonts, etc.
to signal a new segment or benefit.

Make your Sales Copy Irresistible:

Include bonuses related to your offer.
A fr~e eBook, software or report.
Great thing with eProducts, we all can do this
at a very low cost to us.

Use fun words to excite your reader:
Fr~e, Easy, Love, Safe, Save, New,Value,Proud,Fast,
Magic,Suddenly,Healthy,Comfortable,Gain,Power,
Discover,Proven,Secret,Incredible,Automatic,
Perfect,Win,Fr~edom,Independence,beautiful,
First, etc.

These are just a few examples. With a little
brainstorming, you could easily think of more
creative words.

Next, to make your copy irresistible, you must
provide a powerful money back guarantee..
take all the risk away and ease your visitors
troubled thoughts.

With so many scams out there on the internet,
you can't blame your visitor for not trusting you.
So providing them the opportunity of taking away
all their financial risk, will go a long way in
making their decision of buying from you.

Consider using guarantees that are longer than
30 days, this way your customer will not
feel rushed to evaluate it. The longer your
guarantee, the more sales you will get.
Because, if your guarantee is for a long period
of time, the visitor will see you REALLY stand
behind your product, and they will feel
confident in buying it from YOU.

In closing these tips for making your sales
copy sell better, let me re-cap

1-Know your market
do your research and find out what they want,
and give it to them as your product.

2-Build Rapport with your reader.
Answer "What’s in it for me"
Be sincere in your
willingness to help them.

3-Make your copy easy to read
Use lots of white space, and write
for the "skimmers"

4-Make a great offer
Offer irresistible bonuses,
and offer an 'iron clad guarantee'.

So if your eBusiness is in a slump,
test your ads, test your offers,
test your copy...
..remember
in internet marketing it's:
"adapt or die"

Again thank you for reading.
I hope you found this informative..or, I hope
this writing atleast enforced what you already
know.

In anycase, I wish you all the success you
deserve.

To Your eSuccess,
Anthony L. Davenport


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
You may Re-publish this article in your
own publication, just make sure my "sig file"
and all information with-in remains in the article ^_^
-----------------------------------------------------------------------------------------

About the Author

=================================
"The Source Keeping YOU ON TOP of eBiz"
Powerful, In-Demand Resell eProducts for
YOU to make 100% Pure Profit from each sale!!
Plus Cutting Edge Software to keep YOU ahead
of all the ailments of eMarketing today
Get Paid Monthly to buildy our responsive Opt-in List,
FREE: 12 Volume eMarketing Success Library--and MORE!
http://www.iczn.com
=================================

 

Sales - Wikipedia, the free encyclopedia
Dubious selling practices may occasionally result in a sale if the ... These can be slightly influenced by the salesperson, however, the sales person knows ...
en.wikipedia.org
 
Sales Jobs .com Worlds Largest Sales Employment Site
Sales Jobs features thousands of sales jobs for sales professionals.
www.salesjobs.com
 
Manage Smarter - Performance Gateway
Manage Smarter is the online home of sales & marketing management, incentive, potential, presentations and training magazine.
www.salesandmarketing.com
 
Oracle Customer Relationship Management Solutions
Oracle's products cover the breadth of CRM functionality—from sales, ... With Siebel CRM On Demand, you can accelerate sales, improve marketing and deliver ...
www.oracle.com
 
Sales and related occupations
Sales and related occupations. Advertising sales agents · Cashiers · Counter and rental clerks · Demonstrators, product promoters, and models ...
www.bls.gov
 
Sales Jobs - Search Sales & Marketing Jobs at Monster.com
Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ...
sales.monster.com
 
Government Sales and Auctions: FirstGov.gov
Official site for information on all sales and auctions of government surplus property and assets.
www.firstgov.gov
 
Sales and Marketing Executives International
Worldwide association of sales and marketing management.
www.smei.org
 
GPO U.S. Government Bookstore: Main Page
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections.
bookstore.gpo.gov
 
Sales
Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ...
www.managementhelp.org
 
Sales Resource Center - Business Sales Web Site - Small Business ...
Sales resource center at Inc.com, small business sales and marketing information.
www.inc.com
 
Sales - Wex
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ...
www.law.cornell.edu
 
Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today.
sales-marketing.careerbuilder.com
 
Compare prices for retail store sales at SalesCircular
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads.
www.salescircular.com
 
Sales Jobs in Canada - workopolis.com
Sales Jobs - Find sales Jobs online with workopolis.com. ... CSR (84), Office Equipment Sales (5). Call Centre Opportunities (109), Real Estate Sales (12) ...
www.workopolis.com
 
free online sales training articles, sales & selling processes ...
Sales and selling terms explained. (Scroll down a little bit to find this set of terms.)
www.businessballs.com
 
Music Sales Group
Music Sales Group - Eight Offices and three distribution centres worldwide bring you the world's best music. The Music Sales Group is Europe's largest ...
www.musicsales.com
 
Sales Autopsy
A collection of the best of the worst of negative selling experiences. Sales horror stories to use for learning, training and managing salespeople.
www.salesautopsy.com
 
REALTOR.com: Real estate listings & homes for sale
REALTOR.com is the world's largest real estate database of homes for sale and the official site of the National Association of REALTORS.
www.realtor.com
 
Marketing Jobs / Sales Jobs - NationJob.com Careers, Work ...
Marketing Jobs / Sales Jobs - detailed job listings and company profiles - Updated daily.
www.nationjob.com
 
 

 

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