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Eliminating Objections to Increase Sales
ELIMINATING OBJECTIONS TO INCREASE SALES By Charlie Cook You want to increase the flow of sales revenue, but you are stymied by prospects' seemingly endless objections. Prospects say they're not interested. They tell you your price is too high, or...
Finding Sales Leads and Contacts goes Hi-Tech
Finding Sales Leads and Contacts goes Hi-Tech Where sales people used to spend lots of time prospecting for leads and cold calling, now they can simply log on to the Internet and buy, sell or even trade leads and contacts at a new website. Run a...
Grow Sales Using Image Tactics
In my dreams, I envision being the marketing consultant equivalent of Oprah or Tiger Woods. Oprah, for her premise, “You’re a woman and only you are responsible for yourself.” Tiger Woods, for his ultimate dedication to the game. Respectively,...
How to Increase Your Sales by as Much as 300 Percent
Are you struggling to get traffic to your new website. If you are like I was when I first started you are so overwhelmed by the sheer magnitude of it all that you just don't know where to start. May I offer you a surefire suggestion in getting the...
Portrait of a Sales Genius
Ralph Roberts wasn’t born being the best at what he does. In fact you’ll read that he was pretty hopeless at other businesses. The key was that he found something he had a passion for, turned it into a dream and didn’t mind working harder than...
 
Why Your Website's Sales Are NOT Where You Want Them to Be


You have a good product at a good price. You know people
want it. Why aren't you selling more?

Today your website sells x number of your products. How do
you get it to sell twice as many, ten times as many, or
more?

There is a simple reason holding you back. While many
website owners don't know why sales are low, you may
already, in your heart, know why.

To illustrate what the reason is, let me give you two
website marketing scenarios. See if you pinpoint the
problem.

SCENARIO 1
Imagine your website sells 20 inexpensively-priced widgets
every day. Your present customers are delighted with it.
You want to build sales. What should you do to sell more?

Pause for a second and give your answer. Play along. It's
fun and informative.

Most people would say, "Advertise more." or "Get more
traffic." At first, this seems logical, but there is
critical data missing.

What is that data? An essential question you need to ask
is, How many unique visitors come to the website each day?

It makes a difference if it's 200 or 20000 unique visitors
coming to your website each day. If you find you are
getting 200 visitors a day and 20 sales, that's great.
Get more visitors.

But, what if you found you ALREADY have plenty of traffic?
What if you found you are already getting 20000 visitors
a day? If this were the case, you'd probably want to
find out what the site was doing, or NOT doing, that is
sending 19980 people away without buying every day.

SCENARIO 2
You ran


the same ad in two different ezines. You paid the
same price for each ad. Ezine A sent you 1000 visitors.
Ezine B sent you 250 visitors. Which ad should you rerun?
Which ezine would cause you to look for similar ezines?

Pause for a second and give your answer.

Did you say "Ezine A sent more traffic, so place another
ad in Ezine A and find more like it"? Or, did you
notice the missing piece of information? That piece of
information is: How did each ad perform?

Suppose Ezine A sent 1000 visitors and you got 1 sale.
Ezine B sent 250 visitors and you got 5 sales. NOW which
ad would you rerun? NOW which ezine would you try to find
similar ezines?

You might say it's not fair I didn't give you all the
information in each scenario. You're right, it wasn't
fair, but it was accurate. Similar scenarios happen
everyday in real life, leading webmasters to make poor
decisions which keep their sales low.

The reason you're not selling more is you don't have "the
right information". You get the right information by
asking the right questions and applying useful
technology.

As you saw in both scenarios, when you had "some
information", it was easy to make a wasteful and
ineffective decision. With the right information, you
can make decisions that positively impact on your
bottom line.


About the Author

Raynay Valles is an online marketer who turns
non-performing websites into websites that sell. Email
her now at mailto:rvalles@jawdrop.com or visit
http://www.jawdrop.com

 

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en.wikipedia.org
 
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www.salesjobs.com
 
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Sales Career Paths: This field offers many different options. ... Manage Your Sales Career: Get expert tips for developing your sales career and handling ...
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Government Sales and Auctions: FirstGov.gov
Official site for information on all sales and auctions of government surplus property and assets.
www.firstgov.gov
 
Sales and Marketing Executives International
Worldwide association of sales and marketing management.
www.smei.org
 
GPO U.S. Government Bookstore: Main Page
Purchase Federal information products for sale through the United States Government Printing Office (GPO). Browse by topic, keyword, or special collections.
bookstore.gpo.gov
 
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Sales is a major aspect of product management. Therefore, after reviewing information in this topic, you might also benefit from scanning the topic ...
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Sales Resource Center - Business Sales Web Site - Small Business ...
Sales resource center at Inc.com, small business sales and marketing information.
www.inc.com
 
Sales - Wex
Transactions for the sale (and leasing) of goods is governed mainly by sales ... Federal law has a limited impact on transactions for the sale of goods. ...
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Sales Jobs, Marketing Jobs, Advertising Jobs on CareerBuilder.com
Looking for sales & marketing jobs? Start your job search at CareerBuilder, the leader in job search sites, and access hundreds of thousands of jobs today.
sales-marketing.careerbuilder.com
 
Compare prices for retail store sales at SalesCircular
SalesCircular shows what's on sale at local retail stores every week by collecting data from Sunday newspapers and other ads.
www.salescircular.com
 
Sales Jobs in Canada - workopolis.com
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Sales and selling terms explained. (Scroll down a little bit to find this set of terms.)
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Sales Autopsy
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